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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
seo trends header
SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

What's New

Google Analytics Ecommerce Overview report
Marketing
CRO for Ecommerce: How to Start Increasing Your Conversions
8 min read 9/10/2020
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SEO
SEO Testing Guide: How to Run SEO Tests (And 7 Ideas to Get You Started)
8 min read 9/10/2020
A table showing the compatibility of advertising objectives with ad placements on Facebook and Instagram. Objectives include Reach, Brand Awareness, Traffic, and more, while placements cover Facebook Feed, Instagram Stories, etc. Green checkmarks indicate achievable objectives per placement, red crosses indicate non-achievable objectives.
Social Media
Facebook Ad Placements: 13 Ad Placement Options [Guide]
9 min read 9/07/2020
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SEO
Google Discovery Campaigns: How to Create Discovery Ads
7 min read 9/06/2020
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Marketing
How to Keep up With Marketing Trends: 16 Pro Tips
7 min read 9/04/2020
Close-up of a modern computer keyboard with white keys, focusing on the central QWERTY layout with numbers 5 to 0 and letters T to B in sharp focus.
SEO
Ultimate Meta Tags Guide: How to Use Meta Tags for Your SEO
9 min read 9/03/2020
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