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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
seo trends header
SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

What's New

Graphic for ecommerce vs retail
Internet
Ecommerce vs. Retail: Should I Expand My Business Online?
8 min read 6/14/2020
Promotional message with the text 'Chobani ♥ Trade' at the top and 'Support local baristas with us and Trade coffee' below, with decorative leaves and a small bird at the bottom.
Marketing
Ecommerce Digital Marketing Strategy: 10 Ideas to Try
12 min read 6/13/2020
Promotional image for Burt's Bees Rosemary & Lemon Lip Butter. The product is placed on a rustic surface surrounded by fresh rosemary sprigs and lemon halves, highlighting the natural ingredients.
Marketing
Ecommerce Marketing Guide: 7 Key Ecommerce Marketing Strategies
17 min read 6/11/2020
CDP featured image
Marketing
What Is a Customer Data Platform? (And Why Use a CDP?)
8 min read 6/08/2020
An electric toothbrush in rose gold on the left and a person's hands holding a black and a white electric toothbrush in front of a mirror on the right, with descriptive text about the toothbrush's features.
Web Design
Improve Web Design: 7 Site-Enriching Web Improvement Ideas
8 min read 6/07/2020
Vintage yellow rotary dial telephone on a matching yellow background.
Marketing
What is Website Call Tracking? 3 Benefits of Call Tracking [+FAQ]
8 min read 6/06/2020
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