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Illustrated banner with a man pointing to a smartphone, asking 'How Much Did the Stuff on Your Smartphone COST 30 YEARS AGO?' with a note that all prices are adjusted for inflation to 2015 dollars.

How Much Did the Stuff on Your Smartphone Cost 30 Years Ago?

In the 1980s, the world was changing rapidly. Personal computers, video phone calls, mobile stereos, fax machines, and tons of other technological innovations took the world by storm. Businesses everywhere scrambled to keep up with the latest tech and gadgets so they could stay at (or climb to) the top of their industries.

But today, all of that awesome tech stuff is right on your phone — and then some — at a fraction of the cost. So how much did it all cost originally? What did someone pay when they wanted the convenience, power, and utility of a smartphone in 1985?

That’s what we wanted to find out. And fair warning: This may get a little Andy Rooney.

The cost of everything on your smartphone in 1985

smartphone cost infographic final2 scaled

Which smartphone features we researched

When we were researching this infographic, we decided to only look up the functionality that most smartphones have in common. So that includes a telephone, text messaging / SMS, calendars, notes, and — most importantly — processing power (among others).

Those features are all consistently used across iPhones, Androids, Windows, and Blackberries, so we determined they were the best features to highlight in this infographic.

Function #1: Mobile phone


If you wanted a mobile phone in 1985, they didn’t come cheap. In fact, you could expect to pay almost 14 times more for a call-only mobile phone the size of a cinder block compared to a sleek iPhone 6 that fits in your pocket. The fact is that even the most expensive mobile phones today cost chump change compared to 1985, especially with a carrier contract.

Your average smartphone can go for as little as $20, not including carrier fees.

Function #2: Text / image messaging


Text messaging was invented in 1992, and since then it’s become one of the most common uses for phones throughout the world. And that includes image messaging. If you wanted to send or receive a text or image message in 1985, you could do it over a phone line — but you needed a fax machine.

And paper. And ink. And patience, because waiting for a fax to come through also felt a lot like waiting for a bus.

Compare that to today’s instant-gratification of a full-color photo of your friend’s lunch right in your pocket, and it’s like comparing the first wheel to the space shuttle.

Function #3: GPS


In the 1980s, most people didn’t have a global positioning system. And even if they did, it usually wasn’t reliable. Lost signals, inaccurate mapping, and a slew of other technical problems kept them from becoming a household product — not to mention the price.

Today, almost everyone has a GPS built directly into their phone, and it’s a whole lot more reliable than the Magellan NAV 1000. Although to be fair, Magellan still makes GPS units today. And they’re way better than the NAV 1000.

Function #4: Voice recorder


Voice recorders were a big deal when they first came out because you could treat them like journals, recording booths, opportunities for speech practice, or whatever else you wanted to do. They recorded directly on tape cassettes, which was great because CDs hadn’t yet stolen the audio market in 1985. But they only recorded on cassettes, and cassettes could break pretty easily. Their tape could tear, melt, fray, and get wet, which quickly destroyed anything you recorded. While they were sturdier than CDs, cassettes can’t match the versatility and near-immortality of modern data storage.

Today, your voice recorder is a couple taps away. Depending on the apps you use, you can upload a recording straight to the cloud too, meaning you have instantaneous copies. You don’t even have to store it locally on your phone.

It’s like if you could store a cassette’s audio data on radio waves.

Function #5: Digital watch


As every chess club alumnus will tell you, digital watches are awesome. They’re even better when they’re calculator watches. The Casio DBC 600 was one of the best combinations of watch and calculator that the world had seen, and its clear display showed the time, functionality, and any buttons you pressed.

You needed fingers like pipe cleaners to actually hit the buttons correctly, but other than that, this watch was great, and you could get it for $45 by today’s standards. Still, that’s $45 down the drain when you consider that your phone’s screen defaults to showing you the time. So unless you want to look professional (or if you really like watches), you can probably save your wrist for a FitBit or an Apple Watch these days.

Function #6: Portable music player


In the 80s, Sony was pushing CDs hard, especially in the mobile music industry.

They created the D-50 Discman around 1985, and for the obscene price of $400 (by today’s standards), you could listen to any CD you wanted. It skipped when you walked, you couldn’t hold it vertically for very long, and it didn’t conveniently fit anywhere when you’re on the go, but hey — baby steps, right? Compare that to your phone’s digital music player that never skips and never cares whether you’re jogging, sitting, or rocketing out of the planet’s atmosphere, and it’s like sitting a Yugo next to a Rolls Royce.

Function #7: Encyclopedias


Encyclopedia Britannica used to be the biggest name in knowledge.

That knowledge didn’t have to be about anything specific — if you wanted to know something, their books could tell you. Now, the Internet does all of that, and Internet access costs a whole lot less than what a set of Britannica’s reference books. It’s also updated more often, written conversationally (most of the time), and accessible.

Encyclopedia Britannica is still a reliable source of information, but on the Internet, you can probably find the same stuff somewhere else.

Function #8: Radio


Back in the days of Madonna, Phil Collins, and Wham!, portable stereos (or “boom boxes”) were rad. If you’ve never seen someone walking down a city street with a full stereo on their shoulders, you missed out on one of the best parts of American music culture. Still, they weighed a ton, they sucked down battery life, and you looked ridiculous if you plug headphones into them, so everyone always heard what you played.

Now, Internet radio is widely available. And beyond that, you can use podcasts, almost all of which are free and readily available on most smartphones, instead of radio. You don’t look quite as a boss when you’re wearing a set of Beats on your head, but it’s better than getting a sore shoulder spending a day with a giant stereo next to your head.

Function #9: Video game console


Nintendo is a great company, and they probably will be for years to come.

But Nintendo doesn’t make anything that’s as convenient and easy to use as app store games. You can get these games for way less money than a 1985 Nintendo game, and you can get them a lot faster, too. Plus, the console, game, and screen are all in one device — you just tap to get started.

The Nintendo Entertainment System was revolutionary in its time, but at $440, it’s a bit of a pinch compared to Angry Birds at $1.99.

Function #10: Portable television


In the 1980s, cable TV had caught on in cities, but not as much in other areas. That meant a lot of televisions still came with bunny ears or antenna connections so they could pick up a signal from one of the big-name networks. Those networks included Fox, ABC, NBC, or CBS most of the time.

And the same was true for portable TVs. The reception wasn’t the greatest, and the volume couldn’t go up too loud, but these portable TVs were great for long road trips and lunch breaks when you could get reception. In 2016, all you need is a phone with a 3G connection and you can look up anything on YouTube, Hulu, or Netflix. The picture is a whole lot better, and it only costs you when you go over your data limit.

Function #11: Film camera

film camera

In 1985, film cameras were small, compact, and convenient.

They were the perfect vacation companion, and some of them could fit right in the pockets of your acid wash denim jeans. The pictures weren’t great — you couldn’t do much with a lens that small — and you could ruin the film by exposing it to light, but they got the job done. But the digital camera on your smartphone is much more powerful, precise, and convenient, especially since you can’t accidentally destroy your photos by taking your phone from your pocket.

Plus, you could spend a day playing around with the pre-loaded filters your phone has. Because everyone’s seen your lunch — but have they seen it in sepia?

Function #12: Video camera

video camera

Just like the film camera, the video camera in your phone is worlds beyond whatever came out in 1985. But unlike the film camera, 1985 video cameras were huge. They required VHS tapes, a strong shoulder, your eye pressed up against a rubber gasket, and the trust that your friends or family wouldn’t trip you while you filmed something. They were great for home videos, though, especially once the technology evolved far enough that you could record on a mini-tape, throw it in an empty VHS, and watch your video right away.

Even so, it’s a lot more work than filming something and uploading it to YouTube with three taps of your finger.

Function #13: Video player

video player

In 1985, Americans only used VCRs to watch tapes or record TV shows. VCRs beat Betamax out of the market, and that meant consumers only used one format. A good VCR could cost as much as $1105 by today’s standards.

But — also by today’s standards — VCRs had a grainy picture, their tapes wore out, and they took surprisingly long to rewind. And to this day, nobody knows how to program one.

Function #14: Video conferencing

video conferencing

Video conferences are everywhere today. You can attend seminars, meetings, and all kinds of other conferences online.

And it’s even easier to directly call someone with Skype, Facetime, and other services that are free. But in 1985, that was some primo tech. If businesses wanted to talk to other branches face-to-face, they needed to pony up some serious cash for a lackluster picture, spotty service, and lots of prep time.

Considering it cost $110,520 (plus usage fees) in 1985, calling someone for free on Skype has never felt so good.

Function #15: Processing power

processing power

This is the part of a smartphone that a lot of people don’t consider. Coincidentally, it’s also the part that costs the most. If you wanted to have the actual power of a smartphone in 1985, you had to be a multi-national corporation or a computer geek with some deep shirt pockets.

Most smartphones have the power of about 1.9 gigaflops. Even with how ridiculous that unit of measurement sounds, it says a lot when you look at how far it’s come. Because in 1985, you needed $32 million to buy the latest supercomputer just to match what you carry in your pocket.

And keep in mind this didn’t have the functionality of your smartphone either — this was 1985, and that meant creating a spreadsheet was a headache. The Cray-2 supercomputer was the fastest computer in the world for a time. Today, all of that power and speed is smaller than your hand (and a lot more convenient), and it can’t hold a torch to something like IBM’s Watson.

What could you buy for all that money?

total cost

At a grand total of $32,137,280, the stuff on your smartphone cost a ton of cash in 1985. By today’s standards (and today’s inflation), you could buy 109 new houses, 957 new cars, or 84,795 new personal computers. All of that so you could call a friend, text someone, follow a GPS, talk to someone face-to-face, and play Super Mario Bros in 1985. Depending on who you ask, you’ll find a lot of different answers for how to spend that money. But as far as we’re concerned, that’s worth it.

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