Did you know that Instagram has over 1 billion monthly active users?

This platform is a great place to engage your audience and get them to learn more about your business. Sponsored Instagram posts help you build brand awareness and increase engagement that can lead to more leads and sales to help your business grow.

In this post, we’ll discuss what Instagram sponsored posts are, how to launch one, and the best times to use them.

Let’s get to it!

SEO Help for Small Businesses: 9 SEO Tips for Small Businesses

Less than 20 percent of small businesses invest in search engine optimization (SEO), but more than 90 percent of online experiences begin with a search engine like Google or Bing. That’s why SEO for small businesses isn’t something small-to-midsized businesses (SMBs) can ignore.

If you need SEO help for your small business, this mini-guide is the perfect resource for your team. It provides nine helpful SEO tips for small businesses, plus features an FAQ that covers some of the most common questions about small companies and search engine optimization.

Keep reading to get started on SEO for your small business’s website now! Or, if you’re searching for professional SEO services for small businesses, call us at 888-601-5953 or contact us online to chat with an experienced strategist.

Google Search Console: What Is It and How Do I Use It?

In a single day, Google processes more than five billion searches. While your website won’t appear in every online search, it’s essential to track your site’s ranking and performance in search results that matter to your business and your bottom line.

With Google Search Console, it’s easy (and free) to monitor your performance on Google.

What is Google Search Console, though, and how do you use Google Search Console? You’re in luck, because this mini-guide answers these questions — and it includes an additional FAQ to help your team get started.

Start using Google Search Console now or contact our team for some professional help!

PPC Analysis: 4 Tips for Conducting an Impactful PPC Analysis

Did you know that 65 percent of all high-intent searches result in someone clicking on a pay-per-click (PPC) ad?

PPC ads are a great way for you to drive more traffic and leads for your business. By conducting a PPC analysis, you’ll have a better understanding of your campaign and be able to improve it to drive better results.

In this post, we’ll provide you with five key metrics to monitor in your PPC analysis and four tips for conducting a more effective PPC analysis.

The Role of Digital Marketing: How Digital Marketing Impacts Businesses

Take a moment and think about how you currently market your business. If you’re only promoting your company through traditional marketing methods, you’re missing an excellent opportunity to reach valuable leads through digital marketing.

The role of digital marketing is simple: help your business spend your marketing budget more effectively, obtain more valuable leads, and gain a higher return on investment (ROI) for your business.

On this post, we’ll explore the role of digital marketing and how it influences your business’s growth, revenue, and more. If you want to see how digital marketing can personally impact your business, contact us online or browse our digital marketing services.