Google Analytics Certification: Is a Google Analytics Cert Worth It?

When you run a search engine optimization (SEO) campaign, you get an abundance of data that gives your company insight. This data helps you run a campaign that drives better results, from more organic traffic to more revenue.

With a Google Analytics certification, you can make the most of Google Analytics in your SEO strategy and leverage various reports, data points, and more to grow your business and improve your rankings in search results.

On this page, we’ll discuss how to get certified in Google Analytics, whether it’s worth getting the certification, and how to prepare for the exam.

How to Master SEO in 7 Steps

Preparation is mandatory — at least, that’s my motto. Without a handy to-do list or a detailed agenda, you’re walking blind.

The same goes for taking search engine optimization (SEO) to the next level. To become fully proficient in SEO, you need a master SEO plan.

If you’ve learned the SEO basics already, it’s time to dig in deeper to strengthen your optimization know-how. Keep reading for our seven-step plan for mastering SEO!

Do you need a group of SEO experts to transform your campaign now? WebFX is a top SEO company that’s achieved real results for our clients — read their 400+ testimonials to hear it straight from them.

Contact us online or call us at 888-601-5359 today to speak to a specialist about boosting your site’s traffic and revenue.

Best Paid and Free SEO Tools: 10 Must-Haves to Use in 2019

As search engines endlessly hone their skills, search engine optimization (SEO) continues to change. That’s why you need the latest report on effective SEO tools that impress businesses and SEO experts alike.

There’s a dense jungle of sophisticated SEO tools out there — but you only need the top-of-the-line picks that offer practical features and effortless functionality. Here are the 10 must-haves you can actually use in 2019:

7 Ways Google Measures the Quality of Search Results

A question that many of us have struggled with has probably left you puzzled more often than you’d like to admit — how does Google measure the quality of search results?

Google’s algorithms for search engine optimization (SEO) have plenty of nuts and bolts, and the complexity can make it difficult to land on practical steps for optimizing your website.

So, how do you get your page to rise above the rest? Check out seven ways Google measures the quality of search results so you can skyrocket your SEO.

Looking for a team of SEO experts to benefit your bottom line? Give us a call at 888-601-5359, or contact WebFX today to find the SEO help you need to gain visibility and drive revenue.

Breadcrumbs and SEO: What Every Marketer Should Know

You may not know what breadcrumbs are, but you’ve probably seen them while surfing the Internet.

They are a valuable instrument for both search engine optimization (SEO) experts and web designers. Breadcrumbs even benefit search engine crawlers (which help your site get on Google), plus help people on your site understand where they are and explore it even more.

Ready to learn more about breadcrumbs and SEO?

Keep reading because this post provides everything a marketer should know about breadcrumbs, from what they are to the different types and the various benefits, as well as drawbacks, they can offer when added to your site.