When it comes to dynamic duos in digital marketing, you can’t beat search engine optimization (SEO) and content marketing. You need both to create a site that not only ranks well in search results but also performs well in conversions.
That’s why most SEO strategies include a dedicated SEO content writing strategy.
What is SEO content, though? SEO content is content created to rank in search results, so it’s optimized for both search engines and users. Companies create SEO-friendly content because that kind of content brings valuable traffic and users to their site.
Now, if you’re ready to start producing SEO content for your business, keep reading. This post covers not just how to write SEO content but how to write good SEO content. Even better, it includes a free and fast tool for analyzing your existing SEO content — try it now!
Ranking well in search engine results is incredibly important for increasing traffic to your site.
But did you know that, even once you rank, there’s more you can do to get people to click through to your page? In fact, one tactic, in particular, can convince people to choose your page over others ranked higher than yours — and it doesn’t take more than 155 characters.
What is this magical tactic, you ask? Writing a compelling meta description. In this guide, we’ll show you how to write meta descriptions that win clicks and give you helpful meta description examples for blogs and websites.
Are you reading this article on your smartphone? If you are, it wouldn’t be surprising — considering in 2019 alone, there were 3.9 billion unique mobile internet users.
That’s why, in July 2019, Google rolled out mobile-first indexing — forcing website owners to consider the responsiveness of their sites.
So, is your website responsive? On this page, we’ll go over your extensive responsive design checklist to ensure that you provide the best possible website experience to all users — no matter what device they use.
We’ll even cover some tools that you can use to determine the responsiveness of your site.
Your website is your online storefront, whether you operate online, offline, or both, which is why it makes sense to invest in professional web design. How much does it cost to build a website for a small business, though?
On average, small businesses will spend $2000 to $10,000 to build a site. The cost to create a website for your small business will depend on your site’s features. Websites with more features or custom-built components generally cost more due to their complexity.
- What factors determine your web design costs
- Whether to use a website builder or a top web design agency
- How much to set aside for website maintenance costs
If you’re looking for a fast (and accurate estimate) for creating a site for your small business, use our free website cost calculator. You can also check out our 30-day web design services, which give your company a brand-new, custom site in 30 days!
Here’s the skinny — approximately 3.5 billion people use social networks, and that figure continues to climb. If you own a business, no matter your industry, social media is one of the best ways to connect with your audience.
So why does social media matter for business? In short, it helps you do one of the most important things in a business and client relationship — connect.
On this page, we’ll take a deep dive into the following topics:
- Why does social media matter for business?
- What are the benefits of social media for business?
- Social media marketing stats for business
You’ve got a lot on your to-do list, and the work doesn’t end when it comes to marketing your business.
Marketing doesn’t have to dominate your day, though. With marketing automation, you can streamline day-to-day marketing tasks. Even better, you can use marketing automation solutions (MarketingCloudFX is one example) to compile and analyze marketing campaign data instantly.
If you’re like most people, you probably have a lot of questions about marketing automation. That’s why we’ll answer the questions that marketers and business owners should ask before investing in a marketing automation solution.
These questions include:
- What is marketing automation?
- How can my business use marketing automation?
- How does marketing automation work?
- Why use marketing automation?
- When should I use marketing automation?
- How do I choose the best marketing automation solution?
Keep reading to get your marketing automation questions answered. If you’re looking to speak with a professional about marketing automation, and whether your company could benefit from marketing automation software, feel free to contact us online or call 888-601-5359 to chat!