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Featured

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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
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SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

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What's New

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SEO
Parasite SEO in 2025: Risks, Techniques, and Real-World Examples
20 min read 9/02/2025
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WebFX News
How to Build a Learning Culture That Outpaces the Competition
6 min read 8/29/2025
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Conversion Rate Optimization
The Heartbeat of Marketing: Why CRO Pumps Life Into Results
7 min read 8/22/2025
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PPC
Performance Max for B2B Lead Gen: A PPC Manager’s Success Story
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Home Services
2025 HVAC Marketing Benchmarks: How Does Your Business Stack Up? (+ Real Numbers & Expert Insights)
10 min read 8/20/2025
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AI
From ChatGPT Plugins to GPTs: 9 GPTs for Marketers in 2025
16 min read 8/18/2025

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Learn how to grow website traffic

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SEO
How to Improve Visibility on Meta AI Using a Visibility Scorecard
6 min read
ChatGPT Vs. Google
SEO
ChatGPT vs. Google: When to Use One Over the Other
7 min read
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SEO
2026 SEO Benchmarks: What “Good” Looks Like (Real Data + Expert Insights)
22 min read
2026 Google Business Profile Benchmarks: What the Data Shows
SEO
2026 Google Business Profile Benchmarks: What the Data Shows
9 min read

Learn how to grow your brand

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
Marketing
2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
16 min read
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Marketing
15 Website Marketing Strategies for Driving More Traffic and Conversions
19 min read
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Marketing
Top 10 Marketing Goals Examples for 2025
8 min read
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Marketing
What Is Content Marketing and How Does It Work?
15 min read

Learn how to level-up with AI

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AI
How Much Does GEO Cost in 2025?
5 min read
What Siri’s Gemini Integration Means for Marketers
AI
What Siri’s Gemini Integration Means for Marketers
8 min read
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AI
What the Thanksgiving AI Recipe Meltdown Reveals About the Future of Search
10 min read
Research: How AI Is Changing Brand Discovery in 2025
AI
Research: How AI Is Changing Brand Discovery in 2025
7 min read

Discover marketing insights specific to your industry

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Home Services
HVAC Lead Generation Guide: How To Earn More Jobs in 2026
14 min read
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Industrial
PPC for Industrial Companies: A Beginner’s Guide
7 min read
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Industrial
Industrial SEO: From Basics to Business Growth Strategies
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Your 2026 Guide to HVAC Digital Marketing That Keeps Your Crews Busy Year-Round
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2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
Marketing
2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
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PPC
Top Display Ad Networks: 10 Powerful Options for Advertisers
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The 10 Biggest 2026 Adtech Trends to Watch Out For
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A Comparison of Self-Serve vs. Managed Programmatic Services
PPC
A Comparison of Self-Serve vs. Managed Programmatic Services
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WebFX News

An AI-generated header image for December 2025 digital marketing trends, plus the tactics to ship now, and the tools we trust.
CTRL + FX: December 2025 Digital Marketing Trends, Tactics, & Tools You Need to Close Q4 Strong
12 min read
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CTRL + FX: October 2025 Digital Marketing Trends, Tactics, & Tools You Can’t Afford To Miss
10 min read

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