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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
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SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

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What's New

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50+ AI Statistics to Inform Your Marketing Strategy in 2025
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How AI Works in Digital Marketing
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Complete Guide to AI Images for Marketing (+ 3 Tips for Using Images)
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What Is DeepSeek? Everything a Marketer Needs to Know
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AI vs. Machine Learning vs. Deep Learning: Clear the Cobwebs
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How To Use Microsoft Ads AI Technology for Your Business
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Learn how to grow website traffic

2026 Google Business Profile Benchmarks: What the Data Shows
SEO
2026 Google Business Profile Benchmarks: What the Data Shows
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Google Ends Support for 7 Schema Types
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Google Drops Support for 7 Schema Types: What Marketers Must Refocus on as Search Evolves
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How To Track AI Search Rankings Like a Pro in 2025 (Tools, Setup, & Tips)
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15 Ecommerce SEO Trends for 2025
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Learn how to grow your brand

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Marketing
Top 10 Marketing Goals Examples for 2025
8 min read
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Marketing
What Is Content Marketing and How Does It Work?
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15 Sales Trends To Sharpen Your Approach in 2026
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Marketing
Importance of Digital Marketing: 8 Reasons Why Digital Marketing Is Important
14 min read

Learn how to level-up with AI

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AI
What the Thanksgiving AI Recipe Meltdown Reveals About the Future of Search
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Research: How AI Is Changing Brand Discovery in 2025
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Research: How AI Is Changing Brand Discovery in 2025
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10 AI SEO Tools You Can Use to Outrank Your Competitors in 2025
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AI
The AI-Driven Brand Reputation Crisis: Your Survival Guide
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Discover marketing insights specific to your industry

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Home Services
13 Construction Industry Trends to Watch for in 2026
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Home Services
Digital Marketing for Home Security Companies: Your 2026 Guide
11 min read
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Home Services
8 Home Services Trends Shaping The Industry in 2026
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11 HVAC Trends Shaping the Industry in 2026
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The 10 Biggest 2025 Adtech Trends to Watch Out For
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A Comparison of Self-Serve vs. Managed Programmatic Services
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2026 Pinterest Marketing Benchmarks: Pin Down What Actually Drives Sales (Real Numbers & Expert Insights)
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Google’s Ads Advisor & Analytics Advisor Just Gave Everyone the Same AI Analyst (Here’s How to Stay Ahead)
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WebFX News

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