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How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

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AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)

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Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)

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12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)

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6 PPC Trends to Follow in 2026 for ROI Growth

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The Evolution of AI: From DaVinci to Aliens to SEO

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What is OmniSEO™? A Modern SEO Strategy for the Age of AI and Social Search

Revenue marketing 101

Revenue Marketing 101

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8 Home Services Trends Shaping The Industry in 2026

8 min read 12/03/2025

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11 HVAC Trends Shaping the Industry in 2026

9 min read 12/03/2025

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The 10 Biggest 2025 Adtech Trends to Watch Out For

7 min read 12/03/2025

A Comparison of Self-Serve vs. Managed Programmatic Services

A Comparison of Self-Serve vs. Managed Programmatic Services

5 min read 12/03/2025

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15 Sales Trends To Sharpen Your Approach in 2026

12 min read 12/02/2025

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Healthcare Blog

This Year’s Healthcare Trends Report: What Industry Data Reveals About Patient Acquisition, AI Search, and Retail-ization in 2026

10 min read 11/28/2025

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Learn how to grow website traffic

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How to Improve Visibility on Meta AI Using a Visibility Scorecard

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ChatGPT vs. Google: When to Use One Over the Other

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2026 SEO Benchmarks: What “Good” Looks Like (Real Data + Expert Insights)

2026 Google Business Profile Benchmarks: What the Data Shows

Learn how to grow your brand

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)

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15 Website Marketing Strategies for Driving More Traffic and Conversions

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Top 10 Marketing Goals Examples for 2025

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What Is Content Marketing and How Does It Work?

Learn how to level-up with AI

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How Much Does GEO Cost in 2025?

What Siri’s Gemini Integration Means for Marketers

What Siri’s Gemini Integration Means for Marketers

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What the Thanksgiving AI Recipe Meltdown Reveals About the Future of Search

Research: How AI Is Changing Brand Discovery in 2025

Discover marketing insights specific to your industry

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HVAC Lead Generation Guide: How To Earn More Jobs in 2026

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PPC for Industrial Companies: A Beginner’s Guide

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Industrial SEO: From Basics to Business Growth Strategies

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Your 2026 Guide to HVAC Digital Marketing That Keeps Your Crews Busy Year-Round

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2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)

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Top Display Ad Networks: 10 Powerful Options for Advertisers

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The 10 Biggest 2025 Adtech Trends to Watch Out For

A Comparison of Self-Serve vs. Managed Programmatic Services

A Comparison of Self-Serve vs. Managed Programmatic Services

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An AI-generated header image for December 2025 digital marketing trends, plus the tactics to ship now, and the tools we trust.

CTRL + FX: December 2025 Digital Marketing Trends, Tactics, & Tools You Need to Close Q4 Strong

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CTRL + FX: October 2025 Digital Marketing Trends, Tactics, & Tools You Can’t Afford To Miss

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