Why Video Matters to Marketing

The concept of video marketing is growing – there are even agencies out there that specialize in video marketing, simply because of the uptick in its popularity.

There are many ways that video affects marketers – whether it be increased conversions, increased web traffic, or increased engagement on social media platforms. You may notice that the only effects video produces are great ones.

So with that, check out more specifics on why video matters to marketers in our latest infographic!

To learn more about the stats and information used in this infographic, keep scrolling!

If you work in the B2B industry, Instagram is probably not the first platform you think about using to promote your business.

However, B2B companies around the world are increasing brand awareness and engagement with the right mix of Instagram strategies.

Instagram is a powerful place to humanize your brand, nurture relationships with existing clients, and reach an entirely new audience.

7 Tips for Creating Loyal, Happy Customers

According to Bill Price, former Global VP of Customer Service at Amazon, “Smart companies have realized that customer loyalty is the most powerful sales and marketing tool that they have.”

Wondering how you can create more loyal customers? You came to the right place.

In this post, we’ll look at why customer loyalty is so important, as well as seven tips to help you foster customer loyalty.

Let’s get to it!

Top 7 Data Visualization Tools for Your Business

Data visualization can help you engage site visitors and provide them with more information about your business.

Visualization keeps people interested on your pages so that they spend more time getting to know your business. This leads to more lead conversions for your business down the line.

To help you make these visualizations, you will need to use the proper tools, which are extremely important for creating charts that will engage your audience. They help you create a visual way to present data as well as help audiences understand your data better than a chunk of text.

So, what are the best data visualization tools for your business?

On this page, we’ll discuss the top seven data visualization tools you can use to create great visuals for your audience.

Let’s get started!

Need Landing Page Inspiration? Look No Further!

If you’re looking to earn the highest possible conversions on one of your Google AdWords ads, an effective landing page is crucial.

Without one, you could miss out on countless sales — and let’s be honest, who wants to miss out on conversions? Especially when you’re paying for that ad that the customer clicked on.

On this page, we’ll focus on what makes a landing page effective, and some inspiring examples to help you create the most high-quality landing page possible.