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Why Do You Need PPC Landing Pages?

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Why Do You Need PPC Landing Pages? Pay-per-click advertising (PPC) is a great way to promote brand awareness, attract new visitors to your website, and even convert people into paying customers. You can earn a lot of revenue for a […]

~ 5 minute read View Full Story

Google Ads Certified Company

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The Advantages of Using an AdWords Certified PPC Company Google AdWords is one of the largest pay-per-click (PPC) platforms in the world, and millions of businesses use it to advertise. It’s a great tool for reaching potential customers when they’re […]

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5 PPC Call Tracking Benefits for Your Business

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5 PPC Call Tracking Benefits for Your Business Did you know that roughly 80 percent of all companies focus on Google Ads for PPC? View our PPC Services

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Setting an AdWords Budget

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How to Set a Google Ads Budget That Drives Clicks and Conversions Unsure about how much to spend on Google Ads? You’re in good company, because businesses across the world have the same question when it comes to Google Ads […]

~ 13 minute read View Full Story

What to Do when You Are Banned from Google Ads

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What to Do When You Are Banned from AdWords It’s a business owner’s worst nightmare. You’ve funneled lots of cash into your Google Ads account and your ad stops running. View our Digital Services

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How Does PPC Bidding Work?

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How Does PPC Bidding Work? If you’ve looked into online marketing options for your business, you’ve probably heard of PPC, or pay-per-click, advertising. And even if you haven’t, you’ve no doubt seen plenty of examples without even knowing it. View […]

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PPC Resources: Tips, Tricks, and Resources to Help You Maximize CPL

Welcome to your ultimate hub for PPC knowledge. Whether you’re a beginner, a business owner, a marketing professional, or considering hiring an agency, find the resources you need to succeed here.

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Conducting a PPC Audit

The 10-Step PPC Audit Guide & Checklist When you invest time, money, and effort into creating a pay-per-click (PPC) campaign, you want to make sure that it’s working for your business. A good PPC campaign will drive valuable results for […]

Learn~ 2 minute read

How to Excel at Google Ads Campaign Management

How to Excel at Google Ads Campaign Management With Google Ads (previously known as Google AdWords), your company can earn an impressive return on investment (ROI) of $8 for every $1 spent. Pocketing that kind of ROI, however, requires committing […]

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How to Boost Conversion Rates with Remarketing

How to Boost Conversion Rates with Remarketing When you create an online marketing campaign, the ultimate goal is to get people to convert. You want people to see your advertisement and immediately become customers. The fact of the matter is […]

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PPC for Local Business

How to Use PPC for Your Local Business If you own a local business, it’s likely that one of your main goals is to spread the word of your products or services to as many potential customers as possible. But […]

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Learn~ 2 minute read

Conducting a PPC Audit

The 10-Step PPC Audit Guide & Checklist When you invest time, money, and effort into creating a pay-per-click (PPC) campaign, you want to make sure that it’s working for your business. A good PPC campaign will drive valuable results for […]

Learn~ 2 minute read

How to Excel at Google Ads Campaign Management

How to Excel at Google Ads Campaign Management With Google Ads (previously known as Google AdWords), your company can earn an impressive return on investment (ROI) of $8 for every $1 spent. Pocketing that kind of ROI, however, requires committing […]

Learn~ 2 minute read

How to Boost Conversion Rates with Remarketing

How to Boost Conversion Rates with Remarketing When you create an online marketing campaign, the ultimate goal is to get people to convert. You want people to see your advertisement and immediately become customers. The fact of the matter is […]

Learn~ 2 minute read

PPC for Local Business

How to Use PPC for Your Local Business If you own a local business, it’s likely that one of your main goals is to spread the word of your products or services to as many potential customers as possible. But […]

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Learn~ 2 minute read

The 13 Best Google Ads Agencies Around the World

The 10 Best Google Ads Companies Around the World In this article, we’re going to talk about the best Google Ads companies in the world. Read on to learn more about the best Google Ads companies in your region! VIEW […]

Learn~ 2 minute read

PPC for Local Business

How to Use PPC for Your Local Business If you own a local business, it’s likely that one of your main goals is to spread the word of your products or services to as many potential customers as possible. But […]

Learn~ 2 minute read

PPC for Bing

4 Reasons to Choose Bing for your PPC Ad Campaign When someone says ‘search engine,’ most people think of Google. And while Google is the most popular search engine today, it’s not the only search engine people use. View Our […]

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Should You Create PPC Ads for Your Competitors Names

Should You Create PPC Ads for Your Competitors’ Names? Pay-per-click advertising (PPC) is a tricky marketing medium. On the one hand, it helps you target new keywords and has the potential to bring in a huge ROI. On the other […]

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The World’s Best PPC Companies in 2025

The 10 Best PPC Companies Around the World Looking for the ideal PPC company in your region of the world? You’re in luck! Here are our picks for the 10 best PPC companies across the globe. View our PPC Services

Learn~ 2 minute read

The 13 Best Google Ads Agencies Around the World

The 10 Best Google Ads Companies Around the World In this article, we’re going to talk about the best Google Ads companies in the world. Read on to learn more about the best Google Ads companies in your region! VIEW […]

Learn~ 2 minute read

9 Top Adtech Companies in the World for 2025

8 Top Adtech Companies in the World for 2022 Advertising technology, or adtech, is essential for streamlining advertising tasks and analyzing campaign results. But which adtech company or solution should you choose? We’re here to make your decision a little […]

Learn~ 2 minute read

PPC for Pennsylvania Companies

PPC Tips for Pennsylvania Companies Are you operating a business in Pennsylvania? Whether you’re in Allentown, Philadelphia, Pittsburgh, or the state capital of Harrisburg, you want your pay-per-click (PPC) ad campaigns to successfully target your audience and bring you the […]

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📰 Google Ads for AI Overviews

With AI taking over the search results, it’s no surprise that Google is bringing ads to AI overviews including search and shopping ads.

Expert insights from

Colton
Colton W. Lead PPC Consultant at WebFX

“The increasing role of AI and machine learning in ad platforms means the traditional ‘levers of control’ are changing. You’re not truly ‘losing control’ of campaign optimization; rather, the method of control is evolving.”

Keep Reading About Ads in AI Overviews on the Blog

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