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Featured

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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
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SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

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What's New

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Marketing
What Is a CRM Database & Why Does Your Business Need One?
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Need to Promote Your Business? Learn How to Advertise Your Business With These 7 Tactics
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Web Design
How to Design a Website By Yourself (The 7-Step Guide for Beginners)
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Marketing
What Are Google Cached Pages and How Can You View Them?
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Conversion Optimization Basics
Conversion Rate Optimization
Your Guide to Conversion Rate Optimization Testing: Learn How to Turn Traffic Into Leads & Revenue
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Industrial
Is GlobalSpec’s Engineering360 Worth It?
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Learn how to grow website traffic

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SEO
How to Improve Visibility on Meta AI Using a Visibility Scorecard
6 min read
ChatGPT Vs. Google
SEO
ChatGPT vs. Google: When to Use One Over the Other
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SEO
2026 SEO Benchmarks: What “Good” Looks Like (Real Data + Expert Insights)
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2026 Google Business Profile Benchmarks: What the Data Shows
SEO
2026 Google Business Profile Benchmarks: What the Data Shows
9 min read

Learn how to grow your brand

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
Marketing
2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
16 min read
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Marketing
15 Website Marketing Strategies for Driving More Traffic and Conversions
19 min read
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Marketing
Top 10 Marketing Goals Examples for 2025
8 min read
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Marketing
What Is Content Marketing and How Does It Work?
15 min read

Learn how to level-up with AI

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AI
How Much Does GEO Cost in 2025?
5 min read
What Siri’s Gemini Integration Means for Marketers
AI
What Siri’s Gemini Integration Means for Marketers
8 min read
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AI
What the Thanksgiving AI Recipe Meltdown Reveals About the Future of Search
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Research: How AI Is Changing Brand Discovery in 2025
AI
Research: How AI Is Changing Brand Discovery in 2025
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Discover marketing insights specific to your industry

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Home Services
HVAC Lead Generation Guide: How To Earn More Jobs in 2026
14 min read
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Industrial
PPC for Industrial Companies: A Beginner’s Guide
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Industrial
Industrial SEO: From Basics to Business Growth Strategies
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Your 2026 Guide to HVAC Digital Marketing That Keeps Your Crews Busy Year-Round
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2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
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2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
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Top Display Ad Networks: 10 Powerful Options for Advertisers
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The 10 Biggest 2025 Adtech Trends to Watch Out For
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A Comparison of Self-Serve vs. Managed Programmatic Services
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A Comparison of Self-Serve vs. Managed Programmatic Services
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WebFX News

An AI-generated header image for December 2025 digital marketing trends, plus the tactics to ship now, and the tools we trust.
CTRL + FX: December 2025 Digital Marketing Trends, Tactics, & Tools You Need to Close Q4 Strong
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An AI-generated image for CTRL + FX: October 2025 Digital Marketing Trends, Tactics, & Tools You Can’t Afford To Miss
CTRL + FX: October 2025 Digital Marketing Trends, Tactics, & Tools You Can’t Afford To Miss
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