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Google’s AI Mode Is Here: What SEOs Need to Know (And Do) to Succeed
SEO
Google’s AI Mode Is Here: What SEOs Need to Know (And Do) to Succeed

In less than three months, Google's AI Mode went from an opt-in feature in Search Labs to the newest member of the Google Search experience. Now, users can have an end-to-end AI search experience. But, what does that mean for […]

7 minute read
Ads on ChatGPT? A Primer for Marketers
Marketing
Ads on ChatGPT? A Primer for Marketers
6 min read
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PPC
How Much Does Google Ads Cost in 2025?
6 min read
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SEO
Gen AI’s 165x Faster Growth Over Organic Signals a Shift in Search
9 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
8 min read

Watch Now

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Is Your Strategy Ready for 2025?
12 min watch
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The Ultimate Programmatic Advertising Guide
15 min watch
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Revenue Marketing 101
5 min watch

What's New

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SEO
What Is Search Retargeting and How Does It Work?
6 min read 7/02/2021
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Web Design
When to Use rel=”nofollow”
6 min read 7/02/2021
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Web Design
What is a Wireframe? Your Go-To Guide on Wireframe Design
9 min read 7/01/2021
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Web Design
What Is Website Hosting and Why Does It Matter for Your Website?
6 min read 7/01/2021
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Marketing
How to Use Google Ads in 5 Simple Steps
7 min read 7/01/2021
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Marketing
8 Effective Google Marketing Tools to Improve Your Online Business Campaigns
7 min read 7/01/2021

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Learn how to grow website traffic

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SEO
How to Use ChatGPT for SEO: A Marketer’s Guide in 2025
8 min read
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SEO
15 SEO Benefits You Need to Know in 2025
13 min read
What Do SEO Services Include?
SEO
What Do SEO Services Include?
5 min read
A business group meeting on LLM SEO
SEO
Inside LLM SEO: How to Optimize (and Measure) Your Brand’s Visibility
9 min read

Learn how to grow your brand

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Marketing
Need Ideas for Best Places to Advertise Your Business Online?
11 min read
big vs small agency
Marketing
One Size Doesn’t Fit All: Finding Your Marketing Agency Match
5 min read
robot shopping
Marketing
Perplexity In-Chat Shopping With PayPal: Is It the Future of Ecommerce? (Spoiler: Yes!)
8 min read
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Marketing
Meet the Perplexity Merchant Program: What Ecommerce Stores Need to Do (And Know)
5 min read

Discover marketing insights specific to your industry

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Home Services
Top 5 SEO Best Practices for Carpet Cleaning Companies
8 min read
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Home Services
Lead the Charge: Proven Ways To Get More Commercial Electrician Leads
6 min read
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Home Services
Is HomeAdvisor Worth It for Contractors?
6 min read
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Home Services
5 Pro Tips for Getting the Most From SEO for Home Services
7 min read

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What Do Social Media Services Include?
Social Media
What Do Social Media Services Include?
6 min read
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PPC
Inside Microsoft’s Copilot Search Ads (And What Makes Them 25% More Effective Than Traditional Search Ads)
5 min read
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PPC
Google Introduces Ads in AI Overviews: What It Means For Marketers
6 min read
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PPC
Inside Perplexity Advertising: From How It Works to How Much Perplexity Ads Cost
4 min read

WebFX News

Your 2025 Post-Grad Career Guide
Your 2025 Post-Grad Career Guide
31 min read
WebFX-U
WebFX-U Unplugged: An Inside Look at What You Can Expect
5 min read

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{ "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": { "@type": "Question", "name": "What is search retargeting?", "acceptedAnswer": { "@type": "Answer", "text": "

Search retargeting is an advertising tactic that involves targeting ads toward people based on their Google search history. It allows you to display your ads to users who have looked up particular keywords.

" } } }