10 AI SEO Tools You Can Use to Outrank Your Competitors in 2025

Search engine optimization (SEO) requires constant work. You must keep up with the latest algorithm changes and create content that outranks your competitors, among a list of other to-do items.

Fortunately, AI technology has advanced, and businesses can get help from AI SEO tools. Think of these tools as your SEO assistant, offering support to your team and streamlining your processes.

Not quite sure which AI SEO tool to choose? Find the best one for your needs here!

While you’re here, subscribe to our weekly newsletter to get the latest information about AI and SEO!

Don’t miss our Marketing Manager Insider emails!

Join 200K smart marketers for the hottest marketing news and insights in your inbox.

Inline Subscription Form

“*” indicates required fields

This field is hidden when viewing the form

cf_country

This field is hidden when viewing the form

ajs_anonymous_id

This field is hidden when viewing the form

mcfxlp

This field is hidden when viewing the form

mcfxsource

This field is hidden when viewing the form

mcfxmedium

This field is hidden when viewing the form

mcfxterm

This field is hidden when viewing the form

mcfxreferrer

CAPTCHA

Email*

Name

This field is for validation purposes and should be left unchanged.

10 best AI SEO tools in 2025

Without further ado, here’s a list of the seven best AI SEO tools you can use in 2025:

1.  RevenueCloudFX: Best for SEO and marketing efforts’ attribution

Pricing: Full suite of digital marketing features starts at $675 per month
Pros:

• Provides recommendations on your SEO campaigns’ performance
• Can attribute results to your SEO and other marketing efforts

Cons:

• Higher price point compared to other AI SEO tools

First on our list is RevenueCloudFX, our proprietary revenue marketing platform powered by IBM Watson. It’s a full suite of digital marketing tools that:

• Provides insights and recommendations on your SEO campaigns’ performance
• Monitors the link building efforts for your website
• Analyzes your audience’s search intent
• Evaluates your SEO content
• Recommends on-brand SEO content to outrank your competitors

ContentGeniusFX, the RevenueCloudFX tool for SEO content evaluation and creation, has helped our customers increase their organic traffic by 10%!

2. Can I Rank: Best for competitor analysis

Pricing: $49 per month; 7-day free trial of paid plans and free, limited version available

Pros:

• Has keyword research tools
• Provides actionable recommendations

Cons:

• Has limited SEO features compared with the other AI SEO tools on this list

Can I Rank is an AI SEO tool that gives you insights and recommendations to optimize your website. You get detailed instructions on an optimization task to increase your organic traffic based on data and insights from various sources, including Moz, Semrush, and Ahrefs.

Best used for SEO competitive analysis, Can I Rank gives you an optimization score. This score tells you how much work you have to do to rank for a particular keyword. It also details what you need to focus on.

Need help with keyword research? Can I Rank also has keyword research and keyword difficulty tools. It gives you “low-hanging fruit” keywords you can immediately act upon. Meanwhile, its keyword difficulty tool uses machine learning to suggest relevant keywords that have the right degree of difficulty for your site.

3. Diib: Best for site monitoring

Pricing: Starts at $14.99 per month; free limited version available

Pros:

• Site speed and security monitoring
• Competitive analysis

Cons:

• Lacks generative AI features for helping you with content creation

If you’re looking for an affordable site monitoring tool, consider Diib. Diib is primarily an SEO checker that can analyze your website and identify the biggest SEO growth opportunities for you.

Besides its primary function, it can monitor your website’s overall health. It can track your site’s speed, security, and Core Web Vitals to ensure your website is in tip-top shape to rank for relevant searches.

Diib uses AI to analyze your site and create growth objectives for you. Then, it alerts you of new keyword opportunities and changes in your rankings.

Get notified of any issues your website encounters, including site speed and security. It can also alert you of email delivery issues.

This AI-enabled tool gives your website a daily health score, which takes into account 12 metrics that affect its performance. It also considers your site’s performance versus other competitors, so you know how you stack up against them!

4. Conductor: Best for enterprises’ site monitoring

Pricing: Contact Conductor for pricing; free trial available

Pros:

• Real-time site monitoring and alerts
• Competitive analysis

Cons:

• Limited pricing details available online

Conductor is a suite of AI SEO tools best suited for large enterprises. This platform can do following:

• 24/7 site monitoring to find issues and fix them with Conductor Monitoring
• Analyze your search visibility and your competitors’ (both on traditional search and AI-powered searches) with Conductor Intelligence
• Create content with the help of AI with Content Creator

Built for enterprises, Conductor offers a free trial of its platform. Businesses can also request a demo before committing themselves to a paid plan.

This AI-powered platform has helped various large organizations — from education and finance to manufacturing and healthcare industries — with their SEO efforts. One of its clients reportedly grew organic traffic by 525%.

5. Semrush: Best for SEO research and rank analysis

Pricing: Starts at $117.33 per month; free limited version available

Pros:

• Offers a suite of tools for SEO and other marketing efforts
• Gives AI-powered insights and recommendations for tracking and analyzing your rankings

Cons:

• Steep pricing

Semrush is a suite of marketing tools. For $117.33 per month, you get apps that can help you with your marketing efforts — from SEO and content marketing to advertising and competitive research.

Let’s focus on its SEO tools. Semrush’s SEO Toolkit can do the following:

• Identify relevant keywords for your business
• Analyze your competitors’ SEO strategies and rankings
• Analyze your on-page strategy
• Audit your technical SEO
• Track your rankings

Semrush’s SEO Toolkit has over 20 tools. These tools are handy for your various SEO efforts—from backlink analysis to rank tracking. You can even optimize your website for local searches with its local SEO tools, which include review management and map rank tracker.

You get recommendations based on AI-powered insights to improve your rankings in search results. Want to increase your visibility in AI searches? Semrush’s AI Toolkit provides AI-enabled insights and recommendations, too!

6. Frase: Best for creating content briefs

Pricing: Starts at $45 per month; free trial available

Pros:

• Lets you save your brand tone and documents
• Affordable AI SEO content tool
• Integrates with WordPress and Google Docs

Cons:

• Features are limited to content creation

If you’re looking for an affordable alternative to SurferSEO for your content marketing efforts, consider Frase. Frase streamlines your SEO content workflow by helping you with:

• Research
• Analysis
• Content brief creation
• Writing content

Frase can analyze the SERPs of your chosen topics. Then, it’ll draw insights from the ranking pages, so you can get a better understanding of your competitors’ strategies.

You can use Frase to create content briefs or your blog posts based on its analysis. You can also use this AI SEO tool to generate a content outline to have something to start with.

A telltale sign of AI content is its generic tone. Frase aims to address this by letting you save your brand voice, reference documents, and terms. That way, its output will be more aligned with your business.

We at WebFX don’t recommend publishing AI-written content, though. So it’s always best to use these tools for creating briefs, outlines, or first drafts that humans will add more insights into and revise.

7. SurferSEO: Best for optimizing your site content

Pricing: Starts at $79 per month; free tools available

Pros:

• Has a suite of content optimization tools
• Free AI detection and writing tools available

Cons:

• Limited capabilities beyond content optimization

You’ll find a lot of AI apps that tout content creation as one of its features. SurferSEO is one of the best AI SEO tools for that job.

Instead of purely relying on it to generate content for your site, we suggest using SurferSEO for optimizing your content and helping you with your content strategy. Its content audit feature evaluates and optimizes your site content automatically.

Content Audit looks at your page’s key metrics such as SERP position, click-through rate, and content score. Then, it suggests optimizations that will impact your rankings and SEO strategy.

Another handy feature of SurferSEO is its Topical Map, which gives you relevant content ideas for your customers. Think of it as a content research companion — it streamlines your process as it helps you find topics and analyzes your competitors’ content strategy.

SurferSEO also offers free AI Writing Tools to help you create and optimize your content. If you’re running out of ideas, use its outline generator to kickstart your writing.

It also has a free AI Detector. Just enter or paste your text to get it checked. That way, you can refine your written text!

8. Alli AI: Best for bulk on-page optimization

Pricing: $141 per month; 10-day free trial available

Pros:

• Integration with WordPress and Shopify
• Bulk on-page optimization

Cons:

• No free, limited version available

If you’re looking for an SEO tool that can automate bulk changes for your huge site, consider Alli AI. This AI SEO tool enables you to streamline your efforts with automation, making your team more efficient.

Got hundreds of pages that need meta descriptions? Use Alli AI to generate optimized descriptions for each page based on their content.

Reviewing and approving Alli AI’s suggestions is also made efficient, as you can do both tasks from a single dashboard, instead of manually going through each page.

This AI application also has the following features:

• In-browser content editor: Alli AI’s Live Editor Chrome extension lets you edit and optimize a page from your browser, so you don’t have to edit it from your content management system (CMS).
• Bulk on-page optimization: Alli AI’s system can crawl your site and look for lines of code that need optimization. Installing a code snippet in your site header lets you approve the suggested changes, so you don’t have to edit every page manually.
• Tag automation: With Alli AI, you can automate time-consuming tasks like writing meta tags, link descriptions, and image alt text.
• AI schema markup generator: Get the help of Alli AI with creating your pages’ schema markups, including its code. Then, you can review and revise its output! It can also analyze your page’s existing schema markup, so you get suggestions on how to improve them.

You can integrate Alli AI into your WordPress or Shopify CMS.

9. MarketMuse: Best for analyzing your topic authority

Pricing: $149 per month; free version and free trial available
Pros:

• Intuitive dashboard
• Free trial doesn’t require a credit card

Cons:

• Like most tools with a lot of features, it takes time to learn how to use it

MarketMuse is another SEO tool that uses AI to analyze and provide recommendations to improve content. It uses AI to:

• Analyze your website’s topic authority
• Audit your content inventory
• Identify high-value clusters
• Uncover quick tweaks based on your topic authority

MarketMuse offers a free trial that doesn’t require a credit card, so you can test out its AI-powered content research and optimization features before you subscribe. After signing up or starting your trial, you’re led to a dashboard where you can select a workflow to start with your research.

You’ll need a primary keyword and your website URL. Then you can choose a workflow.

Its research tools include the Topic Navigator and SERP X-Ray. The Topic Navigator provides you with the following:

• Topic models: They are semantically relevant concepts to your primary keyword and are used by other ranking pages.
• Keywords: These are relevant search terms to your primary keyword. They show you the various keywords your audience uses throughout their buyer’s journey.
• Questions: These are the common questions searchers use surrounding your primary topic.

Meanwhile, SERP X-Ray is a handy feature that analyzes ranking pages for your key topic. It identifies the ranking pages’:

• Search intent
• Content score
• Word count
• Number of subheads
• Number of videos, images, and internal links

SERP X-Ray gives you instant insights on ranking pages. The result? You can get intel on how to create or optimize your own pages!

For $149 per month, MarketMuse is one of the AI SEO tools with premium pricing. Bundled into this subscription are the following:

• Content cluster tool
• Content planning tool
• Content brief generator
• Competitive analysis tool

10. TeamAI: Best for creating an AI SEO agent for your business

Pricing: Starts at $5 per month

Pros:

• Gives you access to various large language models (LLMs)
• Starter and higher plans enable organization- or team-wide collaboration and AI agent sharing

Cons:

• No free trial or version available

If you want to create an AI SEO agent that you can share across your company, TeamAI is an excellent choice. It gives you access to various LLMs, such as:

• OpenAI
• Anthropic
• Google
• DeepSeek

The individual plan, which costs $5 per month, lets you create up to five custom agents. Its Starter plan, which costs $25 per month, gives you up to 10 collaborators and lets you build up to 10 custom agents.

You can build an AI SEO agent on TeamAI without code. You can even start making one through TeamAI’s templates for common use cases.

FAQ on AI SEO tools

Leverage AI SEO tools to outrank your competitors

AI has been changing the way we work and live. It’s no different for marketers and SEO professionals. When used correctly, AI SEO tools can streamline your processes and help you outrank your competitors.

If you need help getting started with AI and SEO strategies, consider teaming up with WebFX. We’re a full-service digital marketing agency with over 29 years of experience. We can also help you optimize your site content for AI search results.

Our proprietary growth platform, RevenueCloudFX, has 20+ features that can help drive more qualified traffic to your site and grow your revenue. You can access SEO insights to optimize your site to rank in search engines. RevenueCloudFX has helped our clients enjoy a 10% increase in organic traffic and a 20% increase in ROI.

In addition, our team of 500+ digital marketing experts is excited to learn more about your business and goals, so they can drive the bottom-line results you need.

Contact us online or call us at 888-601-5359 to speak with a strategist about our AI SEO services!