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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting […]

8 minute read
ai-robot
SEO
Gen AI’s 165x Faster Growth Over Organic Signals a Shift in Search
9 min read
Google’s AI Mode Is Here: What SEOs Need to Know (And Do) to Succeed
SEO
Google’s AI Mode Is Here: What SEOs Need to Know (And Do) to Succeed
8 min read
Ads on ChatGPT? A Primer for Marketers
Marketing
Ads on ChatGPT? A Primer for Marketers
6 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
8 min read

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The Evolution of AI: From DaVinci to Aliens to SEO
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What is OmniSEO™? A Modern SEO Strategy for the Age of AI and Social Search
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Revenue Marketing 101
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What's New

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What Is a Marketing Plan and How Do You Create One?
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PPC
How Do YouTube Ads Work? A 13-Step Guide to Advertising on YouTube
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What Is AdSense and How Do You Make Money With It?
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What Is Consumer Marketing?
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Understanding Qualitative vs. Quantitative Research
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Black Friday Ecommerce Strategy: 3 Must-Follow Tips for 2025
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Learn how to grow website traffic

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SEO
What Is Position Zero (P0): Your Guide to SEO Gold
10 min read
The Rise of Command-Style Search Queries
SEO
The Rise of Command-Style Search Queries
4 min read
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AI Bait Is a Mirage — Here’s How to Get Discovered in the New Age of Search
7 min read
Where and Why Google’s AI Overviews Appear: A Study of 2.3m Keywords
SEO
Where and Why Google’s AI Overviews Appear: A Study of 2.3m Keywords
18 min read

Learn how to grow your brand

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Marketing
Top 10 AI Marketing Examples That Will Help Your Brand Stand Out
8 min read
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Marketing
The Citation-Conversion Balance: Redesign Your Landing Pages for AI Discovery and Conversion
11 min read
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30+ AI Visibility Tools That Track Your Brand in ChatGPT and LLMs
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Marketing
8 Amazon Storefront Examples to Inspire Your Online Store
14 min read

Learn how to level-up with AI

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AI
The 22 Best Generative AI Tools for SMBs to Stay Competitive in 2025
30 min read
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
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How to Use Claude AI for Marketing: Your 2025 Guide
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How to Use Claude AI for Marketing: Your 2025 Guide
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AI
Understanding AI Cybersecurity for SMBs: Here’s What You Need to Know in 2025
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Discover marketing insights specific to your industry

How to Maximize Your Home Services Google Business Profile for More Jobs
Home Services
How to Maximize Your Home Services Google Business Profile for More Jobs
7 min read
Home Services Search Patterns 2025: What’s Changed & Why It Matters
Home Services
Home Services Search Patterns 2025: What’s Changed & Why It Matters
4 min read
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AI for Home Services: How You Can Start Using It to Get Ahead
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Industrial
15 Revenue-Driving Marketing Ideas for Industrial Companies
15 min read

Explore more

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A Comparison of Self-Serve vs. Managed Programmatic Services
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10 AI-Generated Ad Examples That’ll Blow Your Mind (And Inspire Your Next Campaign)
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Grok Gets Ads: Inside X’s Entrance Into AI Search Advertising
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The Paid Social Tune Up: Your Ultimate 10-Step Social Media Ad Audit to Maximize Performance
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WebFX News

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CTRL + FX: Must-Know Digital Marketing Trends, Tactics, and Tools (August 2025 Drop)
13 min read
InsideFX: A Glimpse Into The Beginning of 2025 at WebFX
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