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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
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SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

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What's New

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AI
Perplexity In-Chat Shopping With PayPal: Is It the Future of Ecommerce? (Spoiler: Yes!)
8 min read 6/03/2025
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AI
Meet the Perplexity Merchant Program: What Ecommerce Stores Need to Do (And Know)
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AI
Google Introduces Ads in AI Overviews: What It Means For Marketers
6 min read 6/02/2025
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Web Design
5 Excellent Tools for Optimizing Your Images
3 min read 6/01/2025
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Marketing
50 Google Ads Statistics to Know in 2025 and Beyond
5 min read 5/30/2025
2025 Data Privacy Strategies: Turning Compliance Into Competitive Edge
Marketing
2025 Data Privacy Strategies: Turning Compliance Into Competitive Edge
7 min read 5/29/2025

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Learn how to grow website traffic

how to improve business visibility on meta ai
SEO
How to Improve Visibility on Meta AI Using a Visibility Scorecard
6 min read
ChatGPT Vs. Google
SEO
ChatGPT vs. Google: When to Use One Over the Other
7 min read
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SEO
2026 SEO Benchmarks: What “Good” Looks Like (Real Data + Expert Insights)
22 min read
2026 Google Business Profile Benchmarks: What the Data Shows
SEO
2026 Google Business Profile Benchmarks: What the Data Shows
9 min read

Learn how to grow your brand

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
Marketing
2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
16 min read
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Marketing
15 Website Marketing Strategies for Driving More Traffic and Conversions
19 min read
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Marketing
Top 10 Marketing Goals Examples for 2025
8 min read
a woman sitting at a desk with her back to the viewer, looking at various notes and lists pinned on the wall in front of her about how content marketing works
Marketing
What Is Content Marketing and How Does It Work?
15 min read

Learn how to level-up with AI

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AI
10 AI Business Examples for You To Know
8 min read
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AI
How Much Does GEO Cost in 2025?
5 min read
What Siri’s Gemini Integration Means for Marketers
AI
What Siri’s Gemini Integration Means for Marketers
8 min read
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AI
What the Thanksgiving AI Recipe Meltdown Reveals About the Future of Search
10 min read

Discover marketing insights specific to your industry

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Home Services
Home Services Lead Generation: 9 Platforms To Earn More Jobs
34 min read
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Home Services
PPC for Home Services: Turn Ad Spend Into Booked Jobs
12 min read
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Manufacturing
Web Design for Cabinet Manufacturers: Examples and Benefits
12 min read
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Solar SEO: A Step-by-Step Guide to Generating More Leads in 2025
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Explore more

2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
Marketing
2026 PPC Benchmarks: Your Business vs. Your Industry (+ Real Numbers & Proven Strategies)
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PPC
Top Display Ad Networks: 10 Powerful Options for Advertisers
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PPC
The 10 Biggest 2026 Adtech Trends to Watch Out For
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A Comparison of Self-Serve vs. Managed Programmatic Services
PPC
A Comparison of Self-Serve vs. Managed Programmatic Services
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WebFX News

An AI-generated header image for December 2025 digital marketing trends, plus the tactics to ship now, and the tools we trust.
CTRL + FX: December 2025 Digital Marketing Trends, Tactics, & Tools You Need to Close Q4 Strong
12 min read
An AI-generated image for CTRL + FX: October 2025 Digital Marketing Trends, Tactics, & Tools You Can’t Afford To Miss
CTRL + FX: October 2025 Digital Marketing Trends, Tactics, & Tools You Can’t Afford To Miss
10 min read

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