Internet Marketing

SEO Consulting Services: Grow Your Business (and Rankings) Today

Less than 35% of small-to-midsized businesses (SMBs) have a website optimized for search engine optimization (SEO), which makes it difficult for them to attract customers, meet sales goals, and grow. That’s why many have decided to invest in SEO consulting services.

As a leading SEO consulting company, we’ve helped our clients’ businesses earn more than $1.5 billion in revenue in the past five years. WebFX is a trusted choice for companies looking for a reliable and experienced SEO consultant.

Learn more about how our award-winning consultants can help your business turn SEO into a revenue- and lead-driving strategy, below. If you’d like to chat one-on-one, give us a ring at 888-601-5953 or contact us online!

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What do WebFX SEO consulting services include?

At WebFX, we provide your business and team with a seamless, hassle-free consulting experience. Our SEO consulting services offer everything you want (and need) from an SEO consultation. It’s a turnkey solution that makes getting answers and advice about your SEO strategy painless.

Overview of SEO consulting services and deliverables

As a part of our SEO consulting services, you’ll receive:

  • SEO audit
  • Local SEO audit
  • Link audit
  • Competitor analysis
  • Keyword research
  • Website usability analysis
  • SEO report
  • And more

Keep reading to learn more about these individual features!

7 core features of our SEO consulting services

Our SEO consulting services provide your business with a complete solution to SEO consulting. That’s why they include a range of deliverables, from analyzing your website’s design to assessing your technical SEO.

The most impactful service deliverables, however, include:

1. SEO audit

Whether your company does or doesn’t use SEO, an SEO audit is essential.

With an SEO audit, your SEO consultant can learn how well you follow SEO best practices, where you rank in search results, and what off- and on-page elements of your site need addressing first. Your audit forms the basis for your consultation.

A few examples of what our SEO audits look at include:

  • HTML
  • CSS
  • Internal linking structure
  • Image optimization
  • Duplicate content
  • Keyword rankings
  • Keyword traffic
  • Website conversion rates
  • Broken or redirected links

Since our SEO consulting company features more than 200 experienced SEOs, we have the resources to take an in-depth look at your website. We can also partner you with a consultant that has experience in your industry, whether it’s manufacturing, healthcare, or ecommerce.

2. Local SEO audit

A local SEO audit is critical for businesses, as local searches have magnified in recent years. Just in the past few years, for example, searches featuring the phrase “near me” have increased by more than 500%.

That’s why our SEO consulting services include a local SEO audit.

Why SEO consulting services should include local SEO audit

As a part of your local SEO audit, your dedicated consultant will research and analyze your presence in local search results. They’ll review your Google My Business profile, for example, and compile actionable recommendations for using and optimizing your profile for SEO.

They’ll also check for your presence in other local listings, like Yelp, Apple Maps, Facebook, and more.

3. Link audit

Your linking strategy serves a critical part in your SEO strategy. That’s why our SEO consulting company looks at your internal and external linking structure and status. We check how you link to pages on your site, as well as how other websites link to yours.

For many clients, this part of our SEO consulting services provides immense value.

Links often pose a challenge to businesses. Whether you’re trying to motivate other websites to link to yours or build an internal linking strategy for pages across your site, links will often cause frustration and headaches.

Our SEO consultants, however, aim to make the process easy-to-understand and simple.

Plus, we provide actionable advice for improving your linking strategy. For example, your consultant may recommend focusing on content marketing to develop and drive links with viral content or creating sidebars on specific website pages to enhance internal linking.

4. Competitor analysis

Understanding the rankings, keywords, and strategy of your competitors is essential. With insight into their SEO approach, your consultant can offer step-by-step recommendations for improving your plan so that you can outrank top competitors in search results.

Our SEO competitor analysis services focus on:

  • Online competitors’ SEO
  • Offline competitors’ SEO
  • Competitor market share
  • Competitor search rankings
  • Competitor content
  • Competitor backlinks

The in-depth evaluation allows us to provide unmatched guidance for your SEO. Unlike other SEO consulting companies, ours offers actionable recommendations that do not copy-and-paste your competitor’s strategy.

Instead, they target competitor weaknesses and high-value opportunities for your business.

5. Keyword research

As your SEO consultant, we’ll research potential keywords for your company to target.

These keywords can range from transactional phrases to informational ones. Generally, our consultants will compile both transactional and informational keywords. Both keywords offer value because they focus on the bottom and the middle of the buying funnel.

When researching and compiling keywords, your consultant will consider the following factors:

  • The keyword’s competition or how difficult it will be to rank for
  • The keyword’s cost-per-click (CPC) value or how much financial value it offers to companies
  • The keyword’s search volume or how often people search for it

Our SEO consultants often find high-value keywords for clients because they invest the time to learn about your audience, products or services, and goals. With a better understanding of your company and clients, your consultant can research and discover keywords your competitors missed.

Depending on your keyword recommendations, your consultant may suggest using our AI SEO content writing service. This service can help you optimize existing site content fast because it provides you with a content outline, title tag suggestions, and more.

It’s a quick guide for writing fresh, SEO-friendly content that’s worthy of ranking on page one.

6. Website usability analysis

A comprehensive website usability analysis also comes with your SEO consulting services.

In SEO, the usability of your site matters for several reasons. It’s a direct measurement of how people interact with and use your website. If no one can use your site, they’re not going to stay on it. Search engines can see that and will lower your rankings in response.

As your partner, we don’t want that to happen to your business.

That’s why our SEO consulting company spends time browsing, using, and navigating your site. We look at critical SEO ranking factors like your page speed and mobile-friendliness. Our consultants also check for broken and redirected links, known as 404s and 301s.

From our analysis, we can provide actionable advice for improving your site’s usability, like:

  • Compressing current and future site images
  • Limiting unnecessary JavaScript or CSS code
  • Creating a consistent website navigation bar
  • Adopting a responsive design

In most cases, these recommendations will require a team member with design and development experience. If you don’t have the in-house resources, WebFX can help. We offer services for improving your page speed, for example, and web design services for making your site accessible on any device.

7. SEO report

Finally, our SEO consulting services come with an SEO report.

This report summarizes your consultant’s findings and recommendations. Generally, your SEO consultant will review this report with your team via a phone or video call, which makes it easy for you to ask questions.

With your SEO report, your team can begin improving your SEO strategy.

If you decide that you need help, WebFX is here. We offer SEO services, as well as local SEO, enterprise SEO, and ecommerce SEO services that can implement and build on all your consultant’s recommendations.

Some of our client Successes

case study Increased
Website
Traffic by
+95%
Ocean City NJ paddle boat
case study Increased
Conversion
Rate by
+37%
image of heavy equipment
case study Increased
Leads
Generated by
+60%
sharretts-plating
“We measure our success by how much we WOW our clients.”

Bill Craig
WebFX President

Bill Craig
See how we can help you
Grow Your Business
Want to speak with an expert? Call us at 888-601-5359

Why choose WebFX as my SEO consultant?

Companies choose WebFX for SEO consulting for several reasons, from the experience of our team to the client-focused approach of our services. When you make WebFX your SEO consultant, you partner with an agency that values you and invests itself in your success.

Why WebFX for SEO consulting services

A few examples of the advantages that WebFX offers include:

20+ YEARS OF EXPERIENCE

With more than 20 years of experience, WebFX is a trusted choice for SEO. Our decades of experience demonstrate our ability to drive results for our clients — year after year. As your consultant, you can expect our team to leverage that experience to take your SEO strategy to the next level.

91% CLIENT RETENTION RATE

As a full-service agency, we offer a range of long-term services, including SEO. Over the years, we’ve formed lasting partnerships with our clients. Our client-first approach, as well as reliability for results, is why our client retention rate is more than 90%.

$1.5+ BILLION IN CLIENT RESULTS

Over our more than 20-year history, we’ve driven billions in results for our clients. In the past five years, we’ve helped our clients earn more than $1.5 billion in revenue. These results have helped our clients grow in various ways, from opening a new location to hiring a new team member.

In addition to these advantages, WebFX also offers the following benefits as your SEO consultant:

EXCLUSIVE AI TECHNOLOGY

With our SEO consulting services, your business gains access to our client-exclusive software, MarketingCloudFX. This software, which features artificial intelligence and machine learning, provides immense insight into your strategy, competitors, audience, and more.

Using MarketingCloudFX, your SEO consultant can analyze billions of data points in an instant to compile data-backed recommendations for your business. This software also comes into use with our SEO AI content writing service, which helps you create content optimized for search and users faster.

If you’re looking to earn the most value from your SEO consultation, choose WebFX.

We offer a level of tech and data that other SEO consultants can’t match. With WebFX, your business can gain more actionable insight into your strategy. That insight can power your business to higher rankings, traffic, and sales.

PASSIONATE SEO CONSULTANTS

Our SEO consulting company features more than 200 seasoned consultants.

Their expertise extends across industries, from home services to healthcare to retail to education. We help you take complete advantage of their experience by partnering you with an SEO consultant that has a background in your sector.

With their experience, your company receives industry-specific advice and strategies for your SEO.

Our SEO consulting team brings more than experience to your business, though. They also bring passion. We feature a team with an active interest in SEO and its various areas of focus, like on-page SEO, local SEO, or off-page SEO.

That interest translates to strategies and recommendations with an extra layer of competitiveness.

DATA-DRIVEN RECOMMENDATIONS

With our SEO consulting services, your business can count on data-driven recommendations. Thanks to MarketingCloudFX, we can provide your company with suggestions backed by data versus a hunch, which is an advantage that other SEO consultants can’t match.

Since we have more than 20 years of experience in digital marketing, we have a vast amount of data. MarketingCloudFX features billions of data points, which allows us to provide actionable insight into SEO strategies across industries.

Have confidence in your SEO consultant and recommendations by choosing WebFX.

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How can SEO consultant services help my business?

Investing in SEO consultant services can benefit your company in a few ways, including:

Grow your rankings

As search results become more crowded, it’s becoming essential to earn the top spot.

For perspective, the top three search results attract 75% of all clicks. You can’t afford to rank at the bottom of page one in 2019. If you’re finding yourself on the lower end of page one — or page two or beyond — an SEO consultant can help you get to the top of page one.

With our SEO consulting services, for example, your business can learn which keywords offer you the most value and deserve your attention. You can also learn how to improve your overall SEO, like by increasing your site’s speed, making your website responsive, and more.

Even if you follow SEO standards to a tee, a consultant can provide a new and fresh second opinion.

Grow your traffic

When it comes to SEO, many companies focus on rankings and traffic. Bringing more traffic to your website can help you achieve more high-impact goals, like earning more leads, sales, store visits, and phone calls.

As the top-ranking page earns 33% of all search traffic, you want that number one spot.

Again, an SEO consulting company like WebFX can help you find ways to achieve that position. For instance, your consultant may recommend attracting backlinks to a page via outreach or targeting a keyword that offers similar value but with less competition.

Either way, if you’re struggling to bring organic traffic to your website, an SEO consultant can help.

Grow your leads

SEO can also help your business attract more qualified leads. Targeting keywords with a specific intent, for instance, can connect you with the leads that matter most to your company. You curate your traffic and focus on your ideal lead.

Whether you’re managing a high- or low-ranking site, you may struggle with lead generation. You may find yourself attracting low-value leads, for example, or zero leads. A consultation with an SEO specialist can help you find out why.

Your SEO consultant, for example, may discover that your keywords targeted users with an intent that differs from your ideal client. They’re interested more in a free trial or coupon, for example, than actually signing up or paying for a product.

Invest in SEO consulting services to improve your online lead generation strategy.

Grow your sales

Almost all companies invest in search engine optimization to grow their sales and revenue. SEO can help you do that. If you do not see sales from your efforts, though, an SEO consultant can provide insight into why.

Consultants can look at several areas, including:

  • On-page SEO
  • Off-page SEO
  • Calls to action (CTAs)
  • Keyword targeting

These areas can all offer answers as to why people aren’t buying your products or services. If you operate offline, you may need to evaluate some of your in-store experiences, like customer service or product quality.

Your SEO consultant, however, can alert you to online issues and provide advice.

Grow your business

Investing in SEO consultant services can also help your company solve one of its biggest challenges: Growing. Whether you’re struggling with a specific issue, like low conversion rates or low rankings, your SEO can audit your strategy and offer your team actionable steps for achieving growth.

They can also tailor their recommendations to your specific goals.

If you’re looking to sell more of a specific product or service, for instance, they can take additional time to audit those pages and research relevant keywords. Or, if you’re curious about attracting more links to your site, they can focus their efforts on your backlink profile.

Either way, when you choose WebFX, you can trust our SEO consultants will help you grow.

Start working with our SEO consulting company today!

With an SEO consultation from WebFX, your business can receive in-depth and data-backed advice for improving your SEO strategy. Whether you’re focused on ecommerce, enterprise, local, or traditional SEO, our SEO consultants can help you get more value from search.

Contact us online or call us at 888-601-5953 to start working with our SEO consulting company!

Ready to start using SEO for your business? Call 888-601-5359 or contact us online today to learn more about how WebFX can help with your SEO challenges.