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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting […]

8 minute read
ai-robot
SEO
Gen AI’s 165x Faster Growth Over Organic Signals a Shift in Search
9 min read
Google’s AI Mode Is Here: What SEOs Need to Know (And Do) to Succeed
SEO
Google’s AI Mode Is Here: What SEOs Need to Know (And Do) to Succeed
8 min read
Ads on ChatGPT? A Primer for Marketers
Marketing
Ads on ChatGPT? A Primer for Marketers
6 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
8 min read

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The Evolution of AI: From DaVinci to Aliens to SEO
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What is OmniSEO™? A Modern SEO Strategy for the Age of AI and Social Search
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Revenue Marketing 101
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What's New

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Marketing
Amazon Buy with Prime: What Is It and How Can It Grow Your Business?
6 min read 5/17/2022
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Social Media
15 Instagram Ad Examples to Inspire Your Ad Campaigns
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Marketing
Your One-Stop Guide to Word-of-Mouth Marketing in 2025
9 min read 5/16/2022
Smiling woman presenting with text 'Omnichannel marketing basics' on a blue and yellow graphic background.
Marketing
Omnichannel Marketing Strategy for Beginners: What You Need to Know to Get Started
8 min read 5/16/2022
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Marketing
What Is a Data Pipeline and How Does It Work? Definition, Process, & Stages
8 min read 5/15/2022
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PPC
Microsoft Advertising’s New Auto-Generated Remarketing Lists
6 min read 5/14/2022

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Learn how to grow website traffic

The Rise of Command-Style Search Queries
SEO
The Rise of Command-Style Search Queries
4 min read
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SEO
AI Bait Is a Mirage — Here’s How to Get Discovered in the New Age of Search
7 min read
Where and Why Google’s AI Overviews Appear: A Study of 2.3m Keywords
SEO
Where and Why Google’s AI Overviews Appear: A Study of 2.3m Keywords
18 min read
ChatGPT Vs. Google
SEO
When To Use ChatGPT vs. Google for Online Searches
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Learn how to grow your brand

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Marketing
The 22 Best Generative AI Tools for SMBs to Stay Competitive in 2025
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Marketing
The Citation-Conversion Balance: Redesign Your Landing Pages for AI Discovery and Conversion
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Marketing
30+ AI Visibility Tools That Track Your Brand in ChatGPT and LLMs
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Marketing
8 Amazon Storefront Examples to Inspire Your Online Store
14 min read

Discover marketing insights specific to your industry

Home Services Search Patterns 2025: What’s Changed & Why It Matters
Home Services
Home Services Search Patterns 2025: What’s Changed & Why It Matters
4 min read
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Home Services
AI for Home Services: How You Can Start Using It to Get Ahead
9 min read
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Industrial
15 Revenue-Driving Marketing Ideas for Industrial Companies
15 min read
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Home Services
Land More Jobs With This Guide to Digital Marketing for HVAC
7 min read

Explore more

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PPC
Grok Gets Ads: Inside X’s Entrance Into AI Search Advertising
4 min read
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Social Media
The Paid Social Tune Up: Your Ultimate 10-Step Social Media Ad Audit to Maximize Performance
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Numerous coins of various sizes and colors are scattered in mid-air against a blue background with a yellow stripe at the bottom, suggesting motion as if the coins have been tossed or are falling.
PPC
How Much Does Google Ads Cost in 2025?
8 min read
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Social Media
Best Time to Post on TikTok in 2025: Research-Backed Optimal Times for Engagement
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WebFX News

InsideFX: A Glimpse Into The Beginning of 2025 at WebFX
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Your 2025 Post-Grad Career Guide
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