Google Analytics & SEO: 4 Insightful Metrics Worth Measuring

For your business, Google Analytics is a powerhouse resource. With dozens of metrics and insights available, it provides an unparalleled look into not only your website and your audience but also your search engine optimization (SEO) performance.

How can you use Google Analytics for SEO, though?

In this quick guide, we’ll cover four critical Google Analytics metrics for measuring your SEO performance. Learn how to view and measure these data points in Google Analytics, plus get some additional tips for getting the most from your SEO and Google Analytics measurements.

Amazon Infographic: The Anatomy of an Amazon Search Result

More than 90 percent of U.S. shoppers have bought something from Amazon, the world’s largest ecommerce platform. For many consumers, Amazon is a one-stop shop, which is why the company continues to add helpful features to its search results, including product ads and recommendations.

What do Amazon’s new-and-improved search results look like, though?

Find out in our exclusive Amazon infographic: The Anatomy of an Amazon Search Result!

9 Benefits of Live Chat That Businesses Can’t Ignore

If you are searching for an effective way to interact with customers on your site, then live chat software could be the tool you need. Live chat allows you to communicate with consumers easily and ultimately provide them with a service that they will find useful.

Need proof? Check out this list of the nine benefits of live chat. With these live chat statistics, you can gain a better understanding of why live chat is essential in the digital atmosphere and why you should use live chat to stay ahead.