Set Up Google Alerts: 4 Easy Steps for Monitoring and Tracking

An essential part of your business is managing your reputation.

You want to know what people are saying and whether it’s positive or negative, which is why many companies use Google Alerts to help them see what people are saying about their business. If you want to know how to set up Google Alerts, you’ve come to the right place!

On this page, we’ll provide you with four steps for setting up Google Alerts, and three tips for Google Alerts to help you make the most of this free tool.

My Website is Not Secure — Securing Your Site with HTTPS

Running a secure website is one of the most important elements to consider for your online presence. Whether you’ve had a website for a long time, or you’ve just created one, site security is extremely important — especially for ecommerce sites.

Not only that, but any site that requires or stores any kind of visitor information, including something as simple as login information, should provide security to site visitors.

On this page, well answer your burning questions like what it means when your website isn’t secure and how to make your website secure once and for all!

And don’t worry — you’re not alone! Hundreds of searchers per month ask Google “why my website is not secure.”

Keep reading to learn more!

Google Analytics & SEO: 4 Insightful Metrics Worth Measuring

For your business, Google Analytics is a powerhouse resource. With dozens of metrics and insights available, it provides an unparalleled look into not only your website and your audience but also your search engine optimization (SEO) performance.

How can you use Google Analytics for SEO, though?

In this quick guide, we’ll cover four critical Google Analytics metrics for measuring your SEO performance. Learn how to view and measure these data points in Google Analytics, plus get some additional tips for getting the most from your SEO and Google Analytics measurements.

Amazon Infographic: The Anatomy of an Amazon Search Result

More than 90 percent of U.S. shoppers have bought something from Amazon, the world’s largest ecommerce platform. For many consumers, Amazon is a one-stop shop, which is why the company continues to add helpful features to its search results, including product ads and recommendations.

What do Amazon’s new-and-improved search results look like, though?

Find out in our exclusive Amazon infographic: The Anatomy of an Amazon Search Result!