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Digital Marketing Glossary: Browse Marketing Terms & More in 2024

Whether you’re new to marketing or have been at it for a while, there are undoubtedly countless terms you should know. These key digital marketing terms help you successfully construct your online presence and help you understand the importance of key strategies. With so many marketing buzzwords and concepts out there, how do you know which are the most important? On this page, we’ll take a look at some of the most significant digital marketing glossary and terminology that marketers and advertisers use every day.

What is AI Bias

Glossary

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View Full Story ~ 11 minute read

What is Digital Marketing?

Glossary

What Is Digital Marketing? The Definitive Guide to Digital Marketing What is digital marketing? Digital marketing is the practice of promoting a business through online channels like search, social, paid, and email. It provides a powerful and cost-effective way to […]

View Full Story ~ 23 minute read

What is Account-Based Marketing

Glossary

What Is Account-Based Marketing? According to 97 percent of marketers, account-based marketing (ABM) delivers a higher return on investment (ROI) than other marketing strategies. View our Digital Services

View Full Story ~ 14 minute read

Churn Rate Definition

Glossary

What is Churn Rate and How Do You Calculate It? Churn rate is the percentage of subscribers or customers who cancel a subscription or stop buying a product or service within a specific period. Use Free Churn Rate Calculator

View Full Story ~ 10 minute read
Glossary

What Is an Attribution Model and What Kind Should You Use?

What Is an Attribution Model and What Kind Should You Use? It’s important to track marketing metrics so you know how to reoptimize your campaigns, and attribution models can help you do that. But what is an attribution model? Keep […]

Read Blog Post ~ 7 minute read

What is Marketing?

Glossary

What Is Marketing? Definition, Strategies, And Benefits What is marketing, and how can it help your business? If these questions are currently on your mind, we’ve got you covered. Keep reading to learn the definition of marketing and how it […]

View Full Story ~ 8 minute read
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