Email Marketing Terms and Glossary: 55 Terms to Know in 2023
What is Email Marketing?
GlossaryWhat Is Email Marketing: Definition, How to Start Email Marketing, & Email FAQs With an average return on investment (ROI) of $44 for every $1 spent, it’s no surprise that more businesses are asking, “What is email marketing?” Email marketing […]
What is Ecommerce Email Marketing and Why Do You Need It?
GlossaryWhat Is Ecommerce Email Marketing and Why Do You Need It? Ecommerce email marketing is the process of promoting an online store (and its products) to subscribers, which can include potential and existing clients. Types of ecommerce email marketing emails […]
What is B2C Email Marketing and How Can It Benefit You?
GlossaryWhat Is B2C Email Marketing and How Can It Benefit You? B2C email marketing, also known as business-to-consumer email marketing, is the process of using email to promote your brand’s services and products to its subscribers. DOWNLOAD SMB ONLINE MARKETING […]
What is SMB Email Marketing?
GlossaryWhat Is SMB Email Marketing? [+5 Tips for Success] With more than 59% of consumers saying that email impacts their purchasing decision, email marketing can be an excellent strategy to help your small to medium-sized business (SMB) promote your products […]
What Is Enterprise Email Marketing?
What Is Enterprise Email Marketing? (+5 Tips to Get Started) As a trusted source of revenue for more than 89% of markers, enterprise email marketing is an excellent way to promote your brand and earn a higher return on investment […]
What is B2B Email Marketing?
GlossaryHome What Is B2B Email Marketing and Why Do You Need It? Wesley is browsing your website when he notices a form that allows him to subscribe to your email newsletter. Before leaving, he signs up for further communication from […]
What is Email Marketing Automation?
GlossaryHome What Is Email Marketing Automation? Work smarter, not harder. That’s the concept behind email marketing automation. What is email marketing automation? Email marketing automation is a strategy for making emails more personalized, timely, and persuasive by sending emails automatically, […]
What is Drip Email Marketing?
GlossaryHome What is Drip Email Marketing? Drip… drip… drip… if the faucet in your bathroom sink has a slow drip, it’s a constant reminder that you have to call the plumber. Eventually, you’ll pick up your cell phone and make […]
What is Double Opt-In Email Marketing?
GlossaryHome What Is Double Opt-In Email Marketing? Email marketing should play an important role in any business. Not only does it help you stay in touch with customers and leads, but it can drive up sales, build your brand and […]