hours carpet cleaning industry experience
carpet cleaning marketing experts on staff
Get a dedicated account manager backed by experts in SEO, PPC, and more!
Earn More Qualified & Exclusive Carpet Cleaning Leads With Digital Marketing
Our custom, data-driven carpet cleaning marketing services will help you grow online and achieve your most important goals. When you invest in a digital marketing plan, you create the opportunity for your carpet cleaning business to reach valuable leads. It provides you with the opportunity to earn more conversions and grow your business.
Skip the hassle, cost, and fine print of traditional carpet cleaning lead generation services and take full ownership of your leads with digital marketing. With digital marketing services from WebFX, your business can generate qualified and exclusive carpet cleaning leads via Google Ads, email marketing, local search, and other channels.
Just in the past five years, we’ve helped our clients attract more than 7.8 million qualified leads, resulting in more than $6 billion in revenue for our clients’ businesses. That’s just one reason why our client retention rate is 91% — the industry average is 50%.
Want to learn more about generating residential and commercial cleaning leads? Keep reading for more information about our lead generation services. Plus, learn some of the best tactics for earning carpet cleaning leads online.
- Search engine optimization (SEO)
- Pay-per-click (PPC)
- Content marketing
- Social media marketing
- Email marketing
Search engine optimization (SEO)
How do your customers find your business?
While some may hear about your business from friends and family, others discover your company by searching online for “carpet cleaners.” That’s why more than half of consumers become aware of a new business or brand after using a search engine, like Google.
With 80 percent of consumers, as well as 71 percent of business-to-business (B2B) organizations, relying on search for researching a service or product, search engine optimization (SEO) is a trusted lead generation strategy.
When you invest in SEO, you make it easier for the right people to find your business.
What does that mean, though? SEO optimizes your website for users and search engines. A service page for a city, for example, may feature keywords like, “carpet cleaning for st. louis,”which helps that page appear for users that search, “carpet cleaning for st. louis.”
SEO provides your business with more visibility in search results too.
Instead of appearing on the second page of search results, for example, a well-planned SEO strategy can help you show up on the first page of search results for searches like, “carpet cleaning for st. louis.”
A top spot in search results offers immense value, as 75 percent of users stick to the first page.
New to SEO?
An experienced SEO agency, like WebFX, can help. With more than 20 years of experience, plus more than 200 digital marketing specialists, we can determine the best keywords and create the best content for your website. That results in more leads and revenue for your business.
If you want instant results — SEO can take a few months to deliver its noteworthy return — you can also use pay-per-click (PPC) advertising to generate leads for your carpet cleaning business. While a paid form of lead generation, it’s one of the most cost-effective tactics.
Companies see an average return of $2 per $1 invested. If your business uses Google Ads, a go-to advertising platform, that return on investment (ROI) increases to $8 per $1 invested. That’s a massive amount, demonstrating that PPC can provide your business with high-quality leads.
PPC is also more effective than traditional advertising.
When you advertise your carpet cleaning business in the local newspaper or a magazine, you pay for an ad space that doesn’t guarantee you’re reaching the right audience. Plus, you’re paying upfront to display your ad. With PPC, you only pay when users click on your ad.
PPC also provides your team with a more targeted lead generation approach.
Not only can you target a specific keyword, like “carpet cleaning companies for businesses,” but you can also focus on specific demographics and locations. You can even specify when you want your ad to appear to maximize your exposure to your target audience.
They say that content is king for a reason.
The way your company presents itself online serves as a reflection of your business. If you produce work with spelling errors or develop content that doesn’t appeal to your target market, it impacts your carpet cleaning company’s lead generation strategy.
If your business hasn’t developed a content marketing strategy, now’s the time to start.
A smart content marketing strategy can generate three times more leads than traditional marketing. It also costs 62 percent less than traditional marketing, demonstrating that this lead generation tactic is a must for businesses that want to grow.
How does content marketing work, though?
It focuses on taking full advantage of blogs, social media, email, and more. Via these content outlets, your team or digital marketing agency can develop content that meets the needs, answers the questions, and resolves the pain points of users.
For example, maybe you’ll write a blog post that answers when to use a carpet cleaning company. Or, you could develop a guide that talks about how professional carpet cleaning, versus do-it-yourself (DIY) works.
All this content helps your company reach users and build their trust in your business. It also helps move users from the top of your buying funnel to the bottom, which can result in new carpet cleaning leads and clients.
Social media marketing
Lead generation for carpet cleaners can also include social media marketing.
As more than 70 percent of consumers use social media when making a purchase decision, social media networks like Facebook, Twitter, LinkedIn, and Instagram, can serve as an ideal platform for reaching new leads.
Whether you decide to focus on Facebook, Twitter, Instagram, or a combination of social media platforms, you’ll find that these sites offer you the perfect outlet for interacting with and instilling a sense of trust in your audience.
Plus, you can advertise on these networks to expand your reach.
How many times have you checked your email today?
If you’re like most consumers, you’ve probably browsed your inbox more than once today. The popularity and daily use of email is why email marketing is a top lead generation strategy for carpet cleaning companies.
The strategy even boasts one of the most impressive ROIs — $44 for every $1 invested.
An email marketing campaign helps your carpet cleaning company reach new leads, plus nurture them. With a well-planned strategy, you can create emails that help your audience learn more about your business, from your services to your benefits.
You can also use email to notify your audience whenever you’re running a new promotion, launching a new set of services, or expanding your service area. Email can also keep readers updated about the latest happenings at your company.
With all its features, it’s no surprise that email generates 50 percent more sales than other lead generation methods.
Earn a 20% greater ROI with carpet cleaning marketing experts
Get more than a marketing expert, get a marketing expert in carpet cleaning. With WebFX, you’ll receive a dedicated team that specializes in carpet cleaning marketing, helping your business increase its marketing ROI by 20% or more.
- Residential Carpet Cleaning
- Commercial Carpet Cleaning
- Eco-Friendly Carpet Cleaning
- Specialty Stain Removal
- Upholstery and Rug Cleaning
Solving key challenges for carpet cleaning businesses
Our website isn’t ranking in the search results for carpet cleaning services
When people or businesses need carpet cleaning services in their area, they take to search engines like Google. Ensure your website appears at the top of the results when your target audience needs your services.
We’re struggling to grow our team
Expanding your team and growing your business go hand-in-hand. If you need help growing your team with talented and friendly employees, our recruitment marketing services have you covered.
We’re not generating enough leads
Are people visiting your website but not getting in touch with you? Our expert marketing specialists and web designers can optimize all areas of your website so you can attract and convert more of your target audience to use your carpet cleaning services.
We’re not attracting new customers
Having trouble increasing your online visibility, so you can attract new customers? Our award-winning marketing services get your brand in front of the right people in your local area.
Hear from our clients
Drive more conversions
WebFX has helped make our website the most important and profitable lead source for Maryland Sunrooms.
Drive more web traffic
They take the time to understand each company’s unique needs at a B2B level. It feels like they really take a vested interest in the success of each of their clients, and they treat smaller businesses with the same respect and consideration as bigger corporations.
CUSTOM DIGITAL MARKETING PLANS
$3,000 / month
How we determine pricing
Discuss your business goals
We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a digital marketing plan that works toward your goals.
Analyze your market
We’ll do a deep dive into your competition — both as a business and within marketing, specifically — to determine the best action plan.
Review your strategic objectives
What key objectives are on your roadmap? Increase site traffic? Boost your online visibility and brand awareness? We’ll create a plan that aligns perfectly.
INCLUDED IN ALL PLANS:
- Expert advice on-demand from a team of over 500 strategists
- Data-backed campaign optimizations and improvements
- AI-powered strategy recommendations
- Closed-loop ROI and customer journey tracking
- Access to our in-house revenue acceleration platform, MarketingCloudFX
- Nutshell CRM access
- Marketing and sales data unification
- Monthly campaign measurement, analysis, and revenue reporting
- In-depth competitor and industry research
- Continuous strategy management and improvement
Cookie-cutter doesn’t cut it in digital marketing. That’s why our carpet cleaning marketing agency develops custom strategies for our clients — similar to carpet cleaning companies creating custom solutions for their own clients. The above deliverables highlight the foundation of our services (tracking, monitoring, and optimizing). Your custom proposal will include these foundational elements, plus our recommendations based on your business.