Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
Closed-Loop Analytics Services That Skyrocket Your ROI
How does leveraging over 1 billion data points from your leads, audience, and marketing campaigns to streamline your lead scoring and boost your return on investment (ROI) sound? That’s exactly what closed-loop analytics services from WebFX can do for you.
What do our closed-loop analytics services include?
Wondering what you’ll receive when you invest in our closed-loop analytics packages? Here’s a quick peek at what you’ll get access to:
- A dedicated account manager
- Streamlined lead reporting
- ROI and revenue tracking
- Data-driven marketing strategy optimization
- And more!
A dedicated account manager
A dedicated account manager
Say goodbye to getting passed back and forth between multiple people and explaining yourself multiple times when you want an answer to your question, and say hello to streamlined communication with a dedicated account manager.
Your account manager will know your campaign inside and out and can guide you through your data and strategy, including explaining your metrics and what they mean, as well as the “why” behind your strategy optimizations.
Streamlined lead reporting
Streamlined lead reporting
Our closed-loop analytics solutions and technology make it easy to streamline your lead reporting process so you can easily see the sources of your leads, follow their journeys, and understand which channels generated the most leads and conversions for your business.
ROI and revenue tracking
ROI and revenue tracking
Get crystal-clear insights into which channels and strategies generate the most revenue, and skyrocket your ROI with our closed-loop analytics packages.
With our technology and expert team, your sales and marketing teams will be able to understand which strategies, processes, and tactics generated the most leads and conversions for your company.
That means you can ensure your marketing budget goes toward the channels that have the highest impact on your bottom line.
Data-driven marketing strategy optimization
Data-driven marketing strategy optimization
Not only do our closed-loop analytics services enable your sales and marketing teams to work together to understand what happens to your leads, but our team will also help you use those insights into your leads to optimize your marketing strategies and sales processes for better results.
Your search for closed-loop analytics services ends here
When your company partners with WebFX, you:
Pricing custom to you.
Starting at $3,000 per month.
Unlock a 20% increase in ROI with
WebFX’s award-winning closed-loop analytics team
- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Our closed-loop analytics technology
MarketingCloudFX
MarketingCloudFX
MarketingCloudFX is our in-house proprietary marketing software. Fueled by more than 1 billion data points, MarketingCloudFX powers business growth with deep insights into your leads, customers, and strategies.
Here are just a few features you can utilize in MarketingCloudFX:
- United customer journey tracking across multiple channels
- ROI attribution and tracking
- Lead source tracking
- Phone call tracking and sourcing
- Unified sales and marketing data in one place
- Data-driven sales process and marketing strategy optimizations
- Content tracking for ROI, leads, and conversions
Nutshell
Nutshell
Nutshell is our all-in-one customer relationship management (CRM) platform that gives you and your team everything you need to understand where your leads come from and which messages encourage them to advance through your pipeline and convert.
Here are just a few things that Nutshell can help you accomplish:
- Identifying lead sources
- Viewing lead and customer journeys
- Analyzing lost and successful deals
- Implementing and managing email marketing campaigns
- Optimizing sales processes and marketing strategies to attract more leads and send the right messages at the right time to close more deals
Combined, Nutshell and MarketingCloudFX provide the ultimate closed-loop reporting solution. Plus, our expert team is here to help maximize your revenue with every feature our platforms have to offer.
FAQs about closed-loop analytics services
What is closed-loop analytics?
Closed-loop analytics is a marketing analysis strategy that uses data and insights from your campaigns to improve your ROI. The “closed-loop” portion of the phrase refers to how your sales and marketing teams work together to report and track leads in an endless loop.
What are closed-loop analytics services?
Closed-loop analytics services are professional services offered by an agency or freelancer that help businesses analyze and interpret data from sales and marketing to determine which channels drive the most revenue.
What are the benefits of closed-loop analytics?
There are several significant benefits of closed-loop analytics, including:
- Connecting your sales and marketing teams: Practicing closed-loop analytics helps your sales and marketing teams communicate with each other. They can share data and insights about which techniques drive the most leads and revenue for your company.
- Optimizing your marketing strategies: Closed-loop analytics enables you to identify the marketing channels that encourage the most conversions. As a result, you can improve and optimize your strategies to expand your reach and increase sales.
- Earning a higher ROI: The most significant benefit of this strategy is that it helps you earn a higher ROI. Analyzing your website visitor’s path to conversion and optimizing those channels improve your customer experience, reduce your cost per lead, and earn a better conversion rate for your business.