What this top PPC agency can do for your business
As a top PPC agency in the industry, WebFX can help your company succeed at pay-per-click advertising.
Get a preview of what our PPC management services include below:
OUR PPC AGENCY DISCOVERS YOUR MOST VALUABLE KEYWORDS
PPC is based on the keywords that are most important to your industry and your specific business.
As a part of our services, our pay-per-click advertising firm targets anywhere from 400 to 10,000 keywords. The number of keywords targeted depends on several factors, including your PPC management plan, market, and services or products.
OUR PPC AGENCY OPTIMIZES YOUR BIDS FOR THE BEST ROI
When you partner with our pay-per-click company, we provide strategic bid management. Based on your industry, as well as your products and services, your dedicated account manager makes data-backed decisions when it comes to managing and determining your bid, per your monthly ad spend.
The data-driven approach of our PPC agency allows us to maximize your return on investment (ROI). It’s also provided our clients with more than $1.5 billion in revenue in the past five years, as well as more than 4.6 million leads.
OUR PPC AGENCY CREATES REVENUE-GENERATING LANDING PAGES
Whether you’re looking to earn a new lead, sale, or sign-up from your ads, our PPC agency features some of the industry’s best designers. As a part of your PPC services, we set up a dedicated landing page for your business.
Our pay-per-click agency, however, takes the extra step of also testing the performance of your landing pages. We assess the time on page, bounce rate, conversion rate, and more to discover areas of improvement to maximize your campaign results.
OUR PPC AGENCY ANALYZES YOUR CAMPAIGN PERFORMANCE
The best PPC agencies use data to your advantage. That’s why our pay-per-click advertising firm analyzes your ads and landing pages to determine how they’re performing and how users interact with them.
Based on testing like A/B tests, our PPC agency can make suggestions on how to improve your ads to ensure that they’re driving the most results possible. We also provide transparent reporting for our website conversion analysis assessment and results.
OUR PPC AGENCY PROVIDES MONTHLY REPORTS AND ONE-ON-ONE CONSULTATIONS
Choose our PPC advertising agency, and you earn a dedicated business partner. As an extension of your marketing and advertising team, we keep you up-to-date on your campaign’s performance and its progress in achieving your goals.
Every month, your dedicated account manager presents and reviews a report with your team. In addition, depending on your service plan, you may receive up to two one-on-one consultations each month to discuss your strategy, results, and more.
6 reasons WebFX is the best PPC agency for your business
At WebFX, we’re one of the top PPC agencies for companies today. We’ve been driving meaningful results for mid-size businesses across many verticals for decades. Let’s talk a little bit more about what makes our approach to PPC unique and why we might be the best partner for your next PPC campaign.
1. OUR PPC AGENCY EMPLOYS EXPERTS
Every department at WebFX is home to industry experts that know how to craft the perfect campaign for your unique business. With over 1.6 million hours of expertise under one roof, we know how to drive results for your company.
Each of our marketing masters is an expert in their respective fields, which means whether you need a PPC campaign, a social media strategy, or a website design, you’ll be getting the best of the best in terms of advice, services, and results.
2. OUR PPC AGENCY SEES YOU AS A NAME, NOT A NUMBER
When you work with WebFX, you’re more than just a client — you’re our family. We care for your business like we care for our own, and we make that clear in the way that we help you succeed.
When it comes to supporting you, we’re your number one fan, and we’ll ensure that we hand-craft the perfect campaign for your needs.
3. OUR PPC AGENCY FEATURES 400+ TESTIMONIALS
Testimonials help potential clients understand how we’ve benefitted other clients in the past. Earlier, we mentioned that you should look for a PPC agency that has hundreds of reviews —and WebFX is one of those agencies.
We’ve been able to leave a lasting impression on over 420 of our clients — so much that they wanted to share their experience with potential clients like you to show that WebFX is the real deal.
4. OUR PPC AGENCY CREATES CUSTOM AD CAMPAIGNS
We know that every business is different. We know that even though we’re working with two local coffee shops, each has its quirks, business goals, and benchmarks. That’s why we create custom campaigns that specifically cater to each business and their goals.
We want to ensure that whatever services we provide to you, that they’re hand-crafted to drive the best results possible.
5. OUR PPC AGENCY PROVIDES TRANSPARENT PRICING
At WebFX, we want you to know right off the bat if our services match your budget. We also want you to know exactly what you’re paying for each service, what the extras cost, and what you’ll pay as a one-time-fee for some of our campaigns.
We know that you’re just trying to find an agency partner that fits your needs and your budget, so why would we make that harder for you?
Our transparent pricing also allows you to see that there are no hidden fees or costs, which is surely a relief in your PPC agency search.
6. OUR PPC AGENCY OFFERS A SUITE OF DIGITAL MARKETING SOLUTIONS
Our pay-per-click agency offers more than just PPC. We also provide these digital marketing services:
- SEO services
- Social media marketing services
- Email marketing services
- Website design
- Video production services
- Content marketing services
And so much more.
With the opportunity to adopt more than one marketing strategy, we help to give your business the chance to perform even better than it would with PPC alone.
Not to mention, our in-house staff can work together on your campaign, so that you know everyone is on the same page.
PPC agency pricing
Do you want to learn more about our pay-per-click agency’s services for PPC management?
View our pricing, which highlights our services and deliverables, below:
If you have additional questions for our PPC agency, contact us online or browse our FAQ!
FAQs for PPC agencies
What is PPC?
Before we get into what a PPC agency can do for your business, let’s talk quickly about PPC as a strategy, and how it operates to drive leads to your company.
The goal of PPC is to have ads placed in search engine results pages that depict your product or service which target some of your most important keywords. When you target important keywords, you will increase the likelihood of your ads showing up when your target audience searches for those keywords in Google.
The catch is, PPC runs on a bidding system, so you’re constantly competing with other industry leaders for top ad spots.
With a combination of your bid and your quality score, you’ll be able to seal a spot for your ad in search engine results pages. This means that you don’t necessarily have to bid higher than your competition if you have a high-quality score.
Your quality score is rated on a scale of 1-10, and if you want to run the best PPC campaign possible, you’ll want your score to be high. You can learn more about how to improve your QS here!
This is part of why PPC is such an affordable strategy because you decide exactly how much you spend on every click, and you can fine-tune your budget.
If your budget is a little lower at the end of the year, you can decrease your bids on keywords. If your budget allows, you can feel free to increase your bid to ensure you have an ad secured in Google.
What are some tips for choosing a top PPC agency?
If you’re comparing multiple top PPC agencies, then you have a challenge. You can narrow down your choices, however, to find the best PPC agency for your business with these three tips!
- Set a budget and stick to it
Before you choose a PPC agency, it’s extremely important to set a budget.
The second most important thing is to stick to it.
You should choose a figure that leaves room for you to adopt other marketing campaigns (did we mention, PPC works great with SEO?). Remember when your mom would tell you not to spend your allowance all in one place? The same goes for your marketing budget!
It’s important to also set a realistic amount in terms of the kind of PPC campaign you’re looking for. Are you trying to target super competitive keywords, and still come out on top? If you are, you’ll pay a little more than if you were to go for less competitive keywords, so keep that in mind.
You should also do research to see what the median cost is for PPC management, so that you’re not blindsided when your budget is too low, or even too high.
After taking all these things into consideration, you should come out with a budget that suits you and your company’s financial situation.
When you’ve chosen that number, stick to it!
From there, you can check out your shortlist of great PPC agency candidates and first weed them out by budget. This makes it easy to determine what agencies must go right off the bat — the ones that come in above your budget.
- Look into each PPC agency’s track record
You want to select pay-per-click advertising firm that’s been around for a while, is established, and knows what they’re doing. If you find a PPC agency that fits your budget, and is located close to home, but they’ve only served 10 clients to date, you may want to reconsider.
It’s important that you choose an agency that understands the business and how to help their clients succeed with PPC.
- Get to know each potential PPC advertising agency
Before hiring a PPC agency, you should always talk with them over the phone, at the very least. This will allow you to ask any questions you may have and get an immediate response.
You should ask questions like the following:
- Have you worked with anyone in my industry before?
- How many years have you been in business?
- How long do you anticipate it will take for my campaign to drive real results?
- How many employees do you have?
- How often will you provide analytics on my campaign?
The answers to these questions can help you to better understand the agency, their history, and how they’ll work for you.
You should also take note of the questions that they ask you. Are they interested in your business goals? Do they want to know about your current marketing campaign status? Did they ask about your budget?
If a PPC agency doesn’t seem interested in your business, or what they can do to help you reach your goals, it might be best to keep looking.
You want to work with an agency that is working for you, and that makes you a partner instead of just a client.
Does your PPC agency require a long-term contract?
No, when your company partners with our PPC agency, we provide you with flexibility when it comes to launching and maintaining a PPC strategy. We charge a one-time setup fee, and then a monthly management cost.
Which PPC channels does your PPC agency use?
As one of the top PPC agencies in the industry, our pay-per-click advertising firm leverages some of the most profitable ad channels or networks available, including Google Ads and Bing Ads. We also offer social media advertising services for Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
What kind of monthly ad spends does your PPC agency work with?
Monthly ad spends can range from $2500 to $50,000 or more. If you’re unsure about what your company should set aside for a monthly ad spend, our team can provide a recommendation after learning about your business, goals, and industry. Just call us at 888-601-5953 to chat!
Does your PPC agency have any case studies?
Our case study for York Saw and Knife demonstrates how our agency created a cutting-edge campaign for one of the oldest active industrial blade manufacturers in the U.S. As a part of our custom strategy, we decreased the company’s cost-per-conversion by 20 percent.
York Saw and Knife’s conversions from Google Ads also skyrocketed by 108 percent.
How much do your PPC agency’s services cost?
While we offer customizable plans for PPC, we also include three service packages:
- Market Leader
You can find the latest pricing for these service tiers on our PPC pricing page.
Partner with the industry’s leading PPC advertising agency for SMBs
With more than 650 PPC campaigns managed, WebFX is the industry’s leading PPC advertising agency for small-to-midsize businesses (SMBs). Our decades of experience, plus our talented team of more than 200 digital marketing specialists make us the top PPC agency for companies worldwide.
Learn how WebFX can help your PPC campaign succeed by contacting us online or calling 888-601-5953!
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