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20 Free Online Tools for Website Speed Testing
We all should be aware by now that Internet users are impatient when it comes to waiting for a web page to load. Thus, your website's performance and ability to render speedily is critical to its usability and, ultimately, […]
PPC Marketing: Your Ultimate Guide to PPC Advertising
Did you know that for every $1 spent on Google Ads, you could earn up to $8 in return? If you're not investing in pay-per-click (PPC) marketing for your business, you're missing a prime opportunity to obtain qualified leads that […]
5 Issues Hurting Your PPC Performance You May Not Realize
PPC is pay-per-click, so you want to make sure you’re paying for the best clicks, right? However, there are often issues in your Google Ads account that can hinder your ad performance, and you might not even realize it! In […]
57+ Google Ads Statistics to Know in 2019 and Beyond
If you’re reading this, you’ve probably heard all about pay-per-click (PPC) advertising and its leading advertising platform Google Ads — also known as Google AdWords. Is Google Ads the best ad network for your business, though? What better way to […]
How to Rank for Keywords in Google Search Results
Did you know 95% of search traffic goes to the first page of Google search results? That means that if your site doesn’t rank in the top 10 results for your target keywords, not many people will find or visit […]
What is Amazon Advertising? Your Guide to Advertising with Amazon
You’ve been selling your products on Amazon for over a year. You’re earning sales, but you feel like there's something more you could do to increase your Amazon revenue. There is —Amazon advertising. With Amazon advertising, you can help place […]
What Is HTTPS? (And the Difference Between HTTP and HTTPS)
Ask David, a small business owner of an ecommerce company, about how to improve profit margins and he’ll have all the answers. Ask him about Hypertext Transfer Protocol Secure, better known as HTTPS, and he’ll have one response: Just what […]
What Is Link Building? Beginner’s Guide to Link Building for SEO
Would you build a store somewhere with no roads leading to it? Of course not. Customers wouldn't be able to get to your business or even know it was there — unless they're an exceptionally adventurous off-roader. Links are like […]
9 Facebook Post Ideas for SMBS You Can Use to Boost Engagement for Your Business
You’ve been sitting on your Facebook page with the cursor blinking in the content box. You want to post something for your followers, but you don’t want it to be another text update about your business’s offers or hours […]
Live Chat Best Practices: 9 Strategies To Improve Your Customer Service
Are you using live chat on your website? Live chat is one of the quickest ways for your business to assist your shoppers and maximize their experience as a shopper or a client. It’s essential, however, for your company to […]