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Social Media Automation: What Is It, Why You Need It, +4 Tools
Existing on a variety of social media platforms is vital for your business, no matter your industry. However, providing your audience with content on multiple social media platforms can be exhausting — not to mention difficult, but that's where social […]
9 Tips to Repurpose Content and Boost Website Traffic
Creating original content for your site requires a significant investment of time and resources. It often involves lots of research, as well as the time it takes you to write, design, edit, and publish it on your site. However, each […]
Local SEO Checklist: How to Get Started with Local SEO
Did you know that 80% of local searches convert? If you haven’t created a local search engine optimization (SEO) plan for your business, you’re missing an opportunity to capture leads that convert. On this page, we’ll provide you with the […]
What Is Martech, and Why Does It Matter to Digital Marketing?
Martech — what is it? While some may call it a buzzword, the growing prevalence of marketing technology, or martech, is making the term an everyday phrase at marketing agencies that specialize in digital marketing. Keep reading to learn more […]
8 Organizational Tools to Keep Your Marketing Team on Track
Once you’ve assembled a stellar marketing team, you should have no problem staying organized and on track, right? Wrong. It’s easy for teams to become unorganized and lose productivity, and lack of organization can hurt your marketing success while increasing […]
SEO FAQ: What Are the Different Kinds of Links?
Whenever someone starts learning about SEO, they almost immediately hear the word "link." But why are links so important? And what are the different types of links? Join Will Gordon of WebFX as he answers all those questions and more! […]
How to Build a B2B Social Media Strategy That Dazzles (And Converts) Your Audience
In this video, Hunter from the WebFX Social Media Team will explain how to create a B2B social media strategy that actually works. Transcript: You probably hear a lot about business-to-consumer (B2C) companies owning the social media game. But […]
8 Google Business Profile Ranking Factors (And How to Optimize for Them)
There’s no question that Google Business Profile is an excellent tool for propelling your search engine optimization (SEO) strategy. When people search for businesses in your area, Google Business Profile (formerly Google My Business) gives you the opportunity to […]
7 Great Ways to Get More Blog Traffic
You’ve just written the best blog post the world has ever seen, and you’re excited to watch it bring in plenty of traffic for your business’s website. To your surprise, though, it doesn’t perform nearly as well as you’d hoped. […]
What Is Website Maintenance? [Beginner’s Guide]
Your website is the foundation of your business’s online presence. People visit it to learn about your company, find your contact information, and purchase your products. If your website isn’t working properly or is out of date, you may lose […]