Learn more about the best programmatic advertising companies
What are some of the best programmatic advertising platforms I can use?
If you don’t want to partner with a programmatic advertising company but still want to do programmatic advertising, you may opt to use a platform instead. Here are the five top programmatic advertising platforms you can try:
- Digilant: This programmatic ad platform uses data-driven solutions to help you create effective advertising campaigns. They’re an omni-channel platform that can help you do everything from programmatic advertising to performance marketing.
- Smartyads: If you’re looking for a full-stack ad platform, Smartyads is a great option. This platform offers a supply side platform and demand side platform to make programmatic advertising easy for anyone.
- Choozle: One of the best programmatic advertising platforms is Choozle. With this demand-side platform, you can gain access to platforms like theTradeDesk, Amazon Ads, and Walmart Connect.
- Google Marketing Platform: If you want a programmatic advertising platform with a familiar name, try Google Marketing Platform. It’s a great platform if you want to do programmatic search advertising.
- Microsoft Invest: This demand-side platform is a great option if you’re looking to do programmatic video advertising. The platform focuses on data-driven performance to help you get the most from your ad budget.
How do I choose the best programmatic advertising company for my business?
Now that you’ve seen the list of the best programmatic advertising companies, you may feel stuck about deciding which one is the best. So, how do you decide?
You can figure out which agency is best for your business by answering the following questions:
- What is your budget for programmatic advertising?
- Do you want an agency in your state/country or do you want to partner with a global agency?
- Do you want to be hands-on or hands-off with your advertising?
- Do you need more marketing services than programmatic advertising?
- Are you looking to hire a company for a one-time project or continuous management of your advertising?
Answering these questions can help you see which agencies fit your needs. Some agencies may not fit what you need, which can help you eliminate options from your list.
What services do programmatic marketing agencies offer?
Programmatic advertising companies offer services that involve automatic bidding for ad spots. These ads typically appear on third-party websites people visit.
Many programmatic advertising companies offer additional advertising services like:
- Display advertising
- Social media advertising
- PPC advertising
How much does it cost to hire a programmatic marketing company?
The cost to hire one of the best programmatic advertising company varies greatly. Some companies charge a per-project fee, while others charge a monthly fee.
The monthly fee to hire a programmatic ad agency ranges from $600 to $1000 or more per month, depending on your ad spend. On a per project basis, agencies can charge anywhere from $1000 to over $100,000 per project.
Are the best programmatic advertising agencies worth the money?
The answer is yes.
One of the biggest mistakes companies make is hiring an agency because they’re “cheap” or “affordable.” But hiring those inexpensive agencies doesn’t mean you’ll get a quality programmatic advertising campaign –– as they say, you get what you pay for.
You could end up spending more money with a cheap programmatic ad agency because they aren’t maximizing your budget to help you get the best ROI. That means you’ll end up throwing in more money into your ads and potentially wasting it.
That’s why it’s crucial to work with one of the best programmatic ad agencies –– they’ll know how to optimize your campaigns right the first time.
So, more often than not, the price tag associated with the top programmatic ad agencies is worth it.
Just make sure that you’re doing your research and asking your agency questions to ensure they’re the right fit for you.
Partner with a top programmatic advertising agency
Now that you’ve seen the list of the best programmatic advertising companies, it’s time to find the right one for you. If you’re looking for a results-driven, transparent, and tech-enabled programmatic ad agency, look no further than WebFX.
Learn how you can get ROI-driven ad campaigns by browsing our programmatic advertising plans now. If you’re ready to start discussing your programmatic advertising needs, contact us online or call us today at 888-601-5359 to speak with a strategist!