How an HVAC Company Increased Customers with WebFX
Boss Mechanical is a trusted HVAC company in the Toronto area. They wanted to help more people in Toronto find a reliable provider to service their systems — they needed marketing help to improve their traffic, leads, and revenue. With help from WebFX, Boss Mechanical experienced an increase in new customers reaching out to them for services. See how we did it below.
70%
DECREASE IN ORGANIC COST PER LEAD (CPL)
65%
INCREASE IN TOTAL LEADS
The research that WebFX does is amazing. It allows us to create material and offers that will set us apart from our competition. We have already seen an increase in new customers reaching out to us for our services.
Boss Mechanical
#SeeingTheFX: Boss Mechanical sees an increase in new customers
Boss Mechanical set out with the goal of improving visibility, leads, and revenue through search engines. With a custom SEO and PPC plan in place, they started to see improvement and growth.
That improvement started with Boss Mechanical experiencing an 89% increase in keywords rankings on page one. With them ranking on the first page for more queries, more people could find them when searching for information on HVAC companies.
The increase in visibility in search directly impacted their leads, too. Boss Mechanical saw a 65% increase in total leads as a result of their customized search marketing plan. More leads means more new customers for the HVAC company.
To top it all off, Boss Mechanical also saw a 70% decrease in cost per lead (CPL). So, not only did they acquire more qualified leads, but they lowered their cost to acquire those leads.
Needless to say, Boss Mechanical is feeling the effects: “We have definitely seen an increase in new customers reaching out to us for our services.”
89%
INCREASE IN KEYWORD RANKINGS ON PAGE ONE
70%
DECREASE IN ORGANIC COST PER LEAD (CPL)
65%
INCREASE IN TOTAL LEADS
Heat up your revenue with a custom strategy from WebFX
We are a midsized company, so there is no one in our office that would be capable or has the knowledge to do what WebFX does for us.
Boss Mechanical
If you’re looking to improve your revenue through strategies like SEO or PPC, we can help.
With over 185,000+ hours of expertise in the home services industry, we’re a trusted partner for helping companies like yours grow through digital marketing.
Contact us online or call us today at 888-601-5359 to discover how our digital marketing services can help your home services company increase revenue!