Site Speed Optimization Pricing: How Much Does It Cost?

A one-second increase in your site’s speed can boost your conversion rate by seven percent, which is why it’s no surprise that companies invest in routine website speed optimization. How much does site speed optimization cost, though? With a price range of $50 to $12,000, there are a lot of factors that influence site speed optimization pricing. Ready to find out what they are, plus what you should pay for page speed optimization services? Just keep reading!

Professional site speed optimization pricing

Curious about how much website speed optimization services cost? Browse WebFX pricing now:

Bronze Plan

25 Hours

  • 15 hours quarterly
  • $1,800 monthly investment
  • Best for websites under 250 pages

Silver Plan

40 hours

  • 25 hours quarterly
  • $3,600 monthly investment
  • Best for websites under 500 pages

Gold & Ecommerce Plan

50 hours

  • 35 hours quarterly
  • $4,800 monthly investment
  • Best for websites 500 pages+

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Increased Website Traffic by

+87%

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Increased Conversion Rate by

+71%

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Increased Leads Generated by

+60%

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“We measure our success by how much we WOW our clients.”

Bill Craig

WebFX President

What kind of page speed increases can businesses expect?

With website speed optimization services, results vary. They also depend on several factors, like your website’s current speed and your agency’s experience. That’s another reason why you want to invest in site speed optimization services versus paying for the cheapest option.

For reference, you can refer to these estimates for typical page speed score increases:

Typical page speed score increases BRONZE PLAN SILVER PLAN GOLD/ECOMMERCE PLAN
Current website speed test score of less than 25%Average of 15% to 30% increase Average of 20% to 35% increase Average of 25% to 50% increase
Current website speed test score of between 26% and 50%Average of 5% to 15% increase Average of 10% to 20% increase Average of 15% to 25% increase
Current website speed test score of between 51% and 67%Average of 2% to 10% increase Average of 4% to 12% increase Average of 5% to 15% increase
Current website speed test score of between 67% and 74%Minimal A few % A few %
Current website speed test score above 75%Depends. Some sites max at ~75%-~80% due to 3rd party ad scripts, ecommerce/hosting configuration, etc Depends. Some sites max at ~75%-~80% due to 3rd party ad scripts, ecommerce/hosting configuration, etc Depends. Some sites max at ~75%-~80% due to 3rd party ad scripts, ecommerce/hosting configuration, etc
500+ SMEs behind campaign driving resultsIncluded Included Included
Need more information? Call Us: 888-601-5359GET STARTEDGET STARTEDGET STARTED

Site speed optimization pricing from WebFX

At WebFX, we offer a hybrid pricing model for our page speed optimization services. Check it out below:

Total initial project hours to be spent improving site speed, communication, and reporting:Bronze – Initial 25 hoursSilver – Initial 40 hoursGold & Ecommerce – One Time 50 hours
Quarterly Hours15 hours25 hours35 hours
Best fit websites:Under 250 pages Under 500 pages 500 pages+
Dedicated project POC
Audit of current website performance, optimization hours will be spent on the following items on based on audit results and priority:
— Website theme & plugin optimizations
— Website/CSS optimization
— Set and/or Reduction in http(s) requests
— Removal of unused code
— Combine, Prioritization, & minification of CSS and JavaScript files
— Image size optimization and compression
— Gzip compression
— Website & Browser Caching setup and/or configuration
— Optimize/reduce number of redirects
— Font delivery optimization
Performance Testing
Host Recommendations
Setup and/or configuration of a CDN
Host MigrationOne-time $1,500 One-time $1,500
UX & UI optimizations
Quarterly Performance updates to top 5 trafficked pages
Quarterly submission of URL inspection
Quarterly Core Metrics Reporting & Analysis (LCP, FID, CLS)
500+ SMEs behind campaign driving results
Initial Investment$3,125$6,250$3,750
Monthly Investment$1,800$3,600$4,800
Need more information? Call Us: 888-601-5359GET STARTEDGET STARTEDGET STARTED

As a part of our commitment to complete transparency, you can trust that our prices are accurate, up to date, and free from hidden fees. If you have questions about our site speed optimization pricing or need a custom quote, you can always contact us online.

No matter what web marketing services you’re looking for, WebFX can help!

Learn more about digital marketing and site speed optimization

Last Updated May 1, 2023

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