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Webpage layout for Leonardo Maia, a designer and illustrator, featuring an avatar, sections for about, website designs, illustrations, and contact information with social media icons.

Five Popular Design Portfolio Website Styles

Having a web-based portfolio is crucial for displaying your online and/or offline work. The key to an effective portfolio design is how you to set up the content. In this article, we are going to cover various ways designers and artists set up their portfolio site.

We’re also going to look at some well-designed examples from each style.

1. Portfolio as the main focus

These portfolio websites are usually pretty simple, having some basic information on the front page. All the focus is geared towards the design work.

Leonardo Maia

Leonardo Maia

skillicorn

skillicorn

Juan Diego Velasco

Juan Diego Velasco

Fred Maya

Fred Maya

Ersel TANIR

Ersel TANIR

Caitlin Hathaway

Caitlin Hathaway

2. Featured Work/Navigation as the main focus

This variety of portfolios usually consists of the designer displaying their design projects in a “featured” section on the web page. In addition, the designer can use their design/art – in combination with visual design elements – to set their home page as the jumping point to get to the rest of the site’s content.

CamiloHolguin.com

CamiloHolguin.com

theenergycell

theenergycell

84colors

84colors

Todd Stowell

Todd Stowell

Trevor Clark Photography

Trevor Clark Photography

Bohoe

Bohoe

Loukotka Design

Loukotka Design

3. Services/”About us” as the main focus

This portfolio design style typically has a short paragraph/blurb about the site owner’s services and/or a description of who they are. These descriptions are built either into the header, or just below it. These websites may have a weblog or a showcase of their work below the header, but the main goal is to center on what the designer does.

mark mcgall

mark mcgall

Havoc Inspired

Havoc Inspired

gummisig

gummisig

MadeToKill

MadeToKill

Southern Media

Southern Media

Falcone Creative

Falcone Creative

55Eleven

55Eleven

RonnieSan

RonnieSan

4. Blog as the main focus

This category of portfolio designs puts a weblog as the central attraction to the site, and is meant to show the personal side of the business owner or awards and accomplishment that they have received. New portfolio pieces and recently finished work are sometimes mixed into the blog as posts. It’s a great way to show potential clients their knowledge about the industry, as well as drawing in visitors by way of great content.

Tyler Gaw

Tyler Gaw

Kim Ellefsen

Kim Ellefsen

Function

Function

Jeffrey Sarmiento

Jeffrey Sarmiento

blenDesign’Blog

blenDesign'Blog

5. The single page portfolio

This type of portfolio design utilizes various coding techniques such as accordion style menus and page scrolling to move the user to different parts of the page.

ftdesigner.net

ftdesigner.net

Little Red

Little Red

Andrea Cima Serniotti

Andrea Cima Serniotti

Alexander Kaiser

Alexander Kaiser

fourtwo

fourtwo

Studio Skitz

Studio Skitz

What’s the best portfolio design style?

Do you have an opinion on which style is the best/most effective/most appealing? Are there other popular design portfolio styles that we didn’t mention?

Share your thoughts in the comments.

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