Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
SEM Management Services: Capture More Revenue With SEM
WebFX is an industry-leading search engine marketing agency that can help improve your business’s success online. If you want to increase visibility, traffic, sales, or all the above, our search engine marketing services can help you grow and thrive in your market.
What do our SEM management services include?
At WebFX, we offer professional search engine marketing services for small-to-midsized businesses (SMBs) that enable you to increase revenue for your company that skyrockets your online growth. Learn more about what our Google Premier Partner agency can offer your business below!
- Dedicated account representative
- Custom search engine marketing strategy
- Ad monitoring and management
- Regular SEM reporting
- Transparent SEM pricing
- And more!
Dedicated account representative
Dedicated account representative
When you invest in SEM management services, you’re putting your campaign into the hands of an expert. With someone else managing your campaign, you want to stay in the loop and know what’s happening with your strategies.
Our search engine marketing agency provides you with monthly reporting, enabling you to see how your campaigns perform over time. Your strategist will go over your monthly report with you and help guide you to the next actionable steps your business should take to get more from your campaign.

Custom search engine marketing strategy
Custom search engine marketing strategy
Your company is unique, from your staff to your customers to your product. So why settle for a marketing campaign not tailored to your business? We craft an SEM campaign that’s unique to your business’s individual needs. We deliver tailored campaigns to ensure your SEM strategy maximizes your success and helps you drive impeccable results.

Ad monitoring and management
Ad monitoring and management
At WebFX, we’re no strangers to driving results.
In the past five years, we’ve done the following for our clients:
- Driven over $10 billion in revenue
- Managed over 24 million leads
- Managed over 7.14 million phone calls
- Handled over 14.9 million transactions
When you choose WebFX as your search engine marketing management company, you can feel confident we’ll help your business drive results that skyrocket your company’s growth.

Regular SEM reporting
Regular SEM reporting
We provide you with monthly reporting, enabling you to see how your campaigns perform over time. Your strategist will go over your monthly report with you and help guide you to the next actionable steps your business should take to get more from your campaign.

Transparent SEM pricing
Transparent SEM pricing
There’s nothing more frustrating to shoppers than finding an item of interest, only to find it doesn’t have a price tag. Knowing the price helps consumers determine if they can or want to buy a product — it’s no different with shopping for SEM management services.
When you look at SEM offers, you’ll find that many companies hide their pricing and packages. It creates a frustrating experience, as you have no idea what they offer with SEM or how much it costs. You’ll never experience that frustration with WebFX, though.

Explore SEM service plans
Lite Plan
$650 / month
-
$100 – $5,000/month ad spend (paid to networks)
-
2,000 keywords
-
Google PPC Network
-
Campaign development, strategy, copywriting, testing
Pro Plan
$975 / month
or 15% of ad spend, whichever is higher
-
$5,000 – $30,000/month ad spend (paid to networks)
-
10,000 keywords
-
AdTechFX: 3rd party audience targeting, account-based retargeting, CRM pipeline retargeting
-
1 FunnelsFX landing page template (includes setup)
Enterprise Plan
12% of ad spend / month
Plus $250 / mo. platform fee
-
$30,001+/monthly ad spend (paid to networks)
-
10,000 keywords
-
Display ad creative sets
-
15-second CTV commercial
View all deliverables in our SEM management service offerings
Features | Lite | Pro Most Popular | Enterprise |
---|---|---|---|
Investment | |||
Ad Spend Limit | $100 – $5,000/month ad spend (paid to networks) | $5,000 – $30,000/month ad spend (paid to networks) | $30,001+/monthly ad spend (paid to networks) |
Initial Optimization | $1,200 (First Month’s Management including Campaign Audit) | $2,250 (First Month’s Management, including Campaign Audit, Creative Development) | $5,800 (First Month’s Management, including Campaign Audit, Creative Development) |
Progressive monthly management cost: | $650 | $975 or 15% of spend, whichever is higher | $4,500 or 12% of ad spend, whichever is greater |
Included Networks | |||
Google PPC Network | |||
Google Local Services Ads | |||
Bing PPC Networks | |||
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for) | |||
Google customer match & audience match | |||
Google Shopping Management | |||
AdTechFX Programmatic Advertising powered by MarketingCloudFX | |||
– 3rd Party Audience Targeting | |||
– Account-Based Retargeting | |||
– CRM Pipeline Retargeting | |||
Management Deliverables | |||
500+ SMEs behind campaign driving results | |||
Initial campaign development & strategy | |||
Advanced keyword research and selection | 2,000 Keywords | 10,000 Keywords | 10,000 Keywords |
Industry analysis | Yes | ||
Ad campaign copywriting | |||
Ad copy performance testing | |||
Ongoing keyword development and tweaking | |||
Dynamic keyword insertion into ads | |||
Google analytics integration & goal tracking | |||
Strategic bid management | |||
PPC account settings monitoring (Ex. Geotargeting) | |||
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created) | |||
Up to two personal consultations per month | |||
Monitoring clicks, conversions and click fraud activity | |||
Setup and management of rule based bidding | |||
International PPC campaign management (Addtl. fees may apply) | |||
Creative Deliverables | |||
Setup of 1 FunnelsFX Landing Page template | |||
Display Ad Creatives (One Time) | One Time: 2 sets rapid display ads – 16 ads total (8 images per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) | |
Connected TV Commercial Ads (One Time) | N/A | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
Audio Commercial | Coming Soon | Coming Soon | |
International Campaigns (SEM Only) – Each additional language monthly management cost: | $325 | $325 | |
Performance Reporting | |||
Monthly performance & analysis reporting | |||
Website conversion analysis reporting | |||
Omni-channel customer journey tracking and reporting | |||
Federated Ad CLID Pool for tracking calls to specific paid ad campaign | Shared pool (Up to 25 concurrent Paid Advertising visitors) | Shared pool (Up to 50 concurrent Paid Advertising visitors) | |
IntegrationsFX: Conversion Based Smart Bidding | Included with ![]() | Included with ![]() | |
IntegrationsFX: Lookalike + Custom Audiences | Included with ![]() | Included with ![]() | |
Add Ons | |||
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors | $100/month | $100/month | $100/month |
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors | $400/month | $400/month | $400/month |
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 11 Sizes Each (44 Display Ads Total) & No Client Edits Included | $375/month | $375/month | $375/month |
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 11 Display Sizes (66 Display Ads Total) & No Client Edits Included | $940/month | $940/month | $940/month |
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 11 Display Sizes (110 Display Ads Total) & No Client Edits Included | $1,500/month | $1,500/month | $1,500/month |
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits | $1,125/month | $1,125/month | $1,125/month |
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds | $190/month | $190/month | $190/month |
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing | $375/month | $375/month | $375/month |
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds | $375/month | $375/month | $375/month |
Social Media Advertising | $975/month | $975/month | $975/month |
Landing page performance testing | $1,800/month | $1,800/month | $1,800/month |
Translation Services | By Quote | By Quote | By Quote |
Website conversion analysis implementation | By Quote | By Quote | By Quote |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED | GET STARTED |
Your search for SEM management services ends here
When it comes to building your online presence, you need search engine marketing management services to help you increase visibility and drive more qualified traffic to your site. WebFX is a results-driven search engine marketing firm that knows how to create ads that outperform competitors and attract more qualified leads.
Pricing custom to you.
Starting at $650 per month.

Unlock a 25% greater marketing ROI with our search engine marketing agency

- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Why work with a SEM agency?
When it comes to SEM management, you have two options: Do it yourself or hire an outside marketing company. If you’re unsure if hiring a company is right for you, here are a few reasons you’ll want to opt to hand it to a professional search engine marketing management company.