Google Ads Management Services: Drive More Ad Revenue With WebFX

Pay-per-click (PPC) advertising can help your business quickly reach qualified leads that turn into revenue. To maximize results with your paid advertising campaigns, consider investing in Google Ads management services. With a team of professionals helping you manage your campaigns, you can maximize ad spend and results.

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Explore Google Ads Management Plans

Lite Plan

$600 / month

  • $100 – $5,000/month ad spend (paid to networks)
  • 2,000 keywords
  • Google PPC Network
  • Campaign development, strategy, copywriting, testing

Pro Plan

$975 / month

or 15% of ad spend, whichever is higher

  • $5,000 – $30,000/month ad spend (paid to networks)
  • 10,000 keywords
  • AdTechFX: 3rd party audience targeting, account-based retargeting, CRM pipeline retargeting
  • 1 FunnelsFX landing page template (includes setup)

Enterprise Plan

12% of ad spend / month

Plus $250 / mo. platform fee

  • $30,001+/monthly ad spend (paid to networks)
  • 10,000 keywords
  • 4 lite display ad creative sets
  • 15-second CTV commercial


Google Ads management for your business

At WebFX, we offer Google Ads management services to help you show your ads to the right people at the right place and right time. Our team of experts has over 25 years of experience running PPC campaigns that help clients grow their businesses.

On this page, we’ll show you what to expect from our Google Ads services and tell you why WebFX is the revenue-driving partner you need to help you grow your business online!

Don’t want to wait to start driving revenue with your PPC campaign? Contact us online or call us today at 888-601-5359 to speak with a strategist about our PPC services!

Questioning the quality of your SMB’s PPC performance?

Get your FREE PPC audit from WebFX today!

“WebFX has helped us in so many ways! … We now have a much better understanding of how Google ads, social ads, and longform content can really drive people to our website.”



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WebFX Google Ads Management Services

Find the perfect Google Ads management services plan for your business today!

Most Popular
Ad Spend Limit$100 – $5,000/month ad spend (paid to networks)$5,000 – $30,000/month ad spend (paid to networks)$30,001+/monthly ad spend (paid to networks)
Initial Optimization$1,200 (First Month’s Management including Campaign Restructure)$2,250 (First Month’s Management, including Campaign Restructure, Creative Development)$5,800 (First Month’s Management, including Campaign Restructure, Creative Development)
Progressive monthly management cost:$600 $975 or 15% of spend, whichever is higher12% of ad spend +$250/mo. platform fee
Included Networks
Google PPC Network
Google Local Services Ads
Bing PPC Networks
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
Google customer match & audience match
Google Shopping Management
AdTechFX Programmatic Advertising powered by MarketingCloudFX
– 3rd Party Audience Targeting
– Account-Based Retargeting
– CRM Pipeline Retargeting
Management Deliverables
500+ SMEs behind campaign driving results
Initial campaign development & strategy
Advanced keyword research and selection2,000 Keywords10,000 Keywords10,000 Keywords
Industry analysisYes
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)
Up to two personal consultations per month
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
International PPC campaign management (Addtl. fees may apply)
Creative Deliverables
Setup of 1 FunnelsFX Landing Page template
Lite Display Ad Creative2 sets rapid display ads – 16 ads total (8 images per set)2 sets of custom layout display ads – 16 ads total (8 images per set)
Connected TV Commercial AdsN/A1 15-second rapid ConnectedTV ad1 set of Custom TV ads 15-30 seconds with voiceover (2 videos total)
Audio Commercial – Coming Soon!N/A1-3 FuelFX Assets or Bring Your Own1-3 FuelFX Assets or Bring Your Own
International Campaigns (SEM Only) – Each additional language monthly management cost:$275 $275
Performance Reporting
Monthly performance & analysis reporting
Website conversion analysis reporting
Omni-channel customer journey tracking and reporting
Federated Ad CLID Pool for tracking calls to specific paid ad campaignShared pool (Up to 25 concurrent Paid Advertising visitors)Shared pool (Up to 50 concurrent Paid Advertising visitors)
IntegrationsFX: Conversion Based Smart BiddingIncluded with
Included with
IntegrationsFX: Lookalike + Custom AudiencesIncluded with
Included with
Add Ons
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors$100/month$100/month$100/month
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors$400/month$400/month$400/month
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included$600/month$600/month$600/month
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included$750/month$750/month$750/month
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included$1,200/month$1,200/month$1,200/month
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits$900/month$900/month$900/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds$150/month$150/month$150/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing$300/month$300/month$300/month
ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds$200/month$200/month$200/month
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds$300/month$300/month$300/month
Social Media PPC Advertising$900/month$900/month$900/month
Landing page performance testing$1,500/month$1,500/month$1,500/month
Translation ServicesBy QuoteBy QuoteBy Quote
Website conversion analysis implementationBy QuoteBy QuoteBy Quote
Need more information? Call Us: 888-601-5359

What to expect from our Google Ads management services

If you want to invest in ads services for Google, look no further than WebFX. We provide you with comprehensive management services that help you drive better results with your PPC campaigns.

We offer three packages to fit your needs: 
  • Aggressive
  • Market Leader
  • Enterprise

We customize our packages to fit your needs, and our management fees are based on your ad spend.

Here’s what you can expect when you invest in our Google ad marketing services:

Keyword optimization

For your Google ads to appear in relevant search results, you must bid on relevant keywords. When people search key terms related to your business and products or services, you want your ads to appear, so you can drive valuable traffic to your website.

With our Google Ads management services, we’ll conduct keyword research for you and identify the most relevant terms for your ads. We’ll focus on long-tail keywords, which contain three or more words, as these keywords have the lowest bids but drive the most relevant traffic.

Customer and audience match targeting

With WebFX managing your Google ads, you can do more than target by keywords. Our Google Ads services include customer and audience match targeting. This type of targeting allows you to show your ads to people who are most likely to buy.

You can use demographic information, buying habits, and more to create targeted ad campaigns that drive better results. 

Industry analysis

When you’re running Google ads for your business, you’re competing with other companies in your industry. You need to understand how your business stands out in your industry, so you can use that information to inform your PPC campaigns.

With Google Ads marketing services from WebFX, you’ll get a comprehensive look at your industry and where you stand. We’ll use this information to create PPC ads that appear above competitors’ ads and organic content.

Ad copywriting

Your ad copywriting plays a critical role in whether people engage with your ad content. If you want people to check out your ads and take action, you need to provide them with relevant, enticing information.

At WebFX, we have an expert team of copywriters that will craft ad copy that generates clicks and keeps leads engaged with your ads. 

Ad testing

For your ad campaigns to remain effective, you must test your ad copy. You may find that minor tweaks can improve your ad performance and drive more leads and sales for your business.

At WebFX, we do the ad testing for you. We’ll continually make tweaks to your ads to help improve ad performance and conversions.

Ad tracking

If you want to drive the best results with your Google ads, you need to continually track your ad performance, so you can adjust and improve campaigns.

With our ads services for Google, we’ll get your Google Ads account set up and start tracking your ad campaigns to monitor performance. We’ll suggest tweaks and improvements based on your ad performance to help you do more with your ad campaigns.

Bid management

When you run PPC ads, you want to spend every dollar wisely so that you can get the most leads and sales from your Google Ads budget. 

At WebFX, we help you continually optimize your ad bids and budget, so you can maximize impact, while minimizing cost.

Why choose WebFX for managing your Google Ads

If you’re ready to invest in Google advertising management services, look no further than WebFX. With over 25 years of experience in creating successful, revenue-driving ad campaigns, we’re an unmatched partner for helping your business grow.

Here’s why you’ll want to choose us as your Google Ads agency:

We customize your campaigns

When you invest in Google ads services, you want campaigns that drive leads and sales. To maximize results with your PPC ads, you need a campaign tailored to your company and goals. 

At WebFX, we take the time to get to know your business and your goals. We learn about your industry and competitors, as well as figure out where you stand in your market. With all that information on hand, we craft a campaign unique to your business.

We keep you in the loop about your ad results

When you invest in Google Ads management services, you want to know what’s happening with your campaigns. You want your marketing company to keep you informed about your campaign progress, so you know that your Google ads drive the results you desire. 

At WebFX, we keep an open line of communication with all our clients. We provide you with a dedicated account manager who is available to answer your questions, address your concerns, and hear your ideas.

Additionally, your account manager will provide you with monthly reporting on your campaign’s progress. Your account manager will help uncover actionable insights to improve your PPC campaigns and drive better results.

We’re a Google Premier Partner

When you choose someone to manage your Google ads, you want to partner with skilled experts who know how to craft successful Google Ad campaigns. 

At WebFX, we have a team of over 500 marketing experts that have worked on Google Ad campaigns for over a decade. With over 1.6 million hours of expertise, we’re a skilled partner that knows how to drive the results you desire for your campaigns.

As a Google Premier Partner, we know the ins and outs of Google and can help you craft a campaign that drives more leads and revenue for your business.

We offer more than Google Ads management services

Once you invest in Google Ads services, you may find you need help in other areas of marketing. You may find your website needs a fresh look or that you want to rank higher in organic search results.

If you hire a Google Ads management company that only offers PPC services, you’ll have to hire additional companies to manage your other strategies. That means you’ll have to be the middle person for all these companies and communicate between them.

Instead of hiring multiple companies, you can get everything you need with WebFX. As a full-service digital marketing company, we offer everything you need to expand your marketing efforts, including:

Our team of experts can scale your marketing as your business continues to grow online.

We deliver campaigns that drive revenue

When you invest in Google ads services, you want a strategy that will help your company drive the revenue you desire. At WebFX, we have a rich history of driving results that make our clients happy.

In the past five years, we’ve helped our clients accomplish the following:

  • Earn over $3 billion in revenue
  • Drive over 7.8 million leads
  • Manage over 12.9 million transactions
  • Receive over 5.2 million phone calls

When you partner with our team of marketing experts, you can feel confident we’ll drive the results you desire with your ad campaigns. 

93% of WebFX customers are extremely satisfied with their digital marketing results.

“Working with WebFX, everything is very organized and strategic. We’re only a year into our partnership, and our expectations have definitely been met.”

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Google Ads management FAQs

How does Google Ads work?

Google Ads, formerly known as Google Adwords, is Google’s online advertising platform. This platform enables you to place search adsdisplay ads, YouTube ads, and more.

To place an ad, you choose how you want to target your ad, where you want to place it, and how much you want to bid on ad space. Google Ads uses a pay-per-click (PPC) model, so you only pay when a user clicks on your ad.

What are Google Ads management services?

With Google Ads management services, an agency manages your advertising campaigns for you and helps you make the most of your advertising budget. These services may include creating an advertising strategy, keyword research, ad targeting, ad copywriting, design, ad testing, bid management, ad tracking, reporting, and more.

How much does it cost to advertise on Google Ads?

Costs vary based on factors such as the scope of your campaign, the services you use, and more. On average, though, small-to-midsized businesses (SMBs) spend $9000 to $10,000 per month on Google Ads. The average cost-per-click (CPC) is $1 to $2.

Invest in Google Ads management services that drive revenue

Google advertising is the key to quickly unlocking more qualified leads and revenue for your business. With a custom Google ads campaign in place, you can drive more revenue that helps you grow your business.

If you’re looking for a Google Ads partner to help you achieve more with your marketing, look no further than WebFX. Our team of over 500 marketing experts is ready to help you launch your Google Ads campaigns.

Ready to grow your business through Google Ads? Contact us online or call us today at 888-601-5359 to speak with a strategist about our PPC management services!


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