Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
AI PPC Services: Accelerate ROAS & Optimize Spend
Get the best of both worlds — higher returns and lower costs — with WebFX’s AI PPC services. Get a preview of our Google Premier Partner’s custom AI-powered solutions by requesting a proposal today!
What do your AI PPC management services include?
Get a full-service solution to AI and PPC with our AI PPC management services, which include:
Audit
Audit
Get incredible insight into your pay-per-click performance with an in-depth audit. Your dedicated WebFX will leverage its award-winning knowledge and AI to uncover:
- Strengths
- Weaknesses
- Opportunities
Your WebFX team will also evaluate top competitors in paid search to further develop their audit findings and compile actionable, data-backed recommendations for your strategy.
Strategy
Strategy
Your WebFX team — which will include PPC experts in your industry — will compile a recommended strategy based on their audit findings, plus unique factors like the following:
- Industry
- Business objectives
- Marketing goals
- Target market
The best part? Your strategy isn’t static. Your team will continue collaborating with you to adapt your approach based on market changes, ad network updates, competitor shifts, and more so you can earn higher returns.
AI optimizations
AI optimizations
Leverage artificial intelligence with AI optimizations like:
- Ad setup
- Ad creatives
- Bid management
- Audience lists
- And more
With our AI-powered PPC services, we’ve helped our clients improve their average return on ad spend (ROAS) by 25%, giving them the fuel to create business growth.
Ad networks
Ad networks
Our full-service agency will meet your advertising needs from Google Ads to Microsoft Advertising to Meta Advertising.
With more than 500 seasoned professionals, partnering your business with an expert in your preferred ad networks is easy.
Reporting
Reporting
Streamline tracking, monitoring, and measuring PPC performance with regular reporting that includes essential metrics, like:
- Cost per click
- Cost per lead
- Cost per acquisition
- Calls
- Leads
- Sales
- ROAS
Supporting strategies
Supporting strategies
Bring AI to more than your PPC campaigns — bring it to other effective digital advertising strategies (and grow their ROAS), like:
- Geofencing
- Programmatic
- Connected TV and OTT
- Social media
With decades of experience, WebFX is a trusted partner for businesses looking to use the newest and most established online advertising strategies.
Looking for plans and pricing? Get a preview of our AI PPC services
Discover how our award-winning team builds an AI PPC services plan for your business now:
Custom PPC Plans
Starting at
$600 / month
How we determine pricing
Your Ad Spend
Your advertising budget will not only determine your monthly management costs, it will also help determine which advertising channels we’d recommend investing in to maximize your marketing budget.
Networks and Targeting
Your custom strategy will depend on where you are looking to advertise- Google, Bing, Programmatic, etc. Your WebFX strategist can recommend PPC channels for you based on your business goals!
Creative Needs
If you have an in-house designer, you may not need WebFX’s support with the creation of branded ad creative. However, many of our clients trust WebFX’s design team to create professional, branded display ads for any campaign type.
Included for All PPC Plans:
- In-depth keyword research and advanced selection
- Competitor and industry analysis
- Data-backed keyword development
- Ongoing ad strategy management and optimization
- Access to our in-house revenue acceleration software MarketingCloudFX
- Closed-loop ROI and customer journey tracking
- Conversion-boosting and performance tested ad copy
- Expertise and support from a team of over 500 strategists
- Ad campaign performance, analysis, and revenue reporting
- Strategic bid management
Your search for AI-powered PPC services ends here
When your company partners with WebFX, you:
Pricing custom to you.
Starting at $600 per month.
Unlock a 25% greater marketing ROI with WebFX’s AI PPC services
- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Get all the advantages of AI pay-per-click management services
Faster insights
Faster insights
Get insights into PPC performance and make budget and bid changes sooner with AI. Besides insights into PPC performance, businesses can use AI to better understand competitor strategies, user behavior, and the effectiveness of landing pages.
Accelerated returns
Accelerated returns
With WebFX’s AI PPC services, our clients have seen an average 25% increase in ROAS. Accelerated returns can impact your business at multiple levels, from increasing marketing spend to growing teams.
Optimized spend
Optimized spend
Your ad spend is valuable — and limited. With artificial intelligence, it’s possible to optimize bids at unprecedented speeds, which can help your business ensure its ad budget gets spent and gets spent effectively.
FAQs about AI-powered PPC services
Learn more about AI-powered PPC services with these FAQs:
What are AI PPC services?
AI PPC services are one-time or ongoing PPC services that use artificial intelligence to manage pay-per-click efforts. Typical AI applications in PPC include optimizing bids, ad creatives, audiences, and more.
How much do AI PPC services cost?
How much AI PPC services cost depends on the agency’s pricing model, ad campaign scope, and client industry. In most cases, AI-powered PPC services will charge a percentage of the client’s ad spend.
What do your AI-powered PPC services include?
WebFX’s AI-powered PPC services include:
- Audit
- Strategy
- AI-powered PPC management
- Ad creatives
- Reporting
- And more
For our complete deliverables, please contact us online for a custom proposal.
Who should invest in AI pay-per-click services?
AI pay-per-click services offer an effective PPC management option for businesses of all sizes, like:
- Startups
- Small businesses
- Mid-sized businesses
- Enterprises
AI-powered PPC management can also benefit industries that are eligible for advertising on networks like Google Ads. However, it’s crucial to partner with a PPC agency that oversees its AI optimizations vs. allowing the AI to operate without regulations.
View all deliverables in our PPC management solutions
Features | Lite | Pro Most Popular | Enterprise |
---|---|---|---|
Investment | |||
Ad Spend Limit | $100 – $5,000/month ad spend (paid to networks) | $5,000 – $30,000/month ad spend (paid to networks) | $30,001+/monthly ad spend (paid to networks) |
Initial Optimization | $1,200 (First Month’s Management including Campaign Audit) | $2,250 (First Month’s Management, including Campaign Audit, Creative Development) | $5,800 (First Month’s Management, including Campaign Audit, Creative Development) |
Progressive monthly management cost: | $600 | $975 or 15% of spend, whichever is higher | 12% of ad spend +$250/mo. platform fee |
Included Networks | |||
Google PPC Network | |||
Google Local Services Ads | |||
Bing PPC Networks | |||
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for) | |||
Google customer match & audience match | |||
Google Shopping Management | |||
AdTechFX Programmatic Advertising powered by MarketingCloudFX | |||
– 3rd Party Audience Targeting | |||
– Account-Based Retargeting | |||
– CRM Pipeline Retargeting | |||
Management Deliverables | |||
500+ SMEs behind campaign driving results | |||
Initial campaign development & strategy | |||
Advanced keyword research and selection | 2,000 Keywords | 10,000 Keywords | 10,000 Keywords |
Industry analysis | Yes | ||
Ad campaign copywriting | |||
Ad copy performance testing | |||
Ongoing keyword development and tweaking | |||
Dynamic keyword insertion into ads | |||
Google analytics integration & goal tracking | |||
Strategic bid management | |||
PPC account settings monitoring (Ex. Geotargeting) | |||
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created) | |||
Up to two personal consultations per month | |||
Monitoring clicks, conversions and click fraud activity | |||
Setup and management of rule based bidding | |||
International PPC campaign management (Addtl. fees may apply) | |||
Creative Deliverables | |||
Setup of 1 FunnelsFX Landing Page template | |||
Display Ad Creatives (One Time) | One Time: 2 sets rapid display ads – 16 ads total (8 images per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) | |
Connected TV Commercial Ads (One Time) | N/A | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
Audio Commercial | Coming Soon | Coming Soon | |
International Campaigns (SEM Only) – Each additional language monthly management cost: | $275 | $275 | |
Performance Reporting | |||
Monthly performance & analysis reporting | |||
Website conversion analysis reporting | |||
Omni-channel customer journey tracking and reporting | |||
Federated Ad CLID Pool for tracking calls to specific paid ad campaign | Shared pool (Up to 25 concurrent Paid Advertising visitors) | Shared pool (Up to 50 concurrent Paid Advertising visitors) | |
IntegrationsFX: Conversion Based Smart Bidding | Included with License | Included with License | |
IntegrationsFX: Lookalike + Custom Audiences | Included with License | Included with License | |
Add Ons | |||
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors | $100/month | $100/month | $100/month |
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors | $400/month | $400/month | $400/month |
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included | $600/month | $600/month | $600/month |
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included | $750/month | $750/month | $750/month |
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included | $1,200/month | $1,200/month | $1,200/month |
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits | $900/month | $900/month | $900/month |
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds | $150/month | $150/month | $150/month |
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing | $300/month | $300/month | $300/month |
ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds | $200/month | $200/month | $200/month |
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds | $300/month | $300/month | $300/month |
Social Media Advertising | $975/month | $975/month | $975/month |
Landing page performance testing | $1,500/month | $1,500/month | $1,500/month |
Translation Services | By Quote | By Quote | By Quote |
Website conversion analysis implementation | By Quote | By Quote | By Quote |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED | GET STARTED |
Budget over $50k/mo? Check out our enterprise campaign management offerings for campaigns from $50k-$2m/mo in ad spend.