Internet Marketing Prices for Every Strategy

Search engine optimization (SEO) pricing

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Search engine optimization (SEO), is the process of improving your website with elements such as backlinks, informative copy, and a clean HTML code. By improving your website in these ways, Google will rank you higher in search engine results pages, or SERPs, which helps customers to find you quickly and easily.

SEO is the best way to ensure that your customers can find you online, and it should be the first strategy you consider for your Internet marketing campaign.

At WebFX, we offer numerous SEO plans, customized to your needs and budget.

In 2019, small and medium-sized businesses (SMBs) should expect to pay $500-$20,000+ per month for SEO, depending on the size of their sites and campaign goals.

Pay-per-click (PPC) advertising pricing

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PPC, or pay-per-click advertising, is a kind of paid ad system that works on a bidding system.

You can run PPC ads in search engines like Google or Bing, and you can also run them on social media platforms like Facebook or Twitter.

Each ad is targeted with keywords that mean the most to your audience, and you pay every time that ad is clicked - based on the popularity of that keyword. For example, if you want to target a keyword that hundreds of other competitors are also trying to target, you're going to pay more per click — since there is more competition.

With WebFX, you can expect to pay 5-20% of your monthly ad spend for our PPC services. For most SMBs, ad spend ranges between $2,500-$5,000+ per month.

Email marketing pricing

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Email marketing is a cost-efficient way to reach customers that you already know are interested in your product or service.

In order to start an email marketing campaign, you'll first have to gather a list of subscribers. This is what allows email marketing to be hyper targeted - the emails you send are going to consumers who have already expressed interest in your business by providing contact information.

An email marketing campaign has many different components including custom unsubscribe pages, mobile and desktop optimized templates, and basic email send fees.

For email marketing services from WebFX, you'll pay $300-$5000 per month or $0.1-$0.05 per recipient.

Social media marketing pricing

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With billions of users, social media presents some of the best platforms for marketing. It not only shares information with your friends and followers, but has the potential to reach thousands of others.

Social media platforms are a great place to share links, images, and updates about your business.

At WebFX, our pricing varies depending on how many platforms you want to be active on. We offer social media marketing for Facebook, YouTube, Tumblr, Twitter, LinkedIn, Pinterest, and Instagram.

Per month, you can expect to pay $250-$10,000 for social media services.

Web design pricing

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Many business owners forget that web design is a huge part of your marketing campaign. Your web design essentially acts as a first impression of your company to online consumers, which makes it a crucial part of your marketing strategy.

It's crucial that you have a design that speaks to your brand, and represents you in a visual way. A good web design will include seamless navigation, images and graphics, and great content placement.

Typically, businesses spend $2500-$100,000 on custom web design projects.

There are countless elements that go into web design, so it's difficult to give an exact price range. That's why we've created a web design cost calculator that you can use to input your needs, and get a general quote.