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Urgent Care SEO & SEO Services

Urgent care centers are booming across the United States, and have been for at least the past seven years. As more people flock to urgent care facilities, new centers begin to emerge in every city. This increases the competition, as well as the need for urgent care centers to have a solid search engine optimization, or SEO, strategy.

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hours of healthcare marketing experience

Top Clutch Digital Marketing Company Medical 2024 Award

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Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.
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Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
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Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
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Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

SEO services for urgent care centers from WebFX

Explore WebFX’s full-service SEO services for urgent care centers below:

Reviews icon with a star. Overview

Reviews icon with a star. Overview

For many people in need of urgent care, the first place they’ll look is the Internet.

This is particularly true if they’ve never gone to one, or are in a new or unfamiliar location. Whether they sit down at a desktop computer or simply pull out their smartphone, almost all of them take the same approach: search engines like Google and Bing.

They’ll type in phrases like “urgent care Harrisburg,” or “walk-in clinic York.” Then, they’ll look through the results and decide which one to visit for medical treatment.

As most marketers know, it’s important to rank well for phrases and keywords related to their businesses. For urgent care centers, it’s even more essential. After all, individuals looking for an urgent care center likely don’t have time to scroll through pages of results and conduct tons of research.

This means that if you want people to choose your urgent care center, you need to optimize your site and make sure that it’s easy to find online.

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Data Storage Icon In-depth research and planning

Data Storage Icon In-depth research and planning

  1. Learn about your industry, products or services, market, and competitors
  2. Investigate your competitors and their SEO strategies
  3. Assess your current urgent care SEO strategy
  4. Analyze your site design and searcher experience
  5. Research your most valuable keywords to target
  6. Build your custom urgent care SEO strategy

Blue and teal rocket 360-degree optimization and implementation

Blue and teal rocket 360-degree optimization and implementation

  1. Set up Google Analytics
  2. Optimize local citations, including Google Business Profile
  3. Create website sitemaps
  4. Optimize videos, images, and content for high-value keywords
  5. Ensure a mobile-friendly or responsive site design

Write icon with pencil and paper. Professional content development and promotion

Write icon with pencil and paper. Professional content development and promotion

  1. Develop original and shareable site content
  2. Promote site content to industry insiders and influencers
  3. Attract valuable links to your website

Data icon with bars at different heights. Routine reporting and analysis

Data icon with bars at different heights. Routine reporting and analysis

  1. Deliver regular reports on site and ranking performance
  2. Provide quarterly keyword reports
  3. Track phone calls generated from your website
  4. Summarize you and your competitors’ market share
Read WebFX reviews on G2

Custom SEO plans for urgent care centers

Learn how our urgent care SEO specialists create custom solutions for your business.

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Starting at

$3,000 / month

How we determine pricing

Accounts icon with person icon and writing above it. Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create an SEO plan that works towards your goals.

research icon with magnifying glass. Analyze your market

We’ll do a deep dive into your competition — both as a business and within search, specifically — to determine the best action plan.

Planning icon with arrow pointing at an x. Review your strategic objectives

What key objectives are on your roadmap? Double down on content production? Launch a new product line? We’ll create a plan that aligns perfectly.


  • AI-powered strategy recommendations
  • Competitor site, strategy, & lead gen monitoring
  • Data-backed optimization ideas
  • Engaging copy written by industry experts
  • Expertise of a 500+ digital strategy team
  • Full-funnel ROI tracking
  • Marketing and sales data unification
  • MarketingCloudFX access
  • On-page, off-page, and technical SEO
  • Phone, lead, and revenue tracking

Earn a 20% greater ROI with medical marketing experts

Get more than a marketing expert, get a marketing expert in urgent care centers. With WebFX, you’ll receive a dedicated team in urgent care marketing, helping your center increase its marketing ROI by 20% or more.

  1. General Urgent Care
  2. Pediatric Urgent Care
  3. Occupational Health Services
  4. Travel Medicine
  5. Sports Medicine

Explore our health & wellness case studies

Read our case studies for a more in-depth look at our results.

Merrimack Valley Psychological


Revenue in 6 months

Hurst Pediatric Dentistry


Increase in leads

Healthcare Administrative Partners


Increase in email subscribers



Get a free proposal

Solving key challenges for healthcare

Our website isn’t driving enough traffic

Our expert SEO specialists, copywriters, and digital advertisers will help you increase your website’s rankings when your target audience searches for your treatments online, so you can continuously drive traffic and revenue for your practice or hospital.

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We’re opening a new location

Set your new hospital, brand, or practice up for future success with a range of digital marketing strategies that get your new practice in front of potential patients and encourage them to sign up for your treatments.

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We’re not attracting enough patients

Get a steady flow of new patients to your practice, hospital, or brand with expertly crafted strategies that provide a seamless, engaging user experience for your website visitors, encouraging them to become patients.

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We have high patient turnover

Offer new treatments or services and need to get them in front of your potential client’s eyes? Our range of revenue-driving digital advertising and marketing services have you covered and reach the people who need your facility the most.

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Hear from our clients

Drive more revenue

“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”

2Xrevenue in six months

Drive more web traffic

“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”

3872%increase in sessions from SEO