Grow Your Pay-Per-Click Revenue With a Top PPC Agency

Earn more revenue from advertising on Google, Facebook, and Bing with the PPC agency that’s driven over $3 billion in revenue for its clients: WebFX. With our pay-per-click marketing firm, you’ll get a do-it-for-me solution that includes developing, implementing, and managing your PPC. Request your proposal now to learn about partnering with our PPC ads agency!

What is pay-per-click (PPC) advertising?

Pay-per-click advertising, or PPC, is a digital marketing channel that involves placing ads on search engine results pages (SERPs), social media sites, and other websites. With PPC, you bid on ad space and only pay when a user clicks on your ad.

What does a PPC agency do?

Our pay-per-click agency can help you make the most of your digital advertising campaigns. We can handle every aspect of your PPC advertising, including:

  • Creating a PPC strategy
  • Writing ad copy and designing ads
  • Creating landing pages
  • Setting up and launching campaigns
  • Optimizing bidding
  • Testing and refining ads
  • Tracking and reporting results

Keep reading or contact us online to learn more about how we can maximize your PPC campaigns’ ROI.

Why use PPC to help grow your business?

PPC ads are valuable for increasing brand awareness, earning leads, driving sales, and more. Some advantages of using PPC include:

Precise targeting

You can place PPC ads on various web pages and use advanced ad targeting methods to reach your desired audience.

Affordability

The fact that you only pay when a user clicks your ad helps to keep costs down and improve return on investment (ROI).

Increased visibility

Even if you aren’t ranking organically in search for a given keyword, you can still show up at the top of the SERP with PPC.

Easy, accurate testing

With PPC, it’s easy to test variations of your ads and refine your campaigns to improve their performance.

Detailed results tracking

PPC platforms and tools provide detailed information about your campaigns’ performance, enabling you to track ROI and improve performance.

Earn more revenue with a top PPC agency

Paid advertising, whether on Google or Facebook, requires an upfront investment. That’s why your business wants to partner with a pay-per-click advertising agency that helps you earn a return on investment — and then some.

At WebFX, we help you do that because our PPC marketing firm provides you with a:

  1. Custom ad strategy
  2. Dedicated (and seasoned) account manager
  3. Experienced team of PPC specialists, landing page designers, and copywriters
  4. Proactive campaign optimization, including for bids, keyword targeting, and more
  5. Regular and transparent reporting
  6. Lead and phone call tracking
  7. Comprehensive industry and competitor analysis
  8. Track record of success (91% of our clients stick with us)

Keep reading to learn why small-to-midsized businesses partner with our PPC agency for online advertising. Or, contact us online (you can also give us a ring at 888-601-5359) to request a free proposal for your company.

Ready to Grow? Get your FREE Quote Today!

Increased
Website
Traffic by

+87%

Case Study

Increased
Conversion
Rate by

+71%

Case Study

Increased
Leads
Generated by

+60%

Case Study
Icon Testimonial

We measure our success by how much we WOW our clients.

avatar
Bill Craig WEBFX PRESIDENT

Grow Your ROAS

Get the digital advertising services you need with one PPC ads agency

$3 billion

REVENUE DRIVEN FOR CLIENTS

12.9 million

TRANSACTIONS MANAGED FOR CLIENTS

$120+ million

ANNUAL AD SPEND MANAGED

7.8 million

LEADS DRIVEN FOR CLIENTS

91%

CLIENT RETENTION RATE

1,020+

CLIENT TESTIMONIALS

As a full-service pay-per-click agency, WebFX provides your business with a one-stop shop for paid advertising. You can access all the ad networks, services, and skill sets you require. When you partner with WebFX, you get a seasoned marketing and advertising team instantly.

Bonus: You can also take advantage of additional online advertising strategies like:

  1. Remarketing
  2. Programmatic advertising
  3. Competitor geofencing advertising
  4. Addressable geofencing advertising
  5. Social media advertising
  6. Ecommerce PPC advertising
  7. Google Local Services Ads

If you have questions about our digital advertising services, feel free to contact us online today!

How our pay-per-click agency optimizes your campaigns for ROI

Every click matters in PPC.

That’s why our pay-per-click marketing firm takes a proactive approach to PPC management. Whether you’re advertising on Google, Facebook, Bing, or LinkedIn, your dedicated WebFX team aggressively monitors and optimizes your PPC strategy for results.

A few ways our pay-per-click marketing agency tailors your campaign for success include:

  • Strategic bid management
  • Ad copy testing
  • Keyword targeting updates
  • Phone call tracking
  • Rule-based bidding management
  • Landing page testing
  • Lead tracking
  • Click fraud monitoring
  • Competitor and industry analysis
  • Remarketing
  • And more

Browse our PPC plans to see everything included with our PPC services.

Advertise anywhere with our pay-per-click agency

Partnering with our pay-per-click agency provides you instant access to the following ad networks. Advertise on the platforms with the most reach using the expertise of our award-winning team.

graphic with logos of online advertising platforms

Google Ads

Microsoft Advertising (or Bing Ads)

Facebook Ads

Twitter Ads

Instagram Ads

LinkedIn Ads

Pinterest Ads

Explore our pay-per-click advertising agency’s case studies

Learn how our pay-per-click advertising agency drives results for businesses from a range of industries by browsing our case studies. Hear from our clients as they share their experience as a WebFX client and the results that have helped power their growth.

View our PPC advertising firm’s pricing

Do you want to learn more about our pay-per-click agency’s services for PPC management?

View our pricing, which highlights our services and deliverables, by visiting our PPC service page. If you have additional questions for our pay-per-click marketing agency, contact us online or browse our FAQ!

FeaturesLitePro
Most Popular
Enterprise
Investment
Ad Spend Limit$100 – $5,000/month ad spend (paid to networks)$5,000 – $30,000/month ad spend (paid to networks)$30,001+/monthly ad spend (paid to networks)
Initial Optimization$1,200 (First Month’s Management including Campaign Restructure)$2,250 (First Month’s Management, including Campaign Restructure, Creative Development)$5,800 (First Month’s Management, including Campaign Restructure, Creative Development)
Progressive monthly management cost:$600 $975 or 15% of spend, whichever is higher12% of ad spend +$250/mo. platform fee
Included Networks
Google PPC Network
Google Local Services Ads
Bing PPC Networks
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
Google customer match & audience match
Google Shopping Management
AdTechFX Programmatic Advertising powered by MarketingCloudFX
– 3rd Party Audience Targeting
– Account-Based Retargeting
– CRM Pipeline Retargeting
Management Deliverables
500+ SMEs behind campaign driving results
Initial campaign development & strategy
Advanced keyword research and selection2,000 Keywords10,000 Keywords10,000 Keywords
Industry analysisYes
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)
Up to two personal consultations per month
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
International PPC campaign management (Addtl. fees may apply)
Creative Deliverables
Setup of 1 FunnelsFX Landing Page template
Lite Display Ad Creative2 sets rapid display ads – 16 ads total (8 images per set)2 sets of custom layout display ads – 16 ads total (8 images per set)
Connected TV Commercial AdsN/A1 15-second rapid ConnectedTV ad1 set of Custom TV ads 15-30 seconds with voiceover (2 videos total)
Audio Commercial – Coming Soon!N/A1-3 FuelFX Assets or Bring Your Own1-3 FuelFX Assets or Bring Your Own
International Campaigns (SEM Only) – Each additional language monthly management cost:$275 $275
Performance Reporting
Monthly performance & analysis reporting
Website conversion analysis reporting
Omni-channel customer journey tracking and reporting
Federated Ad CLID Pool for tracking calls to specific paid ad campaignShared pool (Up to 25 concurrent Paid Advertising visitors)Shared pool (Up to 50 concurrent Paid Advertising visitors)
IntegrationsFX: Conversion Based Smart BiddingIncluded with
License
Included with
License
IntegrationsFX: Lookalike + Custom AudiencesIncluded with
License
Included with
License
Add Ons
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors$100/month$100/month$100/month
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors$400/month$400/month$400/month
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included$600/month$600/month$600/month
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included$750/month$750/month$750/month
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included$1,200/month$1,200/month$1,200/month
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits$900/month$900/month$900/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds$150/month$150/month$150/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing$300/month$300/month$300/month
ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds$200/month$200/month$200/month
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds$300/month$300/month$300/month
Social Media PPC Advertising$900/month$900/month$900/month
Landing page performance testing$1,500/month$1,500/month$1,500/month
Translation ServicesBy QuoteBy QuoteBy Quote
Website conversion analysis implementationBy QuoteBy QuoteBy Quote
Need more information? Call Us: 888-601-5359
GET STARTEDGET STARTEDGET STARTED

Budget over $50k/mo? Check out our enterprise campaign management offerings for campaigns from $50k-$2m/mo in ad spend.

How our PPC company’s services work

As a top pay-per-click company in the industry, WebFX can help your company succeed at pay-per-click advertising.

Get a preview of what our PPC management services include below:

Our PPC agency discovers your most valuable keywords

PPC is based on the keywords that are most important to your industry and your specific business.

Our award-winning pay-per-click advertising agency conducts extensive keyword research — which involves brainstorming, determining your competition, considering keyword search volume, and more — to find those keywords.

screenshot from keyword research tool

As a part of our services, our PPC marketing agency targets anywhere from 400 to 10,000 keywords. The number of keywords targeted depends on several factors, including your PPC management plan, market, and services or products.

Our PPC company optimizes your bids for the best ROI

When you partner with our pay-per-click company, we provide strategic bid management. Based on your industry, as well as your products and services, your dedicated account manager makes data-backed decisions when it comes to managing and determining your bid, per your monthly ad spend.

Our data-driven approach allows us to maximize your return on investment (ROI). It’s also provided our clients with more than $3 billion in revenue in the past five years, as well as more than 7.8 million leads.

Our PPC agency creates revenue-generating landing pages

Whether you’re looking to earn a new lead, sale, or sign-up from your ads, our PPC advertising agency features some of the industry’s best designers. As a part of your PPC services, we set up a dedicated landing page for your business.

screenshot of adopt a pet landing page

WebFX, however, takes the extra step of also testing the performance of your landing pages. We assess the time on page, bounce rate, conversion rate, and more to discover areas of improvement to maximize your campaign results.

Our PPC firm analyzes your campaign performance

The best PPC agencies use data to your advantage. That’s why our pay-per-click advertising firm analyzes your ads and landing pages to determine how they’re performing and how users interact with them.

Based on testing like A/B tests, our PPC management company can make suggestions on how to improve your ads to ensure that they’re driving the most results possible. We also provide transparent reporting for our website conversion analysis assessment and results.

Our PPC company provides monthly reports and one-on-one consultations

Choose our PPC advertising agency, and you earn a dedicated business partner. As an extension of your marketing and advertising team, we keep you up-to-date on your campaign’s performance and its progress in achieving your goals.

Every month, your dedicated account manager presents and reviews a report with your team. In addition, depending on your service plan, you may receive up to two one-on-one consultations each month to discuss your strategy, results, and more.

Learn more about our PPC ad agency, plus PPC services by contacting us online today!

FAQs about our PPC company’s services

Learn more about working with our pay-per-click agency by browsing our FAQ!

Does your PPC marketing company require a long-term contract?

No, when your company partners with our pay-per-click agency, we provide you with flexibility when it comes to launching and maintaining a PPC strategy. We charge a one-time setup fee, and then a monthly management cost.

Which PPC channels does your PPC ad agency use?

As one of the top PPC agencies in the industry, our pay-per-click advertising firm leverages some of the most profitable ad channels or networks available, including Google Ads and Bing Ads. We also offer social media advertising services for Facebook, Twitter, Instagram, LinkedIn, and Pinterest.

What kind of monthly ad spends does your PPC management agency work with?

Monthly ad spends can range from $2500 to $50,000 or more. If you’re unsure about what your company should set aside for a monthly ad spend, our team can provide a recommendation after learning about your business, goals, and industry. Just call us at 888-601-5359 to chat!

Does WebFX have any case studies?

Yes!

Our case study for York Saw and Knife demonstrates how our pay-per-click management agency created a cutting-edge campaign for one of the oldest active industrial blade manufacturers in the U.S. As a part of our custom strategy, we decreased the company’s cost-per-conversion by 20%.

York Saw and Knife’s conversions from Google Ads also skyrocketed by 108%.

In addition to PPC, we also provided social mediaemail marketing, and SEO services.

How much do your PPC advertising agency’s services cost?

While our pay-per-click marketing firm offers customizable plans for PPC, we also include three service packages:

  1. Basic
  2. Aggressive
  3. Market Leader

You can find the latest pricing for these service tiers on our PPC pricing page.

View PPC Prices Now

Ready to Grow? Get your FREE Quote Today!

Increased
Website
Traffic by

+87%

Case Study

Increased
Conversion
Rate by

+71%

Case Study

Increased
Leads
Generated by

+60%

Case Study
Icon Testimonial

We measure our success by how much we WOW our clients.

avatar
Bill Craig WEBFX PRESIDENT

Tips for choosing a PPC management agency

If you’re comparing multiple top PPC agencies, then you have a challenge. You can narrow down your choices, however, to find the best pay-per-click advertising agency for your business with these three tips:

  1. Set a budget and stick to it
  2. Look into each PPC ad agency’s track record
  3. Get to know each potential PPC advertising agency

Set a budget and stick to it

Before you choose a PPC firm, it’s extremely important to set a budget.

The second most important thing is to stick to it.

You should choose a figure that leaves room for you to adopt other marketing campaigns (did we mention, PPC works great with SEO?). Remember when your mom would tell you not to spend your allowance all in one place? The same goes for your marketing budget!

It’s important to also set a realistic amount in terms of the kind of PPC campaign you’re looking for. Are you trying to target super competitive keywords, and still come out on top? If you are, you’ll pay a little more than if you were to go for less competitive keywords, so keep that in mind.

You should also do research to see what the median cost is for PPC management, so that you’re not blindsided when your budget is too low, or even too high.

After taking all these things into consideration, you should come out with a budget that suits you and your company’s financial situation.

When you’ve chosen that number, stick to it!

From there, you can check out your shortlist of great pay-per-click advertising agency candidates and first weed them out by budget. This makes it easy to determine what agencies must go right off the bat — the ones that come in above your budget.

Look into each PPC ad agency’s track record

You want to select pay-per-click advertising firm that’s been around for a while, is established, and knows what they’re doing. If you find an agency that fits your budget, and is located close to home, but they’ve only served 10 clients to date, you may want to reconsider.

It’s important that you choose an agency that understands the business and how to help their clients succeed with PPC.

Get to know each potential PPC advertising agency

Before hiring a pay-per-click firm, you should always talk with them over the phone, at the very least. This will allow you to ask any questions you may have and get an immediate response.

You should ask questions like the following:

  • Have you worked with anyone in my industry before?
  • How many years have you been in business?
  • How long do you anticipate it will take for my campaign to drive real results?
  • How many employees do you have?
  • How often will you provide analytics on my campaign?

The answers to these questions can help you to better understand the agency, their history, and how they’ll work for you.

You should also take note of the questions that they ask you. Are they interested in your business goals? Do they want to know about your current marketing campaign status? Did they ask about your budget?

If a pay-per-click marketing agency doesn’t seem interested in your business, or what they can do to help you reach your goals, it might be best to keep looking.

You want to work with an agency that is working for you, and that makes you a partner instead of just a client.

Reference our complete PPC FAQ to learn more about pay-per-click advertising!

7+ reasons WebFX is the best PPC marketing agency for your business

At WebFX, we’re one of the top PPC agencies for companies today. We’ve been driving meaningful results for mid-size businesses across many verticals for decades. Let’s talk a little bit more about what makes our approach to PPC unique and why we might be the best partner for your next PPC campaign.

1. Our PPC agency employs experts

Every department at WebFX is home to industry experts that know how to craft the perfect campaign for your unique business. With over 1.6 million hours of expertise under one roof, we know how to drive results for your company.

Each of our marketing masters is an expert in their respective fields, which means whether you need a PPC campaign, a social media strategy, or a website design, you’ll be getting the best of the best in terms of advice, services, and results.

2. Our PPC firm sees you as a name, not a number

When you work with WebFX, you’re more than just a client — you’re our family. We care for your business like we care for our own, and we make that clear in the way that we help you succeed.

When it comes to supporting you, we’re your number one fan, and we’ll ensure that our pay-per-click management agency hand-crafts the perfect campaign for your needs.

3. Our PPC company has 1,020+ testimonials

Testimonials help potential clients understand how we’ve benefited other clients in the past. Earlier, we mentioned that you should look for a PPC firm that has hundreds of reviews —and WebFX is one of those agencies.

We’ve been able to leave a lasting impression on 1,020+ of our clients — so much that they wanted to share their experience with potential clients like you to show that WebFX is the real deal.

4. Our PPC agency targets top ad networks

At WebFX, our PPC ad agency helps your business earn more from paid advertising by targeting top ad networks. Focusing on top networks like Google Ads and Facebook Ads helps your business reach (and convert) your target audience, which translates to more brand awareness, more sales, and more leads.

Networks our PPC ad agency uses

  • Google Ads
  • Microsoft Advertising (or Bing Ads)
  • Facebook Ads
  • Twitter Ads
  • Instagram Ads
  • LinkedIn Ads
  • Pinterest Ads

Plus, we feature dedicated experts for every platform, from LinkedIn Ads to Microsoft Advertising. Their specialization lets your company accelerate the performance of its ad campaigns, as well as maximize the kind of results generated.

5. Our PPC firm creates custom ad campaigns

We know that every business is different. We know that even though we’re working with two local coffee shops, each has its quirks, business goals, and benchmarks. That’s why our PPC company creates custom campaigns that specifically cater to each business and their goals.

We want to ensure that whatever services we provide to you, that they’re hand-crafted to drive the best results possible.

6. Our PPC company provides transparent pricing

At WebFX, we want you to know right off the bat if our services match your budget. We also want you to know exactly what you’re paying for each service, what the extras cost, and what you’ll pay as a one-time-fee for some of our campaigns.

We know that you’re just trying to find a PPC advertising firm that fits your needs and your budget, so why would we make that harder for you?

Our transparent pricing also allows you to see that there are no hidden fees or costs, which is surely a relief in your search for the best PPC agency.

7. Our PPC agency offers a suite of digital marketing solutions

Our pay-per-click agency offers more than just PPC. As a full-service digital marketing agency, we also provide:

  1. SEO services
  2. Social media marketing services
  3. Email marketing services
  4. Website design
  5. Video production services
  6. Content marketing services

And so much more.

With the opportunity to adopt more than one marketing strategy, we help to give your business the chance to perform even better than it would with PPC alone.

Not to mention, our in-house staff can work together on your campaign, so that you know everyone is on the same page.

8. Our PPC firm provides turnkey services

When you choose our PPC advertising firm, your business can count on a turnkey solution to PPC.

Our PPC services include:

  • Custom strategy
  • Dedicated account manager
  • Professional ad copywriting
  • Ad copy performance testing
  • Lead tracking
  • Competitor analysis and tracking
  • Keyword research
  • Results analysis and reporting
  • Strategic bid management
  • And more

We feature an in-house design, copywriting, and PPC team, which allows our PPC ad agency to develop a custom strategy, create compelling ad copy, and design competitive landing pages for your company. You don’t have to worry about finding a copywriting or a designer with WebFX.

In addition, our pay-per-click advertising firm provides routine reporting to keep your team up-to-date.

PPC FAQs

Learn more about PPC and hiring the best PPC agency with these FAQs:

What is PPC?

PPC, or pay-per-click, advertising is a model of online advertising in which advertisers pay a small amount for each click their ad gets. Types of PPC ads include search ads, which show on search engine results pages, and display ads, which show on various other pages.

How does PPC work?

Before we get into what a pay-per-click agency can do for your business, let’s talk quickly about PPC as a strategy, and how it operates to drive leads to your company.

The goal of PPC is to have ads placed on search engine results pages and other pages around the Internet that depict your product or service which target some of your most important keywords. When you target important keywords, you will increase the likelihood of your ads showing up when your target audience searches for those keywords in Google.

The catch is, PPC runs on a bidding system, so you’re constantly competing with other industry leaders for top ad spots.

With a combination of your bid and your quality score, you’ll be able to seal a spot for your ad in search engine results pages. This means that you don’t necessarily have to bid higher than your competition if you have a high-quality score.

Your quality score is rated on a scale of 1-10, and if you want to run the best PPC campaign possible, you’ll want your score to be high. You can learn more about how to improve your QS here!

This is part of why PPC is such an affordable strategy because you decide exactly how much you spend on every click, and you can fine-tune your budget.

If your budget is a little lower at the end of the year, you can decrease your bids on keywords. If your budget allows, you can feel free to increase your bid to ensure you have an ad secured in Google.

What are keywords in PPC?

Advertisers bid on keywords to determine where their ads will show online. For search ads, these keywords relate to the queries that users search. For example, an ad that targets the keyword “oil change” might show for the search query “how often should you get an oil change.”

How much does PPC advertising cost?

The cost of PPC advertising varies widely depending on the extent of your campaign, the keywords you target, whether you hire a PPC agency, and other factors. On average, small-to-midsized businesses (SMBs) spend $9000 to $10,000 per month on PPC. The average cost per click (CPC) is $1-$2.

What is a PPC agency?

A PPC agency, also called a pay-per-click management company, oversees the development, implementation, and management of an organization’s or individual’s PPC campaigns on ad networks like Google Ads and Microsoft Advertising.

Partner with the industry’s leading PPC advertising agency for SMBs

With more than 650 PPC campaigns managed, WebFX is the industry’s leading PPC advertising agency for small-to-midsize businesses (SMBs). Our decades of experience, plus our talented team of 500+ digital marketing specialists make us the top PPC agency for companies worldwide.

Learn how WebFX can help your PPC campaign succeed by contacting us online or calling 888-601-5359!

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