Search engine optimization (SEO)Â includes a number of sub-strategies used to boost your rankings in search engine results pages (SERPs).
When people search keywords and phrases related to your NYC business, you want to appear at the top of the results? Why? When you appear at the top of SERPs, more people can find and contact your business — and you’ll appear more credible.
If your business doesn’t rank at the top of the SERPs, you risk losing valuable leads and revenue — especially since 75 percent of people don’t click past the first page of results.
In addition, local SEO strategies help you attract more customers near your local business. Since 50 percent of search engine users visit a store within a day of conducting a local search, local SEO is extremely valuable for companies like yours.