Google Analytics Certification: Is a Google Analytics Cert Worth It?

When you run a search engine optimization (SEO) campaign, you get an abundance of data that gives your company insight. This data helps you run a campaign that drives better results, from more organic traffic to more revenue.

With a Google Analytics certification, you can make the most of Google Analytics in your SEO strategy and leverage various reports, data points, and more to grow your business and improve your rankings in search results.

On this page, we’ll discuss how to get certified in Google Analytics, whether it’s worth getting the certification, and how to prepare for the exam.

Best Paid and Free SEO Tools: 10 Must-Haves to Use in 2019

As search engines endlessly hone their skills, search engine optimization (SEO) continues to change. That’s why you need the latest report on effective SEO tools that impress businesses and SEO experts alike.

There’s a dense jungle of sophisticated SEO tools out there — but you only need the top-of-the-line picks that offer practical features and effortless functionality. Here are the 10 must-haves you can actually use in 2019:

Content Marketing Analytics: 6 Common How-To Questions

Helpful content enriches your website, but without a sufficient grasp of its performance, your continued initiatives can be haphazard. Content marketing analytics gives you solid data to steer your content and promotional strategies. Google Analytics has plenty of ins and outs, which can take guidance.

Check out these six common how-to questions about content marketing analytics.

If you want to learn more about content marketing, feel free to give us a call at 888-601-5359! We’d love to talk to you about content marketing analytics, as well as how we can create a custom campaign for you.

10 Online Marketing Services for Small Businesses in 2019

The Internet makes marketing accessible for all sizes of business, and these online resources can spread your business’ name across your industry. The applications on the market in 2019 open up new possibilities for small businesses. Online marketing services for small businesses can fit your budget, audience, scope, and intentions.

For a trusted online marketing service provider, check out WebFX’s effective digital marketing services. With more than 20 years of experience, we will improve the ROI for your small-to-midsize business (SMB).

To make the most of 2019, here are 10 online marketing services for small businesses. If you’d like to speak with an online marketing specialist before reading on, feel free to give us a call at 888-601-5359!

How to Power Your SEO Content With AI in 5 Steps

More than 80 percent of marketers that adopt artificial intelligence (AI) report rapid and positive changes for their companies. For many businesses, AI is becoming an essential component to a range of strategies, including search engine optimization (SEO) and content marketing.

How do you use AI to power your SEO content, though?

While it may sound complicated, AI for SEO is simple because it relies mostly on your AI application. That’s why your business can start using AI to supercharge your SEO and content strategy in just about five steps.

Are you ready to get started? Keep reading!

Or, if you want to see AI and SEO in-action, contact us online or call us at 888-601-5953 to see how our AI-powered SEO content services can help you write new content (and even optimize old pages) for increased rankings, traffic, and revenue.

What Is Online Paid Advertising? (Plus 6 Things to Know)

Organic search engine optimization and content marketing can get the word out about your business, but growth takes investment, too. Online paid advertising is a rewarding method for bringing in traffic to your website and rallying leads. To put online paid advertising into action, check out this explanation and guide through paid advertising basics.

To get started on your paid advertising campaign, our team at WebFX is ready to help. Contact us online to begin generating valuable traffic to your website. Find out about our pay-per-click (PPC) management services today.