Skip to main content ↓

PPC for Podiatry: PPC Services That Grow Your Practice

Looking to obtain new patients at your podiatry practice? Then you must invest in marketing strategies that help more people discover your podiatry office. With PPC for podiatry, you run paid advertisements through search engines, in social media feeds, and more.

Clock icon.


hours of healthcare marketing experience

Top Clutch Digital Marketing Company Medical 2024 Award

500+ digital experts
Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.
28-year track record
Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
1,100+ reviews
Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
In-house technology
Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

PPC services for podiatry from WebFX

Explore WebFX’s full-service PPC services for podiatry below:

Search bar icon with magnifying class. Keyword research and targeting

Search bar icon with magnifying class. Keyword research and targeting

Our team of experts will conduct keyword research for your search ads. These ads operate on keywords and appear in search results when users search those terms. To help you put yourself in front of more patients, we’ll conduct keyword research to find the right keywords.

Our team of experts will focus on targeting long-tail keywords, which contain three or more words. These key terms help you reach more qualified leads, while also maximizing your budget –– long-tail keywords have a lower cost per click (CPC) due to their specific nature.

We’ll conduct keyword research to find relevant terms for your ads and integrate them into your ad copy.

A WebFX employee on a call at their desk with a blue bubble saying insights from our experts

Expert icon with three people. Audience targeting

Expert icon with three people. Audience targeting

In addition to keyword targeting, we’ll help you reach the right people by refining your target audience. Social media ads, for example, rely on targeting people by their:

  • Age
  • Gender
  • Ethnicity
  • Income
  • Buying habits
  • Hobbies/interests
  • And more

Our team of experts will help you identify your target audience’s key characteristics, so your ads appear before the right people.

Forecasting Icon. Three bars at different heights with a question mark. Industry analysis

Forecasting Icon. Three bars at different heights with a question mark. Industry analysis

With our podiatry PPC services, you’ll get an industry analysis. Our team of experts takes the time to analyze your industry, competition, and more. We use this information to better understand your practice and those you’re competing against.

PPC search engine ad for a podiatrist

Write icon with pencil and paper. Ad copywriting and testing

Write icon with pencil and paper. Ad copywriting and testing

PPC for podiatrists requires you to create compelling ads that motivate people to click on them. When you work with the experts at WebFX, we’ll handle creating compelling ad copy that entices prospects to check out your ads.

Our team of experts will craft click-worthy ad content that provides your audience with the information they need about your practice and services. Once we launch your ad copy, we’ll test it continually to make improvements and help you maximize results with your ads.

Data icon with bars at different heights. Ad performance tracking

Data icon with bars at different heights. Ad performance tracking

Once we help you launch your podiatrist PPC campaigns, we won’t leave you hanging. Our team of experts will continually track your ads’ performance. We’ll monitor critical metrics, from click-through rate (CTR) to conversions, to understand how your ads perform.

We make data-backed decisions to improve your ads –– we’ll use the data we gather about your ads’ performance and use that to tweak your ads and help them drive better results.

Merit based promotion icon with money sign in the middle. Strategic bid management

Merit based promotion icon with money sign in the middle. Strategic bid management

When you run podiatrist PPC ads, your bid amount is a key area of focus. How much you bid factors into your Ad Rank and impacts how far your budget goes. That’s why our PPC services come with strategic bid management.

Our team of experts will monitor your bid amount and adjust it as necessary to help you maximize your ad budget.

Read WebFX reviews on G2

Custom PPC plans for podiatry

Learn how our podiatry PPC specialists create custom solutions for your business.

silver plan icon

Custom PPC Plans

Starting at

$600 / month

How we determine pricing

Accounts icon with person icon and writing above it. Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a PPC plan that works toward your goals.

research icon with magnifying glass. Analyze your market

We’ll do a deep dive into your competition — both as a business and within PPC ads, specifically — to determine the best action plan.

Planning icon with arrow pointing at an x. Review your strategic objectives

What key objectives are on your roadmap? Increase return on ad spend (ROAS)? Launch ads that target high-value keywords? We’ll create a plan that aligns perfectly.

  • In-depth keyword research and advanced selection
  • Competitor and industry analysis
  • Data-backed keyword development
  • Ongoing ad strategy management and optimization
  • Access to our in-house revenue acceleration software MarketingCloudFX
  • Closed-loop ROI and customer journey tracking
  • Conversion-boosting and performance tested ad copy
  • Expertise and support from a team of over 500 strategists
  • Ad campaign performance, analysis, and revenue reporting
  • Strategic bid management

Earn a 20% greater ROI with medical marketing experts

Get more than a marketing expert, get a marketing expert in podiatry. With WebFX, you’ll receive a dedicated team in podiatry marketing, helping your practice increase its marketing ROI by 20% or more.

  1. General Podiatry
  2. Sports Podiatry
  3. Pediatric Podiatry
  4. Surgical Podiatry
  5. Diabetic Foot Care

Explore our health & wellness case studies

Read our case studies for a more in-depth look at our results.

Merrimack Valley Psychological


Revenue in 6 months

Hurst Pediatric Dentistry


Increase in leads

Healthcare Administrative Partners


Increase in email subscribers



Get a free proposal

Solving key challenges for healthcare

Our website isn’t driving enough traffic

Our expert SEO specialists, copywriters, and digital advertisers will help you increase your website’s rankings when your target audience searches for your treatments online, so you can continuously drive traffic and revenue for your practice or hospital.

Website icon.

We’re opening a new location

Set your new hospital, brand, or practice up for future success with a range of digital marketing strategies that get your new practice in front of potential patients and encourage them to sign up for your treatments.

Marketing icon with flame.

We’re not attracting enough patients

Get a steady flow of new patients to your practice, hospital, or brand with expertly crafted strategies that provide a seamless, engaging user experience for your website visitors, encouraging them to become patients.

Branch icon of a storefront.

We have high patient turnover

Offer new treatments or services and need to get them in front of your potential client’s eyes? Our range of revenue-driving digital advertising and marketing services have you covered and reach the people who need your facility the most.

Target icon with archery arrow hitting target.

Hear from our clients

Drive more revenue

“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”

2Xrevenue in six months

Drive more web traffic

“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”

3872%increase in sessions from SEO