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Published: March 22, 2023

What Is a Good Amazon ACoS? And 4 Tips for Lowering Your ACoS

It’s projected that advertisers will spend $30 billion advertising on Amazon’s platform by the end of 2024. Amazon has an incredible amount of reach and offers many opportunities for businesses to put their products in front of interested leads. When you invest in running sponsored ads to reach leads, you must monitor your Advertising Cost of Sales (ACoS).