Explore Direct-to-Consumer Social Service Plans
Pro
15% of ad spend / month
Standard consultation & reporting plan
-
Up to 2 networks included
-
Up to 8 advertising campaigns
-
Up to 2 consultations per month
Enterprise
12% of ad spend / month
Standard consultation & reporting plan
-
Up to 3 networks included
-
Up to 10 advertising campaigns
-
Up to 4 consultations per month
What is direct-to-consumer social media advertising?
Paid social media ads are a great way to help your D2C business increase exposure on social platforms. Social algorithms have made it harder to reach and engage consumers organically in their news feeds. But with paid advertisements — like the examples above — you can instantly increase awareness of your brand and products.
We’ll explain D2C social advertising in-depth below, look at some examples, and give an overview of how our plans can grow your brand. With 25+ years of experience, we’ve worked with D2C brands — just like yours — to drive impressive results with social media advertising. Are you ready to start leveraging direct-to-consumer social media advertising? Contact us online to chat with an experienced strategist from our social media team.
We get it — sometimes you want to speak straight to the source. To speak with a Digital Marketing Specialist about our marketing services, feel free to give us a call at: 888-601-5359.
“The staff at WebFX are the complete package for our social media needs! From ad design to target marketing to page administration and monitoring, they handle it all!”
Store Manager
GOURMET FOOD STORE
WebFX D2C Social Media Advertising Services
Features | Pro | Enterprise |
---|---|---|
Included Networks | ||
Number of networks included | Pick up to 2 | Pick up to 3 |
Facebook Advertising Campaigns | ||
Instagram Advertising Campaigns | ||
LinkedIn Advertising Campaigns | ||
Twitter Advertising Campaigns | ||
TikTok Advertising Campaigns | Available with Ongoing FuelFX Assets | Available with Ongoing FuelFX Assets |
Pinterest Advertising Campaigns | Available with Ongoing FuelFX Assets | |
AdTechFX Programmatic Campaigns | ||
Management Deliverables | ||
Dedicated Social Media advertising account manager | ||
500+ SMEs behind campaign driving results | ||
Initial campaign strategy development | ||
Number of advertising campaigns | Up to 8 | Up to 10 |
Audience analysis | ||
Ad campaign copywriting | ||
Ad copy and design performance testing | ||
Ongoing campaign testing and optimization | ||
Dynamic ad format testing | ||
Consultations per month | Up to 2 | Up to 4 |
International campaign management (networks dependent on international policy – addtl. fees may apply) | Upon request | |
All social assets managed through client-owned accounts | ||
Monitoring clicks, conversions and fraud activity | ||
Monitoring of social ad comments | Add $300/month | Add $600/month |
Social Platform Targeting Capabilities (Specifics Vary By Platform) | ||
– Interests | ||
– Demographics | ||
– Professional Characteristics | ||
– Custom Audiences | ||
– Lookalike Audiences | ||
AdTechFX Programmatic Targeting Capabilities | ||
– 3rd Party Audience Targeting | ||
– Account-Based Retargeting | ||
– CRM Pipeline Retargeting | ||
Social Platform Creative Deliverables | ||
Social Ad Creatives – Copywriting & Design | Up to 2 sets | Up to 4 sets |
AdTechFX Programmatic Creative Deliverables | ||
Display Ad Creatives (One Time) | One Time: Up to 2 sets of rapid display creatives – 16 ads total (8 per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) |
Connected TV Commercial Ads (One Time) | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
Ongoing AdTechFX Programmatic Advertising Creative | Add 1 FuelFX Asset | Add 1 FuelFX Asset |
Audio Commercial | Coming Soon | Coming Soon |
FunnelsFX Landing Pages | ||
Setup of 1 FunnelsFX Landing Page template (One Time) | ||
Performance Reporting | ||
Monthly performance & analysis reporting | ||
Website conversion analysis reporting | ||
IntegrationsFX: Conversion Based Smart Bidding | Included with MarketingCloudFX License | Included with MarketingCloudFX License |
IntegrationsFX: Automated Lookalike + Custom Audiences | Included with MarketingCloudFX License | Included with MarketingCloudFX License |
Initial Campaign Investment (Month 1) | $1,975 | $4,250 |
Ongoing Monthly Campaign Investment (Months 2+) | $975 or 15% of ad spend, whichever is greater | $2,250 or 12% of ad spend, whichever is greater + $250 AdTechFX Platform Fee |
Required Ad Spend Range | $1,000 – $15,000 | $15,000+ |
Check out the table below to learn more about D2C ecommerce and social media integration options from WebFX!
Platforms | Integrations – Pixel | Integrations – Catalogs |
---|---|---|
BigCommerce | Yes | No |
3dcart | Yes | Yes |
CDK Global | No | Yes |
Ecwid | Yes | No |
Magento | Yes | Yes |
OpenCart | Yes | Yes |
PrestaShop | Yes | No |
Shopify | Yes | No – but Flexify app – $29/month |
Storeden | Yes | Yes |
WooCommerce | Yes | Yes |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED |