Enterprise Martech Pricing: Enterprise Martech from WebFX

Marketing technology, or martech, is a critical component to help your business optimize your marketing process to maximize results. Before you can start reaping the benefits of using marketing technology, you need to know about enterprise martech pricing to see what you can afford.

Professional Enterprise Martech Pricing

At WebFX, we offer enterprise martech pricing that fits any budget. Learn more about the cost of martech below!


$875 / month

  • 10,000 first-party data profiles
  • 250,000 non-marketing customer journeys
  • 300 calls tracked
  • 8 lookalike or custom audiences


$1,375 / month

  • 15,000 first-party data profiles
  • 500,000 non-marketing customer journeys
  • 300 calls tracked
  • 15 lookalike or custom audiences


$5,975 / month

  • 100,000 first-party data profiles
  • 1 million non-marketing customer journeys
  • 1000 calls tracked
  • 30 lookalike or custom audiences


Your Enterprise Martech Pricing Guide Cheat Sheet

Want a quick overview of the cost of enterprise marketing technology? Check out this quick guide!

Last Updated March 18, 2022

Average martech costs

  • The average cost for marketing automation tech is $200–$2000 per month
  • The average cost for customer relationship management (CRM) software is $50–$100 per user per month
  • The average cost for artificial intelligence (AI) tech ranges from $0–$40,000 per year
  • Custom AI tech solutions can range from $6000–$300,000 per solution

Enterprise martech cost factors

  • What type of martech you invest in for your business
  • How many tools you have in your martech stack
  • How many people use your martech
  • Who provides your martech

Enterprise martech pricing tips

  • Determine how many marketing tools you need before you shop
  • Have a set budget in mind so that you don’t overspend
  • Determine which features are most important to helping you achieve your marketing goals
  • Look for software providers that offer multiple tools or seamless integration with other companies’ tools

How much should I pay for enterprise martech in 2023?

Your enterprise martech costs will vary depending upon which tools you choose and how many tools you have in your martech stack. The more tools you use, the more you can expect to pay.

If you choose to invest in marketing automation software, you can expect to pay anywhere from $200 to $2000 per month. The cost will vary depending upon the provider and what features the software includes.

For CRM software, you can expect to pay $50–$100 per user per month. If you have more people using your software and accessing the data it collects, you’ll pay more for it.

As for AI marketing, this kind of software can vary significantly with costs. For third-party software, you can expect to pay anywhere from $0 to $40,000 per year. The price will vary depending upon what software you use, who provides it, and how much AI you need in your marketing process.

Enterprise Martech Pricing That Fits Any Budget

Marketing technology is a crucial component to helping you successfully run and optimize your marketing campaigns. When you’re busy handling other business tasks, you don’t have the time to dedicate to handling repetitive or minor marketing tasks.

With the help of enterprise martech, you can focus your time and energy on more critical marketing tasks while your marketing technology handles the rest.

At WebFX, we offer enterprise martech software that makes marketing a breeze for you. Keep reading to learn more about our enterprise martech pricing and find out why WebFX is the best option for helping you make your marketing process more efficient!

Don’t want to wait to start refining your marketing? Contact us online or call our enterprise martech agency today at 888-601-5359 to speak with a strategist about our martech services!

Enterprise martech pricing: What’s the cost of martech from WebFX?

When you look at the martech costs from WebFX, you’ll find we offer two main pieces of martech for our clients: MarketingCloudFX and CRMROI.

Let’s dive more into what this we offer and the marketing technology pricing for each:

MarketingCloudFX: Your all-in-one proprietary marketing software

Cost: $875–$5975 per month

MarketingCloudFX is our in-house marketing software that helps you manage your digital marketing better. When you look at the cost of marketing technology from us, you’ll find that MarketingCloudFX has a lot to offer for your monthly investment.

Here are a few features you’ll get with MarketingCloudFX:

  • Lead attribution: With MarketingCloudFX, you can attribute leads to the correct strategies to understand better which strategies drive results. This feature also helps you understand visitors’ activity on your website and what they’re looking for, so you can provide them with what they need.
  • Lead nurturing: Once you obtain qualified leads, your job isn’t done — you need to turn those leads into customers or clients. Lead nurturing features are included in the cost of our marketing technology. We’ll help you nudge leads towards conversion to maximize revenue for your business.

These are just some of the features included in our enterprise martech pricing. MarketingCloudFX will provide you with everything you need to launch a successful marketing strategy for your business.


CRMROI: Your customer data management platform

Cost: $75–$125 per month ($25 per user per month beyond five users)

If you want to turn prospects into customers, you need to track their information and deliver personalized content that gets them to convert. With CRMROI, you can gather and organize data to help you make smarter marketing decisions.

When you invest in CRMROI, you’ll get features like:

  • Lead source and website visit tracking: CRMROI enables you to track and store critical information about your leads, like how they find your website and what they do on your site. You can better understand people’s interests to deliver the marketing that interests them most.
  • Lead activity and history timeline: Understanding how people interact with your business and where they’re at in the sales funnel is critical for earning sales. Our enterprise martech pricing includes lead activity tracking, which enables you to understand how leads interact with your business.
  • Integration of CRM into website forms: When people complete your forms, you want to record the information they give so you can create a customer profile to target. It creates a seamless way for you to build customer profiles for your business.
  • Closed-loop marketing ROI reportingMeasuring the success of your campaigns is crucial to understand how your strategies drive revenue for your business. CRMROI helps you use your marketing data and campaign insights to track your ROI.
  • Pipeline tracking: As people move through your sales funnel, you want to track their progress and where they are. With our pipeline tracking, we can help you understand where your audience is at in the sales funnel so that you can deliver information to move them forward towards conversion.

These are just some of the features you can expect to get from CRMROI to help you manage customer data.

Additionally, CRMROI integrates seamlessly with MarketingCloudFX, making it an all-in-one marketing powerhouse for your enterprise company.


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“We measure our success by how much we WOW our clients.”

Bill Craig

WebFX President

Why invest in enterprise martech from WebFX

If you’ve looked at the cost of martech and decide it’s a good fit for you, it’s time to find the right martech company. If you’re looking for marketing technology pricing that fits your business and budget, look no further than WebFX.

Here’s why you’ll want to partner with us:

We provide transparent pricing and packages

When you investigate martech costs, you want to find software that fits your budget. Many companies make it difficult to know, though, because they don’t publish their pricing and packages online. That means you must contact them and wait to hear back before you can decide.

At WebFX, we make the process hassle-free. We publish all our pricing and packages online, so you can browse them and see what we offer. It makes it easy for you to figure out if what we offer fits your needs and budget.

You’ll always know what you’re getting and what you’re paying with us.

We offer more than enterprise martech

Enterprise martech is critical for helping you refine your marketing process, but what about your marketing strategies? You may find that you want to invest in new marketing strategies or that your current strategies could use a boost.

With WebFX, you can get everything you need in one place. Not only do we provide in-house martech software, but we also provide dozens of digital marketing services to help you expand your marketing.

As a full-service marketing agency, we offer services such as:

Whether you want to expand your marketing or improve it, we offer the services you need to build a marketing plan that maximizes revenue for your company.

We drive results for our clients

When considering the cost of martech, you’re also considering whether it’s a worthwhile investment to help you grow your business. You want to get a good return on investment (ROI) from your martech, so you can maximize revenue for your company.

When you invest in martech from WebFX, you can feel confident you’ll receive software that drives the results you desire. We’ve driven over $3 billion in revenue and over 7.8 million in leads for our clients in just the past five years.

Our martech will help your business achieve your marketing goals and increase revenue for your company.

Our software is backed by experienced marketers

When you look at enterprise martech pricing, you’re looking at the features it offers and the price you pay. But you also want to look at who created the software and who helps run it. You want to get your software from an experienced team of marketers that knows how to optimize the marketing process.

At WebFX, we have a team of over 500 marketing experts that back our enterprise martech. We have over 1.6 million in digital marketing, so you can feel confident that our software is developed by experienced marketers that help you grow your company.

Enterprise martech pricing: Invest in martech from WebFX today

If you’ve looked at the cost of martech and find it’s a good investment for your business, consider investing in martech from WebFX. With over 25 years of experience in digital marketing, you can feel confident our martech will deliver the results you desire.

Ready to drive more revenue for your business? Contact us online or call us today at 888-601-5359 to speak with a strategist about our martech software!

Learn more about enterprise martech pricing, services & industry tips!