President of WebFX. Bill has over 25 years of experience in the Internet marketing industry specializing in SEO, UX, information architecture, marketing automation and more. William’s background in scientific computing and education from Shippensburg and MIT provided the foundation for MarketingCloudFX and other key research and development projects at WebFX.
Inset typography, or letterpress typography, is a type treatment trend where text is made to look impressed into a surface. When used correctly and creatively, it leads to a captivating and engaging reading experience, able to bring attention to key textual content. In this collection, you’ll see a great number of examples (23 of them to be exact) that utilize the inset typography/letterpress typography style in web design for a variety of situations.