Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
Rated 4.8/5 stars on G2
Rated 4.9/5 stars on Clutch
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
B2C Digital Advertising Services That Drive Conversions
Advertising your products and services is critical for driving more revenue for your business. With B2C digital advertising services from WebFX, you’ll drive more leads and revenue to spark your online growth.
B2C digital advertising services from WebFX
At WebFX, we offer numerous B2C digital advertising services to help you drive more sales and revenue for your business. Here are some of the top strategies:
- Pay-per-click (PPC) advertising services
- Paid social media advertising services
- Remarketing services
- Geofencing services
- Online media buying services
- Programmatic advertising services
- And more!
Pay-per-click (PPC) advertising services
Pay-per-click (PPC) advertising services
For a quick and effective method to boost your business’s visibility in Google search results, consider utilizing PPC. While you can run PPC ads across different networks, Google is the most effective platform to choose.
With Google PPC, you can display ads for your company at the top of relevant search results (paid search ads) or in the margins of third-party websites (display ads). WebFX will help you set up both types.
In Google Ads, we’ll help you bid on the Google searches and websites you want your ads to target. Then we’ll help you design the ads themselves, as well as the landing pages where they lead.
We won’t leave you hanging once the ads are up and running, either. We’ll help you monitor their progress down the road and optimize them to drive better results.
Paid social media advertising services
Paid social media advertising services
Google isn’t the only place where you can advertise your business. You can also harness the power of social media, since that’s where the average user spends 33% of their Internet time.
With our social media advertising services, you’ll get help designing ads you can display to users on any social media platforms you choose. Just as with Google PPC, we’ll help you create the ad copy and the landing pages.
Our team of experts will help you optimize your ad targeting settings to reach the right audience. We’ll continually tweak your targeting to ensure the most relevant leads find your ads on social media.
After your campaigns launch, our team of experts will monitor the results of your campaigns to see what’s working and what isn’t. We’ll provide improvements and adjustments to increase revenue for your business!
Remarketing services
Remarketing services
Remarketing helps your business advertise to people who previously visited your website but didn’t make a purchase. It’s an incredibly valuable advertising tactic for driving interested leads back to your business to convert.
When you partner with WebFX, we’ll help you put remarketing into action in your campaigns. We’ll work with you to set up tracking to various pages on your website, so you can serve tailored ads to visitors once they leave.
From there, we’ll help you design and launch ads specifically for those users. Our team will help you launch ads through whichever remarketing platforms you choose, be it Google, social media, or third-party websites.
Geofencing services
Geofencing services
Geofencing enables you to set up a virtual barrier around your brick-and-mortar business or a competitors’ company to drive people to visit you. When people enter the barrier, they can see ads for your business that entice them to visit your store.
With our geofencing services, we’ll not only target by location, but also break down audiences into subgroups based on behavior and demographics. Furthermore, we’ll take note of any competitors in your area and conduct research into their advertising efforts so we can counter them.
Online media buying services
Online media buying services
We’ve already mentioned that you can run display ads through Google, but you can also buy ad space directly on other websites and display your ads that way. This process can involve going through a few different outlets and working out prices.
At WebFX, we offer online media buying services to help you obtain the most useful ad space on third-party websites. We’ll help you determine which sites are most advantageous for your company, and then we’ll work on purchasing ad inventory there.
From there, we’ll help you design landing pages and banner ads that are visually compelling and entice users to click. We’ll also report back to you regularly on the results we drive!
Programmatic advertising services
Programmatic advertising services
Programmatic advertising — paid advertising that uses artificial intelligence (AI) and real-time bidding (RTB) — is another type of service we offer. Programmatic advertising is all automated, but we’ll help you set it up to drive top-tier results.
We’ll prioritize personalization in your programmatic ads, targeting them toward individual users as closely as possible based on the information we gather about them. From there, we’ll launch your ads and assess their performance, reoptimizing as needed to drive more engagement.
And more!
And more!
Powerful Data Activation for PPC
MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
This powerful, client-exclusive data suite allows PPC clients to regain control of paid advertising targeting, all while improving tracking and ROI reporting.
25%
1,200+
100%
25%
1,200+
100%
Looking for plans and pricing? Get a preview of our B2C digital advertising services
Your business, audience, and market is unique. From our more than 28 years in the industry (and as a Google Premier Partner), we’ve learned that PPC plans built around vs. forced to fit a business perform best. That’s why WebFX specializes in custom pay-per-click services. Learn more about what our customizable plans can include below:
Custom PPC Plans
Starting at
$650 / month
How we determine pricing
Your Ad Spend
Your advertising budget will not only determine your monthly management costs, it will also help determine which advertising channels we’d recommend investing in to maximize your marketing budget.
Networks and Targeting
Your custom strategy will depend on where you are looking to advertise- Google, Bing, Programmatic, etc. Your WebFX strategist can recommend PPC channels for you based on your business goals!
Creative Needs
If you have an in-house designer, you may not need WebFX’s support with the creation of branded ad creative. However, many of our clients trust WebFX’s design team to create professional, branded display ads for any campaign type.
Included for All PPC Plans:
- In-depth keyword research and advanced selection
- Competitor and industry analysis
- Data-backed keyword development
- Ongoing ad strategy management and optimization
- Access to our in-house revenue acceleration software MarketingCloudFX
- Closed-loop ROI and customer journey tracking
- Conversion-boosting and performance tested ad copy
- Expertise and support from a team of over 500 strategists
- Ad campaign performance, analysis, and revenue reporting
- Strategic bid management
Your search for B2C digital advertising services ends here
Here are three more key benefits that show the importance of B2C digital advertising:
B2C digital advertising is cost-effective
With B2C digital advertising, you can easily invest in strategies that suit your company’s needs. Digital ads, like PPC ads, allow you to choose how much you want to bid on keywords and stay within your marketing budget.
B2C digital advertising enables you to target ideal customers
B2C digital advertising allows you to target different groups of consumers based on their: interests, hobbies, demographics, purchasing habits, and more!
B2C digital advertising is measurable
B2C digital advertising allows you to see which ads and strategies drive the best results for your business so you can get the highest return on invest (ROI). You don’t have to worry about wasting your budget on campaigns that aren’t driving leads or sales.
Pricing custom to you.
Starting at $650 per month.
Solving key challenges for businesses
When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.
“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”
Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.
“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”
Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!
“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”
Unlock a 25% greater marketing ROI with WebFX’s B2C digital advertising services
- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Why partner with WebFX for your B2C digital advertising services?
WebFX is an award-winning digital marketing company that can help you create B2C advertising campaigns that increase sales and boost revenue.
Here are five reasons you’ll want to partner with WebFX for our B2C advertising services:
- We have over a decade of experience
- We drive stellar results
- We make our clients happy
- We’re a full-service agency
- Our team is filled with Google Ads experts
We have over a decade of experience
We have over a decade of experience
If you’re going to trust your digital advertising to a marketing agency, you’ll want to partner with one that’s experienced. An experienced agency will know how to optimize your ad campaigns to maximize results and revenue.
That’s one of the reasons WebFX is an ideal agency for you. We’ve been around since 1996, meaning we have over 25 years of experience with paid ads, and over a decade with social media.
Our advertising campaigns are backed by over 3 million hours of expertise, so you can feel confident you get an advertising strategy built for success.
We drive stellar results
We drive stellar results
It’s not just our expertise that makes us reliable — it’s also the results we drive. If you’re skeptical of our ability to help you, all you have to do is take a look at what we’ve done for our clients over the years.
In the past five years alone, we’ve generated over 7.8 million leads and $6 billion in revenue for businesses we’ve partnered with across dozens of industries. You can feel confident we’ll craft a campaign that drives the results and revenue you desire.
We make our clients happy
We make our clients happy
At WebFX, we value every business who partners with us for our B2C advertising services. We take a client-first approach to our marketing –– Everything we do for you will focus on achieving your business’s goals.
If you don’t believe us, just ask our clients. We have over 1000+ testimonials that attest to the excellent work we do for them. Check them out to see what it’s like to partner with us!
We’re a full-service agency
We’re a full-service agency
Paid ads are valuable tools for marketing yourself online, but they’re not the only option. You can use a variety of strategies to draw in customers on the Internet, and as a full-service marketing agency, we offer dozens of them.
That means that if you ever decide to implement another strategy in addition to your paid advertising, we can add it to your plan. It prevents you from having to keep up with multiple agencies to handle different strategies for you.
Some additional marketing services we offer include:
Our team is filled with Google Ads experts
Our team is filled with Google Ads experts
WebFX knows Google advertising. As a Google Premier Partner, we’ve demonstrated proficiency in running Google Ad campaigns and driving sustainable revenue for clients through them.
Our team of Google experts are Google Ads Certified, meaning we know Google Ads inside and out. When you partner with us, you aren’t getting an agency full of people who aren’t sure what they’re doing — you’re getting the experts.
View all deliverables in our PPC management services
| Features | Lite | Pro Most Popular | Enterprise |
|---|---|---|---|
| Investment | |||
| Ad Spend Limit | $100 – $5,000/month ad spend (paid to networks) | $5,000 – $30,000/month ad spend (paid to networks) | $30,001+/monthly ad spend (paid to networks) |
| Initial Optimization | $1,200 (First Month’s Management including Campaign Audit) | $2,250 (First Month’s Management, including Campaign Audit, Creative Development) | $5,800 (First Month’s Management, including Campaign Audit, Creative Development) |
| Progressive monthly management cost: | $650 | $975 or 15% of spend, whichever is higher | $4,500 or 12% of ad spend, whichever is greater |
| Included Networks | |||
| Google PPC Network | |||
| Google Local Services Ads | |||
| Bing PPC Networks | |||
| Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for) | |||
| Google customer match & audience match | |||
| Google Shopping Management | |||
| AdTechFX Programmatic Advertising powered by MarketingCloudFX | |||
| – 3rd Party Audience Targeting | |||
| – Account-Based Retargeting | |||
| – CRM Pipeline Retargeting | |||
| Management Deliverables | |||
| 500+ SMEs behind campaign driving results | |||
| Initial campaign development & strategy | |||
| Advanced keyword research and selection | 2,000 Keywords | 10,000 Keywords | 10,000 Keywords |
| Industry analysis | Yes | ||
| Ad campaign copywriting | |||
| Ad copy performance testing | |||
| Ongoing keyword development and tweaking | |||
| Dynamic keyword insertion into ads | |||
| Google analytics integration & goal tracking | |||
| Strategic bid management | |||
| PPC account settings monitoring (Ex. Geotargeting) | |||
| Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created) | |||
| Up to two personal consultations per month | |||
| Monitoring clicks, conversions and click fraud activity | |||
| Setup and management of rule based bidding | |||
| International PPC campaign management (Addtl. fees may apply) | |||
| Creative Deliverables | |||
| Setup of 1 FunnelsFX Landing Page template | |||
| Display Ad Creatives (One Time) | One Time: 2 sets rapid display ads – 16 ads total (8 images per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) | |
| Connected TV Commercial Ads (One Time) | N/A | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
| Audio Commercial | Coming Soon | Coming Soon | |
| International Campaigns (SEM Only) – Each additional language monthly management cost: | $325 | $325 | |
| Performance Reporting | |||
| Monthly performance & analysis reporting | |||
| Website conversion analysis reporting | |||
| Omni-channel customer journey tracking and reporting | |||
| Federated Ad CLID Pool for tracking calls to specific paid ad campaign | Shared pool (Up to 25 concurrent Paid Advertising visitors) | Shared pool (Up to 50 concurrent Paid Advertising visitors) | |
| IntegrationsFX: Conversion Based Smart Bidding | Included with  License | Included with License | |
| IntegrationsFX: Lookalike + Custom Audiences | Included with License | Included with License | |
| Add Ons | |||
| Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors | $100/month | $100/month | $100/month |
| Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors | $400/month | $400/month | $400/month |
| Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 11 Sizes Each (44 Display Ads Total) & No Client Edits Included | $375/month | $375/month | $375/month |
| Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 11 Display Sizes (66 Display Ads Total) & No Client Edits Included | $940/month | $940/month | $940/month |
| B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 11 Display Sizes (110 Display Ads Total) & No Client Edits Included | $1,500/month | $1,500/month | $1,500/month |
| Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits | $1,125/month | $1,125/month | $1,125/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds | $190/month | $190/month | $190/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing | $375/month | $375/month | $375/month |
| ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds | $375/month | $375/month | $375/month |
| Social Media Advertising | $975/month | $975/month | $975/month |
| Landing page performance testing | $1,800/month | $1,800/month | $1,800/month |
| Translation Services | By Quote | By Quote | By Quote |
| Website conversion analysis implementation | By Quote | By Quote | By Quote |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED | GET STARTED |
Budget over $50k/mo? Check out our enterprise campaign management offerings for campaigns from $50k-$2m/mo in ad spend.