How Much Does Professional Web Design Cost?

One of the most important aspects of your digital marketing plan is your website’s design. Whether you use search engine optimization (SEO), pay-per-click (PPC) advertising, or other strategies, you’ll always drive people back to your site.

When someone visits your website, it may be the first time they interact with your brand, and you want to give users a positive first impression. It is important to invest in your website’s design because it is the first thing users will see when they come on to your site.

The biggest question, when it comes to web design, is how much does it cost? You want to get a professional website, but you don’t want to break the bank in the process. How do you determine a fair cost for building your website?

On this page, we’ll discuss the factors that influence the cost of your website and tips for creating a strong design. If you want to get started creating a custom website, call us today at 888-601-5359 to speak with a strategist.

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Factors that influence design cost

As you conduct research to learn about the cost of website design, it is important to note the factors that influence the cost. These are important factors that you will need to decide on when you create your website.

Number of pages

One factor that influences your cost is the number of pages. If you already have an established website, you’ll need to figure out how many pages will be part of your website overhaul.

On the other hand, if you are just creating your website, you’ll need to think about the number of pages you’ll need for your site. You can map out of the different types of pages you’ll need, such as a home page, “about us” page, and “contact us” page.

As the number of pages increases, so will the cost. This is important to remember as you are figuring out the cost for professional web design.


Your design choice also impacts the cost. It is important to think about the type of design you want for your site.

Do you want something simple? Do you want something more intricate? These are important questions to ask yourself as you construct your design.

Your design style should reflect your business. Each type of business is unique and needs a certain kind of design. Someone who sells organic products won’t have the same type of design as a company that sells luxury products.

It is important that you think about your business and what kind of design it needs. You’ll need to think about colors that fit your business as well.

If you want a more intricate design, it will cost your business more money. Intricate designs take time and effort to create. If you opt for a simple but effective design, the cost will be lower.


Aside from your design, you’ll need to consider the text you want to include on your pages. Even if you have a page that is already established, you may still need copywriting services to improve your pages or add information.

For a newly created site, you’ll probably need to invest in copywriting services. This is something you can do on your own, but it can be time consuming. You’ll need to decide whether you need to include copywriting services in your design package.

If you need those services, it will increase the price of your design. The number of pages will affect the cost. It is something important to consider if you need new text on your page and don’t have the time to create it.

Search engine optimization (SEO)

When you have a great website, you want people to find it.

Part of helping your site rank better is utilizing keywords on your page. Users search using keywords. When they type in certain keywords, it triggers your website in the search results.

If you are trying to utilize SEO with your website, you’ll want to integrate keywords on your pages that will help them rank higher in relevant search results. This can influence the cost of your design.

If you want to use keywords on your site, you’ll need to decide how many keywords you want to use. This will affect the price for keyword integration. It is something important to consider because it will help your site rank better.

Responsive design

Responsive design is an important part of creating a website. Responsive design is when your website’s design is created to adapt to whatever device your audience is using. Whether they’re on a mobile device or a laptop, the website will adapt to that device.

This is an important factor for improving user experience. You want your website to adapt to the device your audience is using to provide them with a positive experience.

We recommended that you include responsive design in your design plan. It will cost you extra, but the benefits outweigh the cost. You will provide users with a better experience on your site, which enables you to garner more leads and conversions for your business.

Content management system (CMS)

Are you planning on using content marketing? If so, you’ll need to factor a CMS cost into your budget.

CMS enables you to post content seamlessly on to your website. Instead of using a separate site host for your blog, you can integrate your blog on to your page.

This will add an additional cost, but it is something worth investing in if you want to utilize content marketing.

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How much does professional web design cost?

Now that you know all the factors that influence the cost, you want to know how much it costs. So, how much does it cost to get a professional web design?

There isn’t a set price to expect when you get your website professionally designed. Companies can charge a price they think is suitable for your website.

This price will also vary depending on whether a company provides cookie cutter web designs or unique designs. You want a unique design for your business so that it stands out. It may end up costing more to get a unique design because it will take more time.

For a simple design, you can be looking at a cost of $5,000-$10,000. If you’re looking for a more intricate design, the cost may be $10,000+. The cost fluctuates depending on the needs of your business.

It also depends upon how quickly you need a website. With programs like RainmakerFX, you can get a website built in 30 days.

At WebFX, we have a project calculator to help you estimate the cost of your website. You can generate multiple quotes by altering your needs to see how the price changes. This is a great way to help you get an idea of how much it will cost to get your perfect web design.

How do I know I’m getting the most effective professional web design?

As you conduct research to look for the best web design quote for your business, you may worry about the quality of work. It is one thing to build a website, but it is another thing to build a website that will gain your business leads and conversions. So, how do you know your website will be effective?

1. Your website has a clean design

Your website’s appearance has a huge impact on a user’s perception of your website. If your site is lacking in appearance, it can drive people away.

An effective website will have a visually appealing design. It should look good on all types of devices. Your website should be modern and attractive.

A website that is visually appealing is an effective website. It will give users a positive first impression and keep them on your site longer.

2. Your website has simple navigation

The last thing you want is for users to struggle to find information. If users struggle to find information, they will leave your site and pick a competitor’s site.

A website that has a great design has a great navigation to go with it. If your navigation is functional and easy to use, you will keep people on your site longer. They will spend more time checking out different pages.

To increase the effectiveness of your site, you need to simplify your navigation and make it easy for visitors to find the information they need.

3. Your website engages visitors

When you choose a web design company, they should be implementing elements that keep user attention. One half of the puzzle is getting people to your site. The other half of the puzzle is keeping them on it.

These elements are typically visual elements that catch a user’s attention. They can be videos, guides, infographics, or downloadable content. Visual elements are good for keeping the attention of your audience.

Your web design company should suggest implementing these elements into your site. This indicates that they understand how important it is to keep users on your page. These elements will help you effectively keep people on your website.

4. Your website has direction

An effective website will give your visitors a sense of direction. When people are on your page, they need to know how to proceed.

The most typical option for proceeding on your page is scrolling down. This is the direction most websites guide their visitors.

A web design company that will deliver you the most effective website will create mobile responsive designs. It is more difficult for users to scroll repeatedly on a mobile device. A great web design company will help you create an effective mobile website that will limit the amount of scrolling required to view your site on mobile devices.

5. Your website includes calls to action (CTAs)

To have an effective website, you need calls to action (CTAs) on your pages. If people look at your page and like what they see, they want to know what to do next. CTAs guide them to the next step.

An effective website will include a CTA on the page. This can be a button that sticks out amongst the text. You can get creative with CTAs to catch the attention of your audience.

To have an effective page, your design will need to incorporate CTAs that encourage visitors to take action.

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WebFX is a top web design company

If you’re looking for a web design company that will deliver you an effective and professional website, look no further than WebFX. We’re a full-service digital marketing company with experience in creating visually appealing websites.

Our team of 500+ experts are dedicated to your campaign. We have award-winning designers that take the time to get to know your business and create a website that fits your business.

We know how to drive results for your business. To date, we’ve driven over $3 billion in sales and over 7.8 million leads for our clients. We’re able to bring our clients success because we put their success first.

Our clients love the work we do too. We have over 1020 client testimonials from a variety of industries. Check them out to see what it’s like to work with a top web design company like WebFX!

Learn more

If you’re ready to learn more about creating your perfect website to drive more leads and conversions for your business, contact us online or call us today at 888-601-5359 to speak with a strategist.

We look forward to hearing from you!