Is Your Website Repelling Potential Customers?

Colors. Graphics. Original content.

These are all elements that work together to make your website interesting to potential customers. Unfortunately, you can’t just throw together a website with your two favorite colors, throw a graphic somewhere on the page and call it a day. There is research to prove that the appearance of your website has everything to do with conversions.

Digital marketing solutions from a top digital agency can help you fix most of the issues that we’ll talk about on this page, so if you’re interested in working with one of the best, you can always give WebFX a call at 888-601-5359! And don’t forget, whether you’re looking for social media services in Atlanta, PPC services in Baltimore, or internet marketing in Charlotte, WebFX has you covered.

So is your website repelling your potential customers?

Ask yourself these few questions to find out!

The 5 Best Free FTP Clients

Transferring files to and from your web host or server is best done with what’s commonly known an FTP client, though the term is a bit dated because there are more secure alternatives such as SFTP and FTPS.

When I was putting together this list, this was my criteria:

  • Supports secure file transfer protocols: FTP isn’t secure. Among its many flaws, plain FTP doesn’t encrypt the data you’re transferring. If your data is compromised en route to its destination, your credentials (username and password) and your data can easily be read. SFTP (which stands for SHH File Transfer Protocol) is a popular secure alternative, but there are many others.
  • Has a GUI: There are some awesome FTP clients with a command-line interface, but for a great number of people, a graphical user interface is more approachable and easier to use.

7 Free UX E-Books Worth Reading

The best designers are lifelong students. While nothing beats experience in the field, the amount of helpful online resources certainly helps keep our knowledge sharp.

In this post, I’ve rounded up some useful e-books that provide excellent UX advice and insights.

A Look at the Hourly Rates of Freelance Designers and Developers

Freelancers often struggle with how to price their services. There are many sites that offer salary data for full-time employees, but none that do so for freelancers.

We’ve managed to collect data about freelance hourly rates over at Bonsai, and we wanted to make it public, so we built Rate Explorer to make it easy for people to see our data on how much freelance designers and developers charge by the hour.

Can Handwritten Letters Get You More Clients?

At the start of last year, I was in a tight spot.

I’m a freelance writer, and my steady flow of work had slowed down and dried up. In February 2014, I made just over $7,000. In February 2015, however, I made just under $2,000. That’s a 70% pay cut when compared to the previous year’s earnings.

With my income declining rapidly to the point at which it was well below my cost of living — one of the tricky aspects of living in Tokyo is that it’s one of the most expensive cities to live in — I was forced to take action.