Ecommerce Martech Services to Power Your Campaign & Results

Marketing technology, or martech, helps you power your marketing strategies and maximize your results. By investing in ecommerce martech services from WebFX, you’ll gain access to an award-winning team to help you use industry-leading technology to make smarter marketing decisions that boost your sales and revenue.

We’ve generated over

$3,021,182,299

IN CLIENT REVENUE

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We’ve generated

7,839,684

LEADS FOR OUR CLIENTS

We have more than

450

DIGITAL MARKETING EXPERTS

Explore ecommerce martech services from WebFX

Foundation

$875 / month

  • 10,000 first-party data profiles
  • 250,000 non-marketing customer journeys
  • 300 calls tracked
  • 8 lookalike or custom audiences

Pro

$1,375 / month

  • 15,000 first-party data profiles
  • 500,000 non-marketing customer journeys
  • 300 calls tracked
  • 15 lookalike or custom audiences

Enterprise

$5,975 / month

  • 100,000 first-party data profiles
  • 1 million non-marketing customer journeys
  • 1000 calls tracked
  • 30 lookalike or custom audiences

SEE FULL DELIVERABLES

Industry-leading ecommerce martech services that drive sales and revenue

WebFX is an industry-leading ecommerce martech agency specializing in using marketing technology to power your digital marketing strategies to drive the best possible results for your business.

Our ecommerce martech plans refine your marketing processes and automate your tasks so you can implement, manage, and optimize your marketing campaigns with ease.

With our marketing software, MarketingCloudFX, you can collect customer and audience data, analyze essential campaign metrics, personalize your strategies, and more.

Keep reading to learn more about our ecommerce marketing technology services and why WebFX is one of the best ecommerce martech agencies in the world.

Ready to speak with us straight away? Chat with us by calling 888-601-5359 or contact us online to discuss the needs and goals of your business with one of our strategists. We can’t wait to help your business reach new heights!

We foster and form long-term partnerships so that your business has long-term results.

Over 90% of WebFX clients continue partnering with us into year 2 of their campaign.

Hear From Our Happy Customers

“WebFX proved to be a great resource for our small business. As an eCommerce site, we rely on accurate Analytics data to make business decisions. But understanding Google Analytics can be difficult for non-experts. WebFX made sure we had a complete Google Analytics set up and that we understood how to use the data to benefit our business. Thanks!”

Marketing Director

Ecommerce Store

 

See 860+ Happy Clients’ Testimonials 

WebFX ecommerce martech plans

Find the perfect ecommerce martech services plan for your business below:

Features Foundation ProEnterprise
Customer Data Platform
Customer360FX Unified Customer Journeys + Automated Segmentation

Combines disjointed customer data into unified customer journeys enriched with additional purchased data fields for real-time audience segmentation

Benchmark lift: 20%

First-Party Data Profiles

For audiences which sync to revenue driving marketing automation tools

Up to 10,000Up to 15,000Up to 100,000
Auto-management of Contact Status

Contacts with no touchpoints (website visits, calls, etc) within 12 months automatically switch to inactive.

& Up to 250,000 non-marketing customer journeys& Up to 500,000 non-marketing customer journeys& Up to 1,000,000 non-marketing customer journeys
CSV Upload

Bulk upload CRM closed lead data for reporting and deduplicate existing clients from new lead reporting

Lead Statuses

Options such as MQL, SQL, Won/Lost to refine lead generation machines and audience segmentation

CrmROI

Marketing + Sales CRM with Integrated Marketing Channel Attribution for Closed-Loop ROI

3 seats5 seatsUnlimited seats
SchedulerFX automated calendar booking systemUp to 10 CalendarsUp to 10 CalendarsUp to 50 Calendars
– IntegrationsFX Conversion Based Smart Bidding

The set up, ongoing monitoring, & debugging of data pipelines to send offline conversions to Google, YouTube Ads, Bing, and/or Microsoft Ads to improve their machine learning algorithm for your campaigns, saving you ad spend budget and accelerating new customer acquisition. (Minimum of 25-30 conversions per month needed)

Available to WebFX Paid Search ClientsAvailable to WebFX Paid Search ClientsAvailable to WebFX Paid Search Clients
– IntegrationsFXLookalike + Custom Audiences Continually Updated

The set up, ongoing monitoring, & debugging of data pipelines to send contacts to Google, YouTube Ads, Bing, and/or Microsoft Ads to create lookalike and/or custom audiences. (Minimums differ per platform, but typically 1,000 active contacts are needed to use an audience)

Available to WebFX Paid Search Clients – Up to a total of 8 audiencesAvailable to WebFX Paid Social Clients – Up to a total of 15 audiencesAvailable to WebFX Paid Social Clients – Up to a total of 30 audiences
– IntegrationsFX CRM: Attribution, Closed-Loop Reporting, and Audience Segmentation

Bidirectional CRM connection to append marketing data [4 fields total: source, medium, utm_parameters, and notes (to include: entry page, link to full lead journey/call transcript)] to CRM leads, and query back lead status and revenue for Customer360FX Contacts and Automated Audiences

– IntegrationsFXCRM: New Contact Creation

Bidirectional CRM connection to create new leads in CRM tracked by MarketingCloudFX, and query back lead status + revenue for Customer360FX and Automated Audiences

IntegrationsFX: Additional Unidirectional Data Pipelines

Additional data connectors such as supported LiveChat, Paid Advertising, & Ecommerce platforms that sync data into MarketingCloudFX


Up to a total of 3 Unidirection IntegrationsFX Data Pipelines

Up to a total of 6 Unidirection or Bidirectional IntegrationsFX Data Pipelines

Up to a total of 10 Unidirection or Bidirectional IntegrationsFX Data Pipelines
IntegrationsFX: Additional Bidirectional Data Pipelines

Additional data connectors such as supported LiveChat, Paid Advertising, & Ecommerce platforms that sync data between MarketingCloudFX and the original MarTech tool.

Yes – Up to a total of 6 Unidirection or Bidirectional IntegrationsFX Data PipelinesUp to a total of 10 Unidirection or Bidirectional IntegrationsFX Data Pipelines
– IntegrationsFX ERP Closed-Loop Reporting + Audience Segmentation

Additional data connectors for supported ERPs + Accounting systems such as NetSuite, Sage, Quickbooks, FreshBooks, Clover, etc.

Yes – Up to a total of 6 Unidirection or Bidirectional IntegrationsFX Data Pipelines [Excludes Enterprise ERP Integrations]Yes – Up to a total of 10 Unidirection or Bidirectional IntegrationsFX Data Pipelines including Enterprise ERPs such as Oracle E-Business Suite, SAP, ADP Wisely, and Microsoft Dynamics Business Central
– IntegrationsFX | Data Warehouse Synchronization Integration: AWS Redshift, Snowflake, BigQuery, etcYes – Up to a total of 10 Unidirection or Bidirectional IntegrationsFX Data Pipelines
Measurement, Insights + ROI
CompanyTrackerFX

Identity resolution for B2B visitors with basic data enrichment to support sales teams and smarter marketing automation campaigns

Benchmark lift: 20%

– Standard Company Enrichment

3rd party data purchased from leading providers to enrich missing or incomplete firmographic data points such as Location, Industry, Number of Employees, Domain and Annual Sales.

– Enterprise Company Enrichment

Additional 3rd party data purchased from leading providers such as Year Founded, Company Description, Phone Number, Facebook URL, etc.

LeadManagerFX

Omnichannel lead journey tracking and scoring for form submissions, live chats, and microconversions.

– Standard Lead Enrichment

Enhanced firmographic + demographic data for automated audience creation such as age, location, employer, occupation, home value, social media profiles, etc.

– Enterprise Lead Enrichment

Higher match rate for enriched firmographic + demographic data and additional data points such as cell phone number, marital status, etc

– Advanced spam filtering

Automatically filters leads from blacklisted IP addresses

– Converted lead videos

Watch the website actions prior to the visitor converting

LeadScorerFX

Coming Q3 2022

CallTrackerFX

Automated call tracking + recording for ROI measurement

300 calls tracked / mo300 calls tracked / mo1,000 calls tracked / mo
CallTrackerFX

Channel-specific call tracking numbers

12 unique numbers12 unique numbers50 unique numbers
– Standard Call Enrichment

Caller location for automated audience creation

– Enterprise Call Enrichment

Enhanced firmographic + demographic data for automated audience creation such as age, employer, occupation, home value, social media profiles, etc.

ConversationIntelligenceFX

Caller and agent sentiment analysis and intent powered by Google AI


10 enhanced calls / mo300 enhanced calls / mo1,000 enhanced calls / mo
CPLDashboardFX

ROI + CPL Dashboarding with automated ad spend tracking for cost per lead analysis per MROI Channel

Revenue Acceleration & Forecasting
AdTechFX

Multi-device programmatic advertising based on CRM and visitor data

Benchmark lift: 8% increase in closed sales

Yes – Available for WebFX Paid Search and Paid Social ClientsYes – Available for WebFX Paid Search and Paid Social ClientsYes – Available for WebFX Paid Search and Paid Social Clients
PlaybookFX
CompetitorSpyFX

Competitor website changes tracking and strategy monitoring

LocalFX

Location data accuracy reports for increasing maps visibility

Benchmark lift: 12% increase in local leads

EmailMarketingFX

On-demand email sending with real-time audience syncing from Customer360FX

Benchmark lift: 16% increase in leads

LeadNurtureFX

Smart email campaigns using real-time audience syncing from Customer360FX automated segmentation to build relationships with leads before they ever consider a competitor.

Benchmark lift: 14% increase in sales

FunnelsFX

Drag n drop page builder to rapidly deploy high converting landing pages

Benchmark lift: 11% increase in leads

ML, Smarter Content & Buyer Journey
ContentAnalyticsFX

Real-time insights to which content types provide the highest value for your website.

ContentGeniusFX

IBM Watson-powered, SEO content creation and evaluation tool to outrank competitors

Benchmark lift: 10% increase in organic traffic

DeepLearningFX

User intent for content marketing search engine ranking analysis powered by IBM Watson

Benchmark lift: 8% increase in organic traffic

5 reports / mo10 reports / moUnlimited reports
PersonalizeFX

Customize demographic & firmographic audience journeys

Benchmark lift: 11% increase in conversions

ReviewAccelerationFX

Boost your online credibility and local leads, and gain visibility to customer experiences through this review collection software.

Up to 3 locationsUp to 3 locationsUp to 25 locations
Personalized Onboarding & MarTech Strategy
Contacts imported from legacy software systems
Onboarding + performance implementation w/ Strategic MarTech Specialist3 calls during first year onboarding3 calls during first year onboarding4 calls during first year onboarding
Annual MarTech Specialist Consultations1 / year2 / year4 / year
On-going Data Architect Support Queue AccessUp to 4 hours / yearUp to 6 hours / yearUp to 20 hours / year
Dedicated MarTech Expert
Execution of MarTech FuelFX Assets3 per quarter /12 per year
Standard Monthly Licensing Cost$875$1,375$5,975
Existing Monthly Customer Cost$500$1,000$4,975

Meet MarketingCloudFX — Your all-in-one ecommerce martech platform

MarketingCloudFX is our in-house ecommerce martech platform. Powered by IBM Watson, MarketingCloudFX enables you to streamline your marketing processes. It also helps you manage multiple digital marketing strategies to drive the best possible results for your business.

Check out some of the main features of MarketingCloudFX below:

Customer360FX

Customer360FX is a customer data platform (CDP) that enables you to collect and analyze essential data from your current and potential customers. With Customer360FX, you can ensure that your marketing messages reach your ideal customers at the right time to maximize your sales and revenue.

PersonalizeFX

PersonalizeFX helps you create personalized marketing messages across your website and campaigns that will resonate with your target audience. With PersonalizeFX, it’s easy to encourage more consumers to convert into paying customers.

LeadManagerFX

With LeadManagerFX, you can track and manage essential information about your leads. You can discover a lead’s journey from awareness to conversion, see how a lead arrived on your website, view which pages they visited, and much more.

LeadNurtureFX

With LeadNurtureFX, you can launch intelligent, data-driven lead nurturing strategies to encourage your leads to convert into paying customers. LeadNurtureFX helps you implement personalized lead nurturing strategies that resonate with individual consumers so you can boost your sales and revenue.

CallTrackerFX

CallTrackerFX enables you to track the sources of your phone calls so you can see which strategies drive the most leads and calls for your company. You can also use CallTrackerFX to view call transcripts so you can improve your processes to drive better results in the future.

AnalyticsFX

With AnalyticsFX, you can track the performance of your ecommerce website in popular search engines like Google. Use AnalyticsFX to view your current keyword rankings and receive data-driven optimizations to help you reach the top of the search results.

ReviewAccelerationFX

Maximize your positive online reviews with ReviewAccelerationFX. ReviewAccelerationFX helps you increase positive reviews on your website to drive more conversions and sales for your business.

VisitorRecorderFX

Use VisitorRecorderFX to access website visitor recordings and see how your current and potential customers interact with your site. With VisitorRecorderFX, you can use your discoveries to optimize your website to make it easier for users to contact or purchase products on your site.

As a result, you can drive more leads and conversions for your company.

Make Better Decisions.

We use IBM Watson to help power client campaign analyses.

Want detailed information about your campaign? You got it.

Learn More
2,423
Views
52
Calls
30,859
Company Visits
9/10
Lead Score
1:51
Time On Site
189
Leads

What do ecommerce marketing technology services from WebFX include?

At WebFX, we offer a variety of ecommerce martech services and plans to fit your business’s unique needs and budget.

Explore what you can expect our services to include below:

450 ecommerce marketing technology experts

When you invest in ecommerce martech plans from WebFX, you gain access to an award-winning team of over 450 ecommerce marketing experts.

Whether you run into an issue with our martech software or need assistance to drive better results with your marketing strategies, our team is here to help. From fixing IT issues to maximizing your revenue with our MarketingCloudFX platform, our experts can help you do it all.

Dedicated account manager

At WebFX, we know how important it is to have a dedicated point of contact for any questions you might have. That’s why when you partner with WebFX, you get access to a dedicated account manager for your campaign.

Your account manager will help guide you through your marketing strategies, optimization process, and answer your questions. As a result, you won’t have to worry about being bounced around to multiple team members or departments when you need assistance.

Comprehensive reports

Our ecommerce marketing technology services also include comprehensive reports so you can easily track the results of your digital marketing strategies. With MarketingCloudFX, you can track essential campaign metrics for your marketing campaigns, from social media marketing to SEO.

Plus, your account manager will also provide you with reports and explain the ins and outs of your results. You can then optimize your strategies to drive more sales and revenue for your business in the future.

All WebFX campaigns include:

One dedicated account manager
Leverage of MarketingCloudFX
Access to 450+ industry experts
Transparent project management schedule
Monthly reporting
Free call and lead tracking
Get Started Today

Why invest in ecommerce martech services from WebFX?

So, why invest in ecommerce martech services from WebFX? Find out below why businesses choose WebFX over other agencies:

We know how to drive results

At WebFX, we know how important it is for your ecommerce martech to drive impressive results for your business. That’s why our team focuses on helping your company achieve the highest possible return on investment (ROI) for your efforts.

In the past few years, we’ve helped businesses just like yours achieve the following results:

  • Drive over $3 billion in revenue
  • Generate more than 7.8 million leads
  • Process over 12.9 million transactions
  • Receive more than 5.2 million phone calls

Do you want to learn more about how we’ve helped clients in various industries achieve and exceed their business goals? Then check out our extensive case studies!

Our digital marketing campaigns impact the metrics that improve your bottom line.

See More Results

WebFX has driven the following results for clients:

$3 billion

In client revenue

7.8 million

Leads for our clients

5.2 million

Client phone calls

We are a full-service ecommerce digital marketing agency

WebFX is a full-service ecommerce digital marketing agency. Whether you need assistance with your pay-per-click (PPC) ads or perfecting your content marketing strategy, we’ve got you covered.

In addition to providing ecommerce marketing technology plans, we also offer the following digital marketing services:

With WebFX, you say goodbye to juggling multiple agencies and tools for all of your marketing needs and say hello to your all-in-one digital marketing solution.

We have over 25 years of experience perfecting our marketing technology and solutions

At WebFX, our team has over 25 years of experience perfecting our ecommerce martech software and digital marketing solutions. That means you can rest easy knowing that your martech platform, MarketingCloudFX, is designed to drive the best results for your business.

We use data and advanced artificial intelligence (AI) to power your marketing strategies and software so you can earn the highest ROI for your efforts to help your business grow.

Time to Level Up Your Sales

Our long list of services helps you grow every aspect of your business with marketing strategies that are proven to increase bottom-line metrics like revenue and conversions.

In the past 5 years, we’ve managed more than 12.9 MILLION transactions across our client base.

Drive more revenue with ecommerce martech services from WebFX

If you’re looking for data-driven ecommerce marketing technology services that can help you drive more sales and revenue, look no further than WebFX.

When you partner with WebFX, you partner with an agency with more than 25 years of experience crafting industry-leading technology and revenue-driving strategies that help ecommerce businesses sell more of their products online.

Our team of over 450 ecommerce marketing experts will help you get the most out of your martech to earn the highest possible ROI for your business.

Chat with one of our strategists today by calling 888-601-5359 or contact us online to learn more about how our ecommerce martech services can help you grow your company!

For verified ratings of our marketing services, please read our:

Industry-leading 863 testimonials

WebFX Agency Rating: 4.9 out of 5 with 267 ratings

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