Top Link Building Agencies That Can Boost Your Rankings
FAQ: Learn more about the best link building service providers
To get the most out of your link building strategy, you should know the basics of link building and why it matters. Below, we will answer some top questions about the best link building agencies, their tactics, and more:
What is a link building company?
A link building company is an organization that helps businesses get quality links to their website to improve their search engine rankings and online visibility.
What should I look for in the top link building companies?
Now that you know the best link building companies that can help your business, how do you choose one? Here are three qualities that every reputable link building agency must have.
1. A holistic SEO approach
Link building is one of the critical components of your overall SEO strategy. That said, link building alone can’t drive results like ranking in search engine results pages (SERPs), increasing your brand awareness and boosting your revenue.
Look for an agency with a holistic SEO and link building approach. Whether they’re a small business or a full-service digital marketing agency, their link building strategies must complement your SEO strategies. They must bring authoritative, reputable, and relevant links to your business.
2. Multiple case studies and customer testimonials
The best link building companies must have their customers raving about the results they’ve delivered. Look at their website for testimonials, and check review websites to see if they have happy customers.
WebFX has amassed over 1,100+ testimonials on our site, as well as 350+ Clutch reviews.
3. A team of diverse experts
It takes a village of experts to implement effective link building strategies and drive results. The top link building agencies have in-house SEO experts who can analyze your website and provide recommendations for improvement.
In addition, they have content marketing experts and writers who can strategize and craft pieces they can pitch to other websites when needed.
Should I buy links or use an agency that does link buying?
In general, it’s best to avoid buying links or working with an agency that buys links for you. Organic links (those that you don’t pay for) give you a better chance at ranking and avoiding issues with the Google algorithm.
Since 2016, Google’s algorithm has been able to detect paid links and mark them as spam. So, if you rely on paid links for your strategy, you risk the effectiveness of your link building campaign.
The best link building companies will find organic opportunities to generate links for your business.
How much should I pay for link building?
Link building pricing on average can range from $100 to $20,000 per month. But the amount you pay will depend on:
- Whether you work with an agency or in-house
- The quality of your link building services
- The volume of links
You should also consider your budget and goals when deciding how much to pay for a link building strategy.
What is the best link building approach?
The best link building approach is to create a website and content that earns links naturally and positions you as an industry expert. Other approaches will depend on your overall business goals, industry, website, and budget, but creating a quality online presence through SEO and other optimizations works best.
How do I find link building opportunities?
If you want to find your own link building opportunities, here are a few ways to do so:
- Guest blogging: Consider writing blog posts, informational content, or other pieces for popular websites in your industry.
- Broken link repair: If you find a broken link on someone else’s site, suggest that they replace it with a link to your content.
- Content building: Speaking of content, you should also create content that attracts link naturally, link infographics, articles, etc.
If you don’t have the time or budget to find backlink opportunities, an agency can be the best option for your business. Working with the best link building agencies will save you time and effort while earning quality backlinks that boost your rankings and online presence.
How do I choose the best link building company for my business?
If you’re looking for quality link building services, here are some tips when you’re choosing an agency to work with:
- Make a shortlist of reputable agencies: Check for social proof on review sites and social media pages. What are their customers saying about the service they received? If you spot glowing reviews, consider scheduling an initial call with them.
- Investigate the backlink quality they provide: Does the link building agency follow link building industry best practices? Ensure they only use white hat strategies and provide links from reputable websites!
- Ensure they are transparent about their methods: Reputable link building agencies must tell you what you’re paying for. That is, the quality backlink services they provide measured with metrics like domain rating and domain authority.
- Ask the link building agencies about their reporting methods: What gets measured gets improved on. In addition, you also want to know the return on investment (ROI) of your link building efforts!
See what it’s like to work with a top link building company
Ready to kickstart your link building efforts? Consider teaming up with WebFX, one of the top link building companies around. We’re a full-service digital marketing agency that uses only white hat strategies to drive traffic to your site.
Our team of 500+ digital marketing experts has helped our clients earn $10 billion in revenue. We’re pumped to deliver the same results for your business and grow your bottom line.
Contact us online or call us at 888-601-5359 to speak with a strategist about our SEO and link building services!