Skip to main content ↓

What Is Bounce Rate And How to Improve Yours in 2024

If you are relatively new to Google Analytics, you may have noticed the “bounce rate” metric associated with the content pages on your site, and are probably wondering what bounce rate means. Or, if you are already somewhat familiar with website bounce rate, you already know what does a high bounce rate mean, and you may be looking for ways to decrease your bounce rate and keep visitors on your website for longer.