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How Long to See Results From Blogging and Other Blogging Questions Answered
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Published: Jun 25, 2024
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6 min. read
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Celeste YatesContent Writer
- Celeste has worked in the online marketing space for twenty years. She has written for sectors including tourism, sustainability, education, lifestyle, food, and marketing. You can find her work featured by Green Building Media South Africa, Stodels Gardening, and The Post House Hotel. In magazines, you may have seen her in The Cape Times, Oprah South Africa, and The Property Magazine. While you can find her writing up on the latest SEO trends and exploring digital techniques during the day, her love of story-telling carries on in enriched games and books after hours.
Blogging lets you share company updates or ideas with the world while generating more traffic to your website. However, it takes time for your blog posts to start generating results. If you are wondering how long to see results from blogging, then know you aren’t the only one!
We’ll discuss how long it typically takes to see results from blogging and give you some great ideas on how to speed up the process!
Keep reading and don’t forget to subscribe to Revenue Weekly for more marketing tips straight to your inbox!
Read More: How to Write a Blog Post in 6 Easy Steps
How long will it take to see results from blogging?
Most blogs gain traction after six months. However, depending on your post frequency and nature, it could take anywhere from 4 months to a year for your blog to have an impact on your business.
The speed of your blog’s growth will vary depending on topics, audience size, engagement, and the overall quality of content. If you consistently produce high-quality content, you should see a positive return on investment (ROI) sooner rather than later.
What results can you get from blogging?
31% of marketers count on blogging to build brand awareness and achieve other advantages. Blogging provides many benefits for businesses and individuals, including:
- Increased exposure: Blogging can help you reach a wider audience, increasing your visibility and potential for earning online.
- Improved search engine optimization (SEO): Boost your website’s SEO by writing engaging, informative content. Through quality copywriting, you attract more customers and improve your bottom line.
- Higher engagement: When people feel connected with your blogs and what you have to say, it builds a connection that keeps them coming back. Their positive perception leads to higher visitor engagement rates on your blog posts and, ultimately, more leads and sales.
- Boosted conversion rates: People who find what they’re looking for on your website are more likely to convert. High-quality blog posts can drive people to sign up for a newsletter or make a purchase.
How do you know if your blog post was successful?
Typically, you can expect a successful blog post to generate interest and results within a few weeks or months of publishing. The success of the post depends upon the quality of content, how it gains traction, and other factors.
Keep in mind that you may have some blogs posts that are more successful than others. Some may gain more traction and rank for valuable keywords, while others don’t rank for as many keywords, but drive valuable leads. The “success” of your blog posts will vary depending on the topic, how it’s written, and how your audience interacts with your content.
So, determining the success of your blog post can be measured by what it does for your website and business. That may look different depending on the blog post.
Keep in mind, though, that companies with blogs produce 67% more leads every month, so there is proof that blogging helps!
8 tips for writing successful blog posts
Beginning a blog can be a gratifying experience, but success won’t happen overnight. How long to see results from blogging will take a few months, but with these tips, you might get there quicker! Try a few of our guidelines for running a successful blog:
1. Set realistic goals
Don’t worry if you don’t see results immediately — aim high and set achievable goals. Celebrate small victories along the way!
Your topics will also be a big factor here. Some topics are more niche than others, so they take time to gain traction. Remember to also look at the bigger picture. Getting a new subscriber might not be a big thing, but if you have 15 subscribers since you started, you’ve come a long way!
2. Write with purpose
Your blog should provide value to your audience while promoting your brand. Writing strictly for personal gain shows in your writing, which can cause readers to bounce. Remember to think about the readership and what information your audience will be interested in.
3. Make sure your blog content is high-quality
Your writing should be clear and concise. Readers need to be able to find the information they want quickly. There are lots of creative ways to go about this and make your content easily readable.
Consider following the E-E-A-T guidelines to help maximize the effectiveness of your content. Additionally, make sure you read over your writing or run it through an online editing tool to make it more readable.
WebFX offers a free readability test tool that you can use with your content. It’s quick and easy and will give you insights into what sections might need a little more work before you publish.
4. Write original content
It becomes challenging to grow your rankings if you use duplicate content. Avoid including the same information in multiple blog posts, which will confuse search engines and lower your site’s ranking.
Don’t be tempted to use AI! AI is a great personal assistant when it comes to creating content. You can use it to help you with your outline and even to come up with ideas and keywords. However, using AI-generated content takes the ‘human’ out of your words and leave you with copy that won’t resonate with your audience.
5. Be fresh and relevant
If you have been blogging for a while, create content regularly — aim to publish a post at least once a week. If you’re struggling to develop new ideas, look at some popular blogs in your industry and see how they structure their content.
6. Promote your blog
Consider using outreach, paid promotion, and social media to promote your blog. Share your latest posts on Twitter and Facebook and connect with other bloggers in your field to collaborate on joint posts and encourage each other’s network.
If you are writing a specific topic, consider sharing your blog posts on a forum or group. For example, there are many business-to-business (B2B) groups on LinkedIn that might be interested in what you have to say.
7. Monitor your analytics regularly
Your analytics will help you track which posts perform best and why. A lot of blogging websites will have built in analytics for you to get insights from. If you are looking for more in-depth results, consider linking up to Google Anaytics.
8. Be patient
Blogging is a marathon, not a sprint! Don’t expect to see results immediately. It’s going to take time for your blog to gain traction, so keep with it and be patient!
WebFX knows how to get results from blogging
Many bloggers often wonder how long to see results from blogging, as the timeline for traction seems like forever. At WebFX, we know blogging is a time-consuming process, from idea generation to proofreading. However, blogs are also a great way to establish authority, build relationships with your audience, and showcase your expertise.
Our team of copywriting, marketing, and SEO experts can help you create blog posts that inspire and engage readers so they come back for more.
Ready to start seeing more results from your blog? Contact us today to see what results are possible!
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Celeste has worked in the online marketing space for twenty years. She has written for sectors including tourism, sustainability, education, lifestyle, food, and marketing. You can find her work featured by Green Building Media South Africa, Stodels Gardening, and The Post House Hotel. In magazines, you may have seen her in The Cape Times, Oprah South Africa, and The Property Magazine. While you can find her writing up on the latest SEO trends and exploring digital techniques during the day, her love of story-telling carries on in enriched games and books after hours.
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