If you manage a business Facebook page, you’ve probably experienced a few headaches trying to increase your reach and find new ways to break through the Facebook algorithm.
As Facebook makes more changes, it seems harder to find ways for businesses to increase reach on Facebook.
There are two things you absolutely need to increase your Page’s reach: high-quality content and an engaged audience. How do you obtain both? We’re breaking it all down in this post!
Believe it or not, Snapchat is one of the top social media platforms for ecommerce. The platform has come a long way since its launch in 2012, and it’s still pushing forward. With the launch of Snapchat ads, the platform is enticing businesses around the world — and for a good reason.
Discover why, as well as how to set up Snapchat for your business, in this post!
Instagram is one of the most popular social networking sites with 800 million monthly users. As it grows in popularity, Instagram continues to add new features to engage audiences. Instagram stories are just another feature that add to the social media experience.
If you work in the B2B industry, Instagram is probably not the first platform you think about using to promote your business.
However, B2B companies around the world are increasing brand awareness and engagement with the right mix of Instagram strategies.
Instagram is a powerful place to humanize your brand, nurture relationships with existing clients, and reach an entirely new audience.
Influencer marketing is one of the newest ways to reach leads. These influencers help you expose your brand to people who are and are not familiar with it. One of the best features of influencer marketing is the abundance of available influencer marketing tools.
If your business advertises to customers on social media, you may find that some people engage with your advertisements, but don’t convert. It may feel like these leads are lost for good, but that isn’t true. Social media remarketing can help you reach those leads again and nurture them towards conversion.